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7 TRENDS
AFFECTING
VENUE SELECTION
7 TRENDS
AFFECTING
VENUE SELECTION
HOW EVENT PLANNERS CHOOSE VENUES_
TECHNOLOGY
is changing
THE WAY WE SELECT
VENUES
TECHNOLOGY
is changing
THE WAY WE SELECT
VENUES
POOR WIFIis the 3rd most popular
FRUSTRATION
with venues
POOR WIFIis the 3rd most popular
FRUSTRATION
with venues
LOCATION
LOCATION
LOCATION
IS NOT ENOUGH
ANYMORE.
LOCATION
LOCATION
LOCATION
IS NOT ENOUGH
ANYMORE.
Here are
7 TRENDS
AFFECTING
VENUE SELECTION
Here are
7 TRENDS
AFFECTING
VENUE SELECTION
UNUSUAL VENUES ARE ON THE RISE
Hotels
Unusual venues (e.g. theatres, museums, art galleries)
Conference centres
Outdoor spaces
Exhibition centres
Sporting venues
Man made structures (e.g. marquees)
Universities
Office/working venue (e.g. offices, hospital, enterprise zone)
Non purpose built venues (e.g. factory)
37%
19.5%
12.7%
7.1%
6%
4%
3.7%
3.5%
3.5%
3%
7
EVENT PROFESSIONALS
RESEARCH VENUES ONLINE
Search engine
Word of Mouth
Online Venue Marketplaces/Listings/Directories
Social media
Online review site
Venue finding agency/DMCs
Online RFP
Exhibitions
CVBs/DMOs
Paper directories
52.4%
49.3%
35.5%
21.1%
19.4%
16.6%
16.1%
14.0%
12.6%
2.6%
6
RELATIONSHIPS MATTER
Negotiated rates
Relationship with sales team/contact
Recommendations
Used the venue before
Technology offered
Reviews
Fam trip
Special offer
Commission offered
24.6%
20.8%
16.3%
13.8%
10%
9.3%
2.5%
2%
0.7%
5
4
TECHNOLOGY IS A NECESSITY
SELF-
ACTUALIZATION
Pursue Inner Talent
Creativity Fulfillment
SELF-ESTEEM
Achievement Mastery
Recognition Respect
BELONGING - LOVE
Friends Family Spouse Lover
SAFETY
Secutity Stability Freedom from Fear
PHYSIOLOGICAL
Food Water Shelter Warmth
R E S P E C T
3
NO FRILLS
Response time to issues 4.60
Customer service 4.59
Poor WiFi 4.30
Charges for WiFi 4.20
Preferred supplier clauses 4.14
Poor in-house AV 4.06
Catering 4.01
2
HEALTHY OPTIONS
1
Conference centres
Outdoor spaces
Exhibition centres
Sporting venues
Man made structures (e.g. marquees)
Universities
Office/working venue (e.g. offices, hospital, enterprise zone)
Non purpose built venues (e.g. factory)
12.7%
7.1%
6%
4%
3.7%
3.5%
3.5%
3%CLICK HERE
TO GET ALL THE STATS, TEMPLATES AND CHECKLISTS

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7 Trends Affecting Venue Selection

  • 1. 7 TRENDS AFFECTING VENUE SELECTION 7 TRENDS AFFECTING VENUE SELECTION HOW EVENT PLANNERS CHOOSE VENUES_
  • 2. TECHNOLOGY is changing THE WAY WE SELECT VENUES TECHNOLOGY is changing THE WAY WE SELECT VENUES
  • 3. POOR WIFIis the 3rd most popular FRUSTRATION with venues POOR WIFIis the 3rd most popular FRUSTRATION with venues
  • 5. Here are 7 TRENDS AFFECTING VENUE SELECTION Here are 7 TRENDS AFFECTING VENUE SELECTION
  • 6. UNUSUAL VENUES ARE ON THE RISE Hotels Unusual venues (e.g. theatres, museums, art galleries) Conference centres Outdoor spaces Exhibition centres Sporting venues Man made structures (e.g. marquees) Universities Office/working venue (e.g. offices, hospital, enterprise zone) Non purpose built venues (e.g. factory) 37% 19.5% 12.7% 7.1% 6% 4% 3.7% 3.5% 3.5% 3% 7
  • 7. EVENT PROFESSIONALS RESEARCH VENUES ONLINE Search engine Word of Mouth Online Venue Marketplaces/Listings/Directories Social media Online review site Venue finding agency/DMCs Online RFP Exhibitions CVBs/DMOs Paper directories 52.4% 49.3% 35.5% 21.1% 19.4% 16.6% 16.1% 14.0% 12.6% 2.6% 6
  • 8. RELATIONSHIPS MATTER Negotiated rates Relationship with sales team/contact Recommendations Used the venue before Technology offered Reviews Fam trip Special offer Commission offered 24.6% 20.8% 16.3% 13.8% 10% 9.3% 2.5% 2% 0.7% 5
  • 9. 4 TECHNOLOGY IS A NECESSITY SELF- ACTUALIZATION Pursue Inner Talent Creativity Fulfillment SELF-ESTEEM Achievement Mastery Recognition Respect BELONGING - LOVE Friends Family Spouse Lover SAFETY Secutity Stability Freedom from Fear PHYSIOLOGICAL Food Water Shelter Warmth
  • 10. R E S P E C T 3
  • 11. NO FRILLS Response time to issues 4.60 Customer service 4.59 Poor WiFi 4.30 Charges for WiFi 4.20 Preferred supplier clauses 4.14 Poor in-house AV 4.06 Catering 4.01 2
  • 13. Conference centres Outdoor spaces Exhibition centres Sporting venues Man made structures (e.g. marquees) Universities Office/working venue (e.g. offices, hospital, enterprise zone) Non purpose built venues (e.g. factory) 12.7% 7.1% 6% 4% 3.7% 3.5% 3.5% 3%CLICK HERE TO GET ALL THE STATS, TEMPLATES AND CHECKLISTS