Personal Information
Organización/Lugar de trabajo
Argentina Argentina
Ocupación
Head of Strategy & Innovation en Wunderman
Sector
Advertising / Marketing / PR
Sitio web
www.twitter.com/ernestriba
Acerca de
Creative strategist interested in transformation processes related to branding, technology & new organizational structures. Presently Head of Strategy and Innovation at Wunderman and founder of the Wunderman Invention Platform (WIP).
I lead a multidisciplinary group of digital-first specialists responsible for: strategic brand planning, shopper marketing, product design and innovation. Committed to the development of new platforms to meet both, the clients and the agency challenges, by connecting:
- Strategic Brand Planning: responsible for understanding cultural and technological changes to create relevant & mobilizing brand platforms and experiences.
- Wunderman Invention Platform (...
- Presentaciones
- Documentos
- Infografías
Digital Strategy 101
Bud Caddell
•
Hace 10 años
2016 A-Z Culture Glossary
sparks & honey
•
Hace 8 años
What is Comms Planning?
Julian Cole
•
Hace 10 años
The Power Of Archetypes In Brand Creation
Bianca Cawthorne
•
Hace 14 años
PSFK Future Of Wearable Tech Report
PSFK
•
Hace 10 años
The 2013 Non-Obvious Trend Report VISUAL EDITION: 15 Marketing Trends In 2013 And How Your Business Can Use Them
Rohit Bhargava
•
Hace 11 años
Gen Z 2025: The Final Generation
sparks & honey
•
Hace 8 años
[Slides] Digital Transformation, with Brian Solis
Altimeter, a Prophet Company
•
Hace 10 años
The SoDA Report (Volume 1, 2015)
Society of Digital Agencies
•
Hace 9 años
Content Strategy: Content is King!
Karen McGrane
•
Hace 14 años
How to TEDx [Presentation Design Tips] - #TED #TEDX
Empowered Presentations
•
Hace 13 años
PSFK The Maker's Manual 2014
PSFK
•
Hace 9 años
Quotes from Cannes Lions 2011
Fabiano Coura
•
Hace 12 años
ideas idea ideas: strategy talk with MAS
Heidi Hackemer
•
Hace 13 años
Developing a Social Media Strategy in 7 Steps
Jay Baer
•
Hace 14 años
21st Century Strategy
Clay Parker Jones
•
Hace 8 años
JWT: Generation Z — Executive Summary (May 2015)
J. Walter Thompson Intelligence
•
Hace 9 años
ePatient 2015 - Introduction To A Book About The Future Of Healthcare (And How YOU Can Get Ready For It)
Rohit Bhargava
•
Hace 10 años
Social by Design: Design Thinking & Business
David Armano
•
Hace 12 años
Are Brands Fracking The Social Web?
John V Willshire
•
Hace 11 años