In my branding and brand identity portfolio, I present a collection of projects that exemplify my expertise in crafting distinctive brand identities. Each project reflects a deep understanding of the client's vision, target audience, and market positioning. From logo designs that serve as the cornerstone of brand recognition to comprehensive brand guidelines that ensure consistency across all touchpoints, my portfolio showcases a holistic approach to branding. I have created visual identities for a diverse range of clients, spanning industries such as technology, hospitality, fashion, and beyond. My portfolio demonstrates a commitment to creativity, innovation, and strategic thinking. Whether it's developing a new brand from scratch or refreshing an existing identity, I strive to capture the essence of the brand and communicate its unique story through design. In addition to traditional branding elements, my portfolio includes collateral such as business cards, letterheads, packaging, and digital assets. I leverage a mix of typography, color theory, imagery, and graphic elements to create cohesive brand experiences that resonate with audiences and leave a lasting impression. Furthermore, I showcase my ability to adapt to various mediums and platforms, including print, web, and mobile. I have also collaborated with clients on brand strategy, helping to define their brand voice, values, and positioning in the market. Overall, my branding and brand identity portfolio exemplifies my passion for design, my dedication to client satisfaction, and my ability to create meaningful brand experiences that resonate with audiences and drive business success.

1. Hello —
As a Graphic & Visual Communication designer
-ÛĽ©è“diverse portfolio.
zoheb hossain
Selected Project from 2014 - 2024
| grapic designer| + 880 1622 32 78 | Email | zoheb.arkay@gmail.com

2. 2
PROTFOLIO
OF
ZOHEB
GRAPHIC AND VISUAL BRAND DESIGNER
Warm Regards
SIMPLE, FUNCTIONAL
VIBRANT DESIGN
SOLUTIONS.
A CREATIVE PROFESSIONAL FOR OVER 9+ YEARS.
I AM A DYNAMIC AND MULTI‫ف‬DISCIPLINED GRAPHIC DESIGNER WITH A PASSION
FOR CREATING INNOVATIVE DESIGN SOLUTIONS NO MATTER WHAT THE BRIEF.
AESTHETICALLY APPEALING DESIGN THAT IS SIMPLE AND CLEAN IS THE MOST
EFFECTIVE WAY TO COMMUNICATE FOR YOUR BUSINESS. I HAVE GAINED THE
MASTERY IN THE AREA OF GRAPHIC VISUAL COMMUNICATION DESIGN.

3. PROTFOLIO
OF
ZOHEB
3
MY SKILL EXPERTIES
GRAPHIC AND VISUAL BRAND DESIGNER
GRAPHIC DESIG EXPERTIES
Photoshop
Illustrator
3D design
Canva
BRANDING
Social Post Design
ubmঞm] ;vb]m
Event Design
WORK EXPERIENCE
Over the past decade, I've specialized in branding, identity,
event, and print design. Notable projects include crafting the
SBAC Bank brand guideline and Toyota's brand visuals. My work
emphasizes innovation and strategy, evident in captivating event
experiences and impactful print materials like brochures and
packaging. I'm dedicated to delivering exceptional design
solutions that resonate with clients and audiences alike.

4. 4
MY DESIGN PROCESS
BRIEF RD REVISION
REFERENCE REFLECTION
PRESENT
SKETCHING AND
CONCEPTUALLISING
SUPPORT
As a professional brand designer, I adhere to a
meticulous design process crafted to deliver exceptional
results consistently. Below outlines my methodical
approach
This structured approach, characterized by a synthesis of creativity, research, and strategic thinking, underpins my
commitment to delivering impactful and enduring brand solutions.
DELIVERY

5. 5
Clint List
In my creative journey, I've had the
privilege of collaborating with a dynamic
spectrum of clients, numbering over 250
in total. While my portfolio showcases
the pinnacle of these collaborations,
featuring a curated selection of 33
projects out of a hundred, each client
holds a unique story of innovation and
partnership. From global brands to local
startups, every project has left an
indelible mark on my creative evolution,
shaping my perspective and fueling my
passion for design.

