Personal Information
Organización/Lugar de trabajo
Auckland, New Zealand New Zealand
Ocupación
Digital Strategist
Sitio web
www.peterjthomson.com
Acerca de
Digital Strategist specialising in marketing and new product development. I have over ten years experience in translating business strategy into new brands, products and marketing campaigns. I specialise in digital strategy for financial services, tech and B2B brands. Past clients include Barclays, Panasonic, Philips, Toshiba and HTC. I'm usually responsible for:
- Using design thinking to map user experience and uncover customer insights
- Linking the business strategy and marketing strategy
- Planning, analyzing and tracking digital marketing campaigns
- Mapping the business model and user experience for new products
- Planning and implementing organisational change
Etiquetas
peter thomson
peterjthomson
innovation warehouse
social media
london startups
converge+uk
branding
design
brand guidelines
photography styles
photography
business strategy
design thinking
value proposition canvas
ux design
business model canvas
service design
rebrand
logo
brand design
startup accelerator
startup incubator
klaus bravenboer
co-working
techcity
hot-desking
5in5
ignite
petcha kutcha
five in five
london
digital
pr
behavioural economics
keep calm
enigma machine
bletchley park
marketing
strategy
Ver más
Presentaciones
(9)Documentos
(1)Recomendaciones
(48)SeedInvest Pitch Presentation Template
SeedInvest
•
Hace 8 años
SeedInvest Halo - Private Funding Platforms for Angel Groups and Incubators (sept 2013)
Kiran Lingam
•
Hace 10 años
SeedInvest Overview
aaronkellner
•
Hace 10 años
The Digital Marketing Workshop SXSW 2014
Blake Robinson
•
Hace 10 años
Jeff Lynn - Seedrs - UK - Equity Crowdfunding in Europe - Stanford Engineering - Feb 10 2014
Burton Lee
•
Hace 10 años
52 tools for any company to innovate like a Startup /by @nickdemey @boardofinno
Board of Innovation
•
Hace 10 años
Social business - what if businesses couldn't lie?
Ross Breadmore
•
Hace 12 años
Brand Design System: Innovation Warehouse
Peter Thomson
•
Hace 10 años
Talking European
Babel PR
•
Hace 10 años
Breaking up with "Engagement"
Dena Walker
•
Hace 11 años
Developing a Brand Strategy
Lipman Hearne Inc.
•
Hace 14 años
Five in Five Presentation Style
Peter Thomson
•
Hace 11 años
Kapferer Model Brand Identity Prism
nitin59
•
Hace 15 años
Facebook - What You'd Forgotten (and Why it Matters)
Mat Morrison
•
Hace 11 años
Great Speakers Tell Stories
Slides That Rock
•
Hace 12 años
Sold Our Souls To The Devil
Slides That Rock
•
Hace 11 años
Trust Me, I'm a Designer: 9 Principles for Creative Credibility
Jason CranfordTeague
•
Hace 11 años
Planning Needs Some Planning
Gareth Kay
•
Hace 15 años
A framework for measuring social media activity
Wise Words Consulting
•
Hace 13 años
Optimizing Your LinkedIn Profile to Improve SEO for Your Company
PJA Advertising + Marketing
•
Hace 13 años
Topline Findings from Wave V of Toolbox.com/AgencyPJA Social Media Survey
George Krautzel
•
Hace 14 años
Optimising the Facebook Stack for Earned Media
Mat Morrison
•
Hace 12 años
Developing your own planning style - remix
Richard Huntington
•
Hace 14 años
B2B Social Media Palette
Miikka Leinonen
•
Hace 13 años
Ogilvy On: Social Media for B2B Companies
Ogilvy Consulting
•
Hace 14 años
Introducing Thinkfarm
Thinkfarm
•
Hace 14 años
PR: That Was Then, This Is Now
Todd Defren
•
Hace 13 años
Financial modeling for startups
Rodrigo Sepúlveda Schulz
•
Hace 12 años
What if Peter Drucker Taught Enterprise 2.0 Strategy?
Mark Fidelman
•
Hace 13 años
Execution eats strategy for breakfast
Peter Thomson
•
Hace 13 años
Personal Information
Organización/Lugar de trabajo
Auckland, New Zealand New Zealand
Ocupación
Digital Strategist
Sitio web
www.peterjthomson.com
Acerca de
Digital Strategist specialising in marketing and new product development. I have over ten years experience in translating business strategy into new brands, products and marketing campaigns. I specialise in digital strategy for financial services, tech and B2B brands. Past clients include Barclays, Panasonic, Philips, Toshiba and HTC. I'm usually responsible for:
- Using design thinking to map user experience and uncover customer insights
- Linking the business strategy and marketing strategy
- Planning, analyzing and tracking digital marketing campaigns
- Mapping the business model and user experience for new products
- Planning and implementing organisational change
Etiquetas
peter thomson
peterjthomson
innovation warehouse
social media
london startups
converge+uk
branding
design
brand guidelines
photography styles
photography
business strategy
design thinking
value proposition canvas
ux design
business model canvas
service design
rebrand
logo
brand design
startup accelerator
startup incubator
klaus bravenboer
co-working
techcity
hot-desking
5in5
ignite
petcha kutcha
five in five
london
digital
pr
behavioural economics
keep calm
enigma machine
bletchley park
marketing
strategy
Ver más