The Executive’s Guide to a Cohesive Internet Marketing Strategy
Blog post checklist
1. Title: _____________________________
Blog Post Worksheet
Date: _____________________________
Before Writing
Determine Topic
Find a Topic
Main Point
Additional Point
Additional Point
Title #1
Title #2
Title #3
Resources
Resources
Resources
-Be sure the topic is relevant to your blog's purpose and your
readers.
Suggest Potential Titles
Title Ideas
-Your title might change while you write it, but having a general
idea of what it is will help you stay on track.
Topic Research
- Gain insight on the subject and research it enough to put
together a quality post.
Research
Keyword Research
Notes:
Notes:
Keyword Ideas
Notes:
Keyword Ideas
Keyword Ideas
Links
Links
Links
Links
Links
Links
- Lookup keywords and phrases that your post is likely going to
be found by via Google.
While Writing
350 words or more
- Blog posts in good SEO standing are made up of atleast 350
words.
Write Post
Include Keywords
- Be sure to naturally include the keywords and phrases you
found from your research.
Outbound Links
- Good blog posts also include a few helpful links to other
websites within the body of text.
Links
Internal Links
- Wherever possible, try to add helpful links to other pages of
your website.
Notes
WebpageFX: www.WebpageFX.com
twitter: @WebpageFX
phone: 888-601-5359
Notes
Notes
2. After Writing
Post Title
- After writing, you can fully develop the title of your post with
appropriate keywords from your research.
Subheadings
Post Subheadings
Final Touches
- Note: Subheadings should be hierarchically
organized by H2, H3, and H4 tags for SEO
purposes.
- Whenever starting a new point or major paragraph, come up
with a subheading containing similar keywords or phrases.
Image
Image
Image
Corrections
Corrections
Corrections
Corrections
Images
Corrections
Corrections
- Add atleast one accompanying image to compliment your
post.
Correct Spelling and Grammar
Proofread
- Read over your post and correct any spelling mistakes and
poorly formed sentences
Preview the Post
Preview
- Before Publishing, preview your post and make needed
changes to structure, organization, and layout
Publish the Post
Publish
- If you feel good about the post and you are ready to share it
with the world, publish it!
After Publishing
Social Media
Share
- After publishing your post, share it on all your social media
platforms and with all your friends, family, or coworkers.
Follow Up
Update
- You might discover something after publishing the post
through one of your readers. Don't be afraid to notify your
readers and add an updated section at the end of your post.
Keep it Relevant
- Over time, your post may become irrelevant and out of date.
Keep it fresh and always useful as time goes on.
WebpageFX: www.WebpageFX.com
twitter: @WebpageFX
phone: 888-601-5359
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Facebook
Twitter
LinkedIn
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StumbleUpon
Pinterest
Tumblr
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Google+
Reddit
Other: