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Challenges in Growing The Ethereum Ecosystem
As A Community
William Mougayar
Investor, Advisor, Board Member
Author, The Business Blockchain
Founder, The Token Summit and WMX
@wmougayar
wmougayar@gmail.com
EthCC Paris March 7 2019
Disclosures and Market Activities
• Book (10 languages)
• Token Summit
• Blogging
• WMX Blockchain Index
• Strategic Advisory
• Boards & Foundations
• Startups Investments
• ICOs participation &
Advisory
• Regulatory interactions
❖ Community
© 2019 William Mougayar @wmougayar
❖ Marketing
❖ Governance
What is the Most
Important Ethereum
Feature?
YOU
Ethereum Ecosystem
Startups
Researchers
Scientists
Crypto
Capitalists
Meetups
Hackathons
Infrastructure
Entrepreneurs
Developers
Enterprises
© 2018 William Mougayar @wmougayar
DRUMMERSDREAMERS DOERS
Decentralization Projects Are
(Living Systems*) Communities.
© 2018 William Mougayar @wmougayar
* Grows into its environment by self-organizing
© 2019 William Mougayar @wmougayar
▪ Open source and open
standards pioneer since
the 90’s
▪ Author of AMQP
▪ Editor, RestMS
▪ Author, 30 protocols and
distributed systems
▪ Launched edgenet (mesh)
Communities Toolbox
© 2019 William Mougayar @wmougayar
✓ Strong mission
✓ Free entry
✓ Transparency
✓ Free contributors
✓ Full re-mixability
✓ Strong protocols
✓ Fair authority
✓ Non-tribalism
✓ Self-organization
✓ Tolerance
✓ Measurable success
✓ High scoring
✓ Decentralization
✓ Free workspace
✓ Smooth learning
✓ Regular structure
✓ Positivity
✓ Sense of humor
✓ Minimalism
✓ Sane funding
Source: Social Architecture by Pieter Hintjens
1. Strong Mission
© 2018 William Mougayar @wmougayar
A
- the stated reason for the group’s existence
Adapted from Social Architecture by Pieter Hintjens
2. Free Entry
© 2018 William Mougayar @wmougayar
A
- how easy it is for people to join the group
Adapted from Social Architecture by Pieter Hintjens
3. Transparency
© 2018 William Mougayar @wmougayar
A-
- how openly and publicly decisions are
made
“Groups that work in secret do not
achieve wisdom.”
Adapted from Social Architecture by Pieter Hintjens
4. Free Contributors
© 2018 William Mougayar @wmougayar
A
- how far people are paid to contribute
“One Free contributor is worth 10 paid
contributors.”
Adapted from Social Architecture by Pieter Hintjens
5. Full Remixability
© 2018 William Mougayar @wmougayar
A
- how far contributors can remix each
others’ work
Adapted from Social Architecture by Pieter Hintjens
6. Strong Protocols
© 2018 William Mougayar @wmougayar
B
- how well the rules are written
“Good protocols let strangers collaborate
without up-front agreement.”
Adapted from Social Architecture by Pieter Hintjens
7. Fair Authority
© 2018 William Mougayar @wmougayar
C
- how well the rules are enforced
“Without authority, rules have no
strength.”
Adapted from Social Architecture by Pieter Hintjens
8. Non Tribalism
© 2018 William Mougayar @wmougayar
B
- how far the group claims to own its
participants
Adapted from Social Architecture by Pieter Hintjens
9. Self-Organization
© 2018 William Mougayar @wmougayar
A
- how far individuals can assign their own
tasks
Adapted from Social Architecture by Pieter Hintjens
10. Tolerance
© 2018 William Mougayar @wmougayar
C
- how the group embraces conflicts
“There are no dangerous opinions, only
dangerous responses.”
Adapted from Social Architecture by Pieter Hintjens
11. Measurable Success
© 2018 William Mougayar @wmougayar
C+
- how well the group can measure its
progress
Adapted from Social Architecture by Pieter Hintjens
12. High Scoring
© 2018 William Mougayar @wmougayar
B
- how the group rewards its participants
Adapted from Social Architecture by Pieter Hintjens
13. Decentralization
© 2018 William Mougayar @wmougayar
A++
- how widely the group is spread out
Adapted from Social Architecture by Pieter Hintjens
14. Free workspaces
© 2018 William Mougayar @wmougayar
A
- how easy it is to create new projects
Adapted from Social Architecture by Pieter Hintjens
15. Smooth Learning
© 2018 William Mougayar @wmougayar
A-
- how easy it is to get started and keep
learning
Adapted from Social Architecture by Pieter Hintjens
16. Regular Structure
© 2018 William Mougayar @wmougayar
C
- how regular and predictable the overall
structure is
Adapted from Social Architecture by Pieter Hintjens
17. Positivity
© 2018 William Mougayar @wmougayar
A
- how far the group is driven by positive goals
“Competitors are good, because they give you
resistance.
Copycats are good, because they prove your market
is a real one.
Trolls and vandals are good, because they give
sincere people an extra chance to prove their value.”
Adapted from Social Architecture by Pieter Hintjens
18. Sense of Humour
© 2018 William Mougayar @wmougayar
A++
- how seriously the group takes itself
Adapted from Social Architecture by Pieter Hintjens
19. Minimalism
© 2018 William Mougayar @wmougayar
B
- how much excess work the group does
Adapted from Social Architecture by Pieter Hintjens
20. Sane Funding
© 2018 William Mougayar @wmougayar
B
- how the group survives economically
Adapted from Social Architecture by Pieter Hintjens
Areas to improve
© 2018 William Mougayar @wmougayar
C (4) 20%
Fair authority, Tolerance, Measurable
success, Regular structure.
B (5) 25%
Strong protocols, Non tribalism, High
scoring, Minimalism, Sane funding.
Adapted from Social Architecture by Pieter Hintjens
Governance has 4 dimensions:
Philosophical
Technical
Economic
Business
© 2018 William Mougayar @wmougayar
Different Priorities … Different Governance
© 2019 William Mougayar @wmougayar
Blockchains
P2P Networks
Protocols
Dapps/Apps/Platforms
Socio-Political Change
Sybil attacks, Consensus process.
Installation, Self-incentivization, Economics.
Adoption, Ecosystem, Value.
Network Effects, Development, Support.
Inclusiveness, Fairness, Wealth Distribution.
Segment Key Considerations
Use Governance as a Tool,
not as a Weapon or Crutch.
© 2018 William Mougayar @wmougayar
9 Governance Issues and Challenges
© 2018 William Mougayar @wmougayar
❖It is not just about voting
❖Decision-making by consensus is not ideal
❖Communities alone shouldn’t govern
❖Beware of premature decentralization of governance
❖When will Code = Governance?
❖Transparency / Openness in Self-governance
❖One size or method doesn’t fit all
❖Large gap in governance UI’s (still very technical)
❖Obsession with self-governance (DAO was not a
standard)
© 2018 William Mougayar @wmougayar
Are We Decentralized Yet?
@wmougayar © 2019 William Mougayar
NICHE@wmougayar CONTENDERS
CHALLENGERS LEADERS
AppDev Blockchains Landscape – Today
© 2019 William Mougayar
Selling the
Vision
Build-out
Installation
Deployment
Acceleration
Vision
Realization
2018-2020
2013-2015
2015-2016
2021+
2016-2018
2019-2021
Ethereum: The Evolution
© 2018 William Mougayar @wmougayar
Feb 2018
Today…Shifting Timelines
Some Suggestions for the Ethereum
Ecosystem to Maintain Leadership
© 2019 William Mougayar @wmougayar
❖ Don’t try to eat your (decentralized governance) dog
food too early
❖ Increase the sense of urgency
❖ Some authority for decision-making
Can the blockchain lead us to a
new world that is better than the
current one?
© 2018 William Mougayar @wmougayar
THANK YOU
William Mougayar
Investor, Advisor, Board Member
Author, The Business Blockchain
Founder, The Token Summit and WMX
@wmougayar
wmougayar@gmail.com
http://startupmanagement.org/blog

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Challenges in Growing The Ethereum Ecosystem As A Community

  • 1. Challenges in Growing The Ethereum Ecosystem As A Community William Mougayar Investor, Advisor, Board Member Author, The Business Blockchain Founder, The Token Summit and WMX @wmougayar wmougayar@gmail.com EthCC Paris March 7 2019
  • 2. Disclosures and Market Activities • Book (10 languages) • Token Summit • Blogging • WMX Blockchain Index • Strategic Advisory • Boards & Foundations • Startups Investments • ICOs participation & Advisory • Regulatory interactions
  • 3. ❖ Community © 2019 William Mougayar @wmougayar ❖ Marketing ❖ Governance
  • 4. What is the Most Important Ethereum Feature?
  • 5. YOU
  • 7. Decentralization Projects Are (Living Systems*) Communities. © 2018 William Mougayar @wmougayar * Grows into its environment by self-organizing
  • 8. © 2019 William Mougayar @wmougayar ▪ Open source and open standards pioneer since the 90’s ▪ Author of AMQP ▪ Editor, RestMS ▪ Author, 30 protocols and distributed systems ▪ Launched edgenet (mesh)
  • 9. Communities Toolbox © 2019 William Mougayar @wmougayar ✓ Strong mission ✓ Free entry ✓ Transparency ✓ Free contributors ✓ Full re-mixability ✓ Strong protocols ✓ Fair authority ✓ Non-tribalism ✓ Self-organization ✓ Tolerance ✓ Measurable success ✓ High scoring ✓ Decentralization ✓ Free workspace ✓ Smooth learning ✓ Regular structure ✓ Positivity ✓ Sense of humor ✓ Minimalism ✓ Sane funding Source: Social Architecture by Pieter Hintjens
  • 10. 1. Strong Mission © 2018 William Mougayar @wmougayar A - the stated reason for the group’s existence Adapted from Social Architecture by Pieter Hintjens
  • 11. 2. Free Entry © 2018 William Mougayar @wmougayar A - how easy it is for people to join the group Adapted from Social Architecture by Pieter Hintjens
  • 12. 3. Transparency © 2018 William Mougayar @wmougayar A- - how openly and publicly decisions are made “Groups that work in secret do not achieve wisdom.” Adapted from Social Architecture by Pieter Hintjens
  • 13. 4. Free Contributors © 2018 William Mougayar @wmougayar A - how far people are paid to contribute “One Free contributor is worth 10 paid contributors.” Adapted from Social Architecture by Pieter Hintjens
  • 14. 5. Full Remixability © 2018 William Mougayar @wmougayar A - how far contributors can remix each others’ work Adapted from Social Architecture by Pieter Hintjens
  • 15. 6. Strong Protocols © 2018 William Mougayar @wmougayar B - how well the rules are written “Good protocols let strangers collaborate without up-front agreement.” Adapted from Social Architecture by Pieter Hintjens
  • 16. 7. Fair Authority © 2018 William Mougayar @wmougayar C - how well the rules are enforced “Without authority, rules have no strength.” Adapted from Social Architecture by Pieter Hintjens
  • 17. 8. Non Tribalism © 2018 William Mougayar @wmougayar B - how far the group claims to own its participants Adapted from Social Architecture by Pieter Hintjens
  • 18. 9. Self-Organization © 2018 William Mougayar @wmougayar A - how far individuals can assign their own tasks Adapted from Social Architecture by Pieter Hintjens
  • 19. 10. Tolerance © 2018 William Mougayar @wmougayar C - how the group embraces conflicts “There are no dangerous opinions, only dangerous responses.” Adapted from Social Architecture by Pieter Hintjens
  • 20. 11. Measurable Success © 2018 William Mougayar @wmougayar C+ - how well the group can measure its progress Adapted from Social Architecture by Pieter Hintjens
  • 21. 12. High Scoring © 2018 William Mougayar @wmougayar B - how the group rewards its participants Adapted from Social Architecture by Pieter Hintjens
  • 22. 13. Decentralization © 2018 William Mougayar @wmougayar A++ - how widely the group is spread out Adapted from Social Architecture by Pieter Hintjens
  • 23. 14. Free workspaces © 2018 William Mougayar @wmougayar A - how easy it is to create new projects Adapted from Social Architecture by Pieter Hintjens
  • 24. 15. Smooth Learning © 2018 William Mougayar @wmougayar A- - how easy it is to get started and keep learning Adapted from Social Architecture by Pieter Hintjens
  • 25. 16. Regular Structure © 2018 William Mougayar @wmougayar C - how regular and predictable the overall structure is Adapted from Social Architecture by Pieter Hintjens
  • 26. 17. Positivity © 2018 William Mougayar @wmougayar A - how far the group is driven by positive goals “Competitors are good, because they give you resistance. Copycats are good, because they prove your market is a real one. Trolls and vandals are good, because they give sincere people an extra chance to prove their value.” Adapted from Social Architecture by Pieter Hintjens
  • 27. 18. Sense of Humour © 2018 William Mougayar @wmougayar A++ - how seriously the group takes itself Adapted from Social Architecture by Pieter Hintjens
  • 28. 19. Minimalism © 2018 William Mougayar @wmougayar B - how much excess work the group does Adapted from Social Architecture by Pieter Hintjens
  • 29. 20. Sane Funding © 2018 William Mougayar @wmougayar B - how the group survives economically Adapted from Social Architecture by Pieter Hintjens
  • 30. Areas to improve © 2018 William Mougayar @wmougayar C (4) 20% Fair authority, Tolerance, Measurable success, Regular structure. B (5) 25% Strong protocols, Non tribalism, High scoring, Minimalism, Sane funding. Adapted from Social Architecture by Pieter Hintjens
  • 31. Governance has 4 dimensions: Philosophical Technical Economic Business © 2018 William Mougayar @wmougayar
  • 32. Different Priorities … Different Governance © 2019 William Mougayar @wmougayar Blockchains P2P Networks Protocols Dapps/Apps/Platforms Socio-Political Change Sybil attacks, Consensus process. Installation, Self-incentivization, Economics. Adoption, Ecosystem, Value. Network Effects, Development, Support. Inclusiveness, Fairness, Wealth Distribution. Segment Key Considerations
  • 33. Use Governance as a Tool, not as a Weapon or Crutch. © 2018 William Mougayar @wmougayar
  • 34. 9 Governance Issues and Challenges © 2018 William Mougayar @wmougayar ❖It is not just about voting ❖Decision-making by consensus is not ideal ❖Communities alone shouldn’t govern ❖Beware of premature decentralization of governance ❖When will Code = Governance? ❖Transparency / Openness in Self-governance ❖One size or method doesn’t fit all ❖Large gap in governance UI’s (still very technical) ❖Obsession with self-governance (DAO was not a standard)
  • 35. © 2018 William Mougayar @wmougayar Are We Decentralized Yet?
  • 36. @wmougayar © 2019 William Mougayar
  • 37. NICHE@wmougayar CONTENDERS CHALLENGERS LEADERS AppDev Blockchains Landscape – Today © 2019 William Mougayar
  • 39. Some Suggestions for the Ethereum Ecosystem to Maintain Leadership © 2019 William Mougayar @wmougayar ❖ Don’t try to eat your (decentralized governance) dog food too early ❖ Increase the sense of urgency ❖ Some authority for decision-making
  • 40. Can the blockchain lead us to a new world that is better than the current one? © 2018 William Mougayar @wmougayar
  • 41. THANK YOU William Mougayar Investor, Advisor, Board Member Author, The Business Blockchain Founder, The Token Summit and WMX @wmougayar wmougayar@gmail.com http://startupmanagement.org/blog