Ahmed Reda Kraiz

design thinking user centered prototyping innovation value proposition experience roadmap playbacks restless reinvention wild ducks wicked problems continuous delivery the design of everyday things don norman process tools empathy radical collaboration co-design co-creating ibm requirements collaboration communication needs value tdd bdd devops scrum quality ci/cd babok iiba lean production agile product management business analysis changing minds objective truth soft skills critical thinking reasoning approach socratic questions rationale problem solving