6. 6
ESSENCER

7. 7

8. 8
PROTFOLIO
OF
ZOHEB
Branding Projects
Identity Branding

9. 9
PROTFOLIO
OF
ZOHEB
SOCIAL / BRANDING
DESIGN
Client:
ROBI ROBI SHOP
Created
July, 2021
Below, you'll find a selection of social
media content I created for our client,
Robi, during a period of significant
exposure. Additionally, I've included
some examples of logos and campaigns
developed for this client.
PHASE | Retainer Client
AGENCY | DIGI FIX

10. 10
PROTFOLIO
OF
ZOHEB

11. PROTFOLIO
OF
ZOHEB
DESIGN
11
04/19
MNEMONIC | LOGO IDENTITY
Here are some examples of mnemonic
devices and logo creations crafted for
the esteemed client, Robi, during a
highly impactful period of exposure.

12. 12
PROTFOLIO
OF
ZOHEB

13. 13
PROTFOLIO
OF
ZOHEB
SOCIAL GUIDELINE
DESIGN
I spearheaded the creation of the ROBISHOP
digital guidelines, establishing a comprehensive
design system for seamless brand consistency
and execution.

14. 14
BDT 300 Discount
on robishop website
new sign-up
DESIGN SYSTEM
DESIGN
ROBISHOP Digital Guidelines –
A unified framework
meticulously crafted to ensure
consistent brand representation
across all digital platforms.
PROTFOLIO
OF
ZOHEB

15. PROTFOLIO
OF
ZOHEB
15
LOGO | BRAND
GUIDELINE
Client:
SBAC BANK
Created
July, 2018
In one of the most significant
achievements of my career with Roop, I
was entrusted with the task of creating a
distinct logo and developing
comprehensive brand guidelines. This
involved crafting a logo and brand
guidelines for the main brand, as well as a
separate set tailored specifically for
retailers. The primary strategy revolved
around infusing an oriental essence into
the logo, culminating in a significant
rebranding effort transitioning from South
Bangla Agriculture Commercial Bank to
SBAC Bank.
PHASE | Retainer Client
AGENCY | !!oll†mb1-ঞom

16. 16

17. 17
Advertisign
Campaign
2018
RETAILER BRANDING
DESIGN
Client:
SBAC BANK
Created
July, 2019
Presented here are select examples of Retailer Brand
Guidelines tailored for expansive retail management,
accompanied by a few illustrative press
advertisements.

18. 18
Offered here is a preview of the Prothom Alo brand guideline
and visual graphic system. Additionally, I had the opportunity
to design their environmental graphics, including wall murals
and elevator graphics. Unfortunately, due to NOC restrictions,
I am unable to showcase these specific items.
BRAND GUIDELINE
Client:
ROBI ROBI SHOP
Created
July, 2021
PHASE | Retainer Client AGENCY | DIGI FIX

19. 19

20. PROTFOLIO
OF
ZOHEB
20

21. PROTFOLIO
OF
ZOHEB
21

22. PROTFOLIO
OF
ZOHEB
22
BRAND GUIDELINE
DESIGN
Client:
JANATA BANK
Created
July, 2015
Crafted for coherence and distinction, the
Janata Bank Brand Guideline ensures
consistent brand representation across all
channels. From logo usage to color
palette, it provides clear directives for
internal and external stakeholders,
reinforcing trust and reliability. Empower
your brand narrative with strategic
guidance and elevate your presence in
the banking sector.
PHASE | PROJECT BASE
AGENCY | !!oll†mb1-ঞom

