11. The most common sense way to create brand advocates
is to develop great product. Turning paying customers
into brand advocates is a win-win situation.
12. There may also be people who love your product, but
have no use for it. That’s okay, too.
17. Content is king and is essential to developing brand
advocates. Show your expertise and thought leadership
by creating valuable and entertaining content.
21. We’re not suggesting you throw a party every week, but
engage your industry and community by throwing awesome
happy hours, meetups, and other engaging events.
22. Word will spread and people will look
forward to your next shindig.
24. Have an interesting and fun culture? Show it off! Be
relatable. People want to know the crazy minds behind
your great product. Show everyone how you work and how
you unwind. Just keep it SFW.
25. With that said, go out there and find
your brand advocates!
They’re sitting right under your nose.