23. PROTFOLIO
OF
ZOHEB
23

24. PROTFOLIO
OF
ZOHEB
24

25. PROTFOLIO
OF
ZOHEB
25

26. PROTFOLIO
OF
ZOHEB
26
BRAND GUIDELINE
DESIGN
Client:
JANATA BANK
Created
July, 2020
Welcome to the BJIT Brand Guideline, a
testament to strategic design excellence
and brand cohesion. This comprehensive
document serves as a blueprint for
maintaining consistency and integrity
across all brand touchpoints. From logo
usage and typography to color palette
and visual elements, every aspect is
meticulously outlined to ensure a unified
brand experience. Within these guidelines,
you'll discover not only the framework for
creating impactful social media content
designs but also detailed instructions for
event materials. Whether it's crafting
engaging posts for online platforms or
producing captivating event collateral, this
guideline provides the roadmap for
success.
PHASE | Employement
ORGANISATION | BJIT GROUP

27. PROTFOLIO
OF
ZOHEB
PROTFOLIO
OF
ZOHEB
27

28. 28

29. 29
Upon joining, my priority was to establish a centralized design system to uphold brand standards.
Through strategic planning, I successfully implemented this system, ensuring cohesive visual
identity across all designs. Additionally, I managed the redesign of board presentations,
transforming them into impactful assets aligned with BJIT's vision. Explore the BJIT Brand
Guideline to witness the power of strategic design implementation.

30. 30
BRANDING | LOGO
DESIGN
Client:
GAERUA
Created
July, 2021
Step into the world of Gaerua, a European
fashion brand where elegance meets
innovation. From branding to website design
and product catalogue, I crafted a seamless
journey for this iconic label. Inspired by
European haute couture, I curated a
timeless brand identity and user-centric
website that showcase Gaerua's exquisite
collections. Each element, from logo to
product photography, embodies the brand's
ethos of luxury and refinement. Gaerua
represents the fusion of creativity and
strategy in brand design, epitomizing my
dedication to crafting captivating brand
experiences.
PHASE | Project Base
AGENCY | Freelance

31. 31

32. 32
SOCIAL / BRANDING
DESIGN
Client:
Pathao
Created
Jul 2017 - Sep 2018
In 2017, I joined Pathao as their first Visualizer, tasked with igniting
social media buzz and orchestrating their Chittagong launch
event. Crafting captivating visuals and marketing materials, I
propelled Pathao into the spotlight, setting the stage for their
rapid growth. This project showcases my ability to blend creativity
with strategic thinking, driving impactful results for emerging
brands.
PHASE | Employment
ourou-ঞomŇPathao.Ltd

33. 33

34. 34
EVENT DESIGN
Here's a glimpse of Pathao. The virtual event was successfully
coordinated and launched. On another page, you'll find
branding materials and social media post designs.

35. 35

36. 36
Automotive Design
Portfolio

37. .
MASTER KEY VISUAL
BRANDING
Client:
TOYOTA BANGLADESH
Created
July, 2021
Presenting the inaugural Toyota Magazine ad, a
milestone freelance project from Toyota. Given the
task to create something unique amidst their
in-house design team, I conceptualized a simple
yet striking 3D road motif. This design seamlessly
marries luxury with an off-road essence, perfectly
encapsulating Toyota's brand identity.
PHASE | Project Base
AGENCY | Freelance
37

38. 38
13
Toyota
|
Rush
Master
Key
Visual

39. 39
MASTER KEY VISUAL
BRANDING
Client:
TOYOTA BANGLADESH
Created
July, 2021
After completing the SBAC BANK brand guideline
and Toyota press ad, I solidified my presence in the
industry despite numerous challenges. Soon after,
Proton Bangladesh approached me for visual
branding for their Proton Saga. Here are the results
of that collaboration.
PHASE | Project Base
AGENCY | Freelance

40. 40
MAGAZINE AD.
Presenting a Magazine ad that, despite not receiving
approval from the mother brand's marketing team,
reflects the management's steadfast preference for
specific colors and styles. Despite the deviation, I
ensured the ad adhered to their requests.
Created
July, 2021

41. 41
CATALOGUE
DESIGN
Kicking off my career in 2012, I proudly present my debut
automotive catalogue design for Ford Bangladesh, crafted in
2013. The experience was truly inspiring and marked the
beginning of an incredible journey in the world of brand design.
PHASE | Retainership
AGENCY | ˆ-Ѵ7ˆ;uঞvbm]
Client:
Anwar Motors
Created
December, 2013

42. 42
BANNER SOCIAL
DESIGN
Client:
OilCo Bangladesh
Created
July, 2020
Presenting a project from OilCo
Bangladesh, undertaken during the
challenging times of the COVID-19
lockdown. I was particularly enthusiastic
about this project as it allowed me to
expand my expertise while receiving
invaluable mentorship from the owner.
From crafting social media content
designs to website banners, every aspect
of this project was a testament to
collaborative innovation and growth.
PHASE | Employment
ourou-ঞomŇOilCo

43. 43

44. 44
BRANDING SOCIAL
DESIGN
Client:
JANATA BANK
Created
July, 2020
Presenting MAX Group and MAX Space
branding materials, spanning from press
ads to magazine ads, and encompassing
diverse social system styles.
PHASE | Project Base
AGENCY | 1ঞˆbv|oll†mb1-ঞom

45. 45

46. 46
EVENT DESIGN
Introducing the MAX Group Cup Golf Tournament event design,
showcasing a comprehensive range of elements from event
logos to an extensive assortment of event materials. Explore
the meticulous attention to detail and creative vision that have
brought this prestigious event to life.

47. 47

48. 48
BOOK COVER | EDITORIAL
DESIGN
Client:
BANGLADESH NATIONAL MUSEUM
Created
OCT, 2015
This represents one of my significant achievements – incorporating
the legendary Zainul Sir's painting into his book design, along with
designing a collection of art books for Rabindranath and a Novera
exhibition. These book designs are featured at the Bangladesh
National Museum.
PHASE | Project Base
AGENCY | ROOP Comm

49. 49
Presenting the press ad for Suvastu Development, a cherished
client of Roop Communication. This marks my debut in media
publications, showcasing the collaborative effort between our
team and the client.
PRESS AD
Client:
SUVASTU
Created
July, 2014
PHASE | Retainer Client AGENCY | !ooroll†mb1-ঞom
DESIGN

50. 50
SOCIAL MEDIA
DESIGN
Client:
Shaptak
Created
Aug, 2021
Here is a glimpse of the social media
template designs created for Shaptak
Real Estate.
PHASE | Retainership
AGENCY | Spade

51. 51
LOGO | SOCIAL MEDIA
DESIGN
Client:
Essencer
Created
Aug, 2022
Presenting one of my favorite projects—a logo
redesign for a perfumer client. After delivering a
logo that delighted the client, I was entrusted
with their social branding project. With full
creative freedom, I embarked on crafting unique
perfume social post designs that are yet to be
implemented.
PHASE | Project Base
AGENCY | Freelance

52. 52

53. 53
Packeging Design
Portfolio

54. 8
54
PACKAGING
DESIGN
Client:
SHAAD
Created
SEP, 2016
Presenting the unique packaging design
for Shaad Oil, the result of extensive
research and development conducted
across supermarket chains. We aimed to
transform the bottle into a distinctively
captivating product to appeal to a niche
target audience. Below, you'll find the
newly crafted bottle keyline along with its
label design.
PHASE | Retainer Client
AGENCY | !!oll†mb1-ঞom

55. 55

56. Introducing the packaging design for VIGO, a sub-brand of
the RFL Group specializing in electronics. The task was
straightforward: a sleek, minimalist design featuring a bold
V-line to symbolize the essence of Vigo's brand identity.
PACKAGING
Client:
RFL | VIGO
Created
SEP, 2016
PHASE | Retainer Client AGENCY | Saturday Ads
DESIGN
56

57. PACKAGING | BRANDING
DESIGN
Client:
ACI Agro
Created
Oct, 2017
Presenting the new packaging design for ACI Agro.
Witness the transformation from traditional to
minimalist aesthetics, achieved through strategic
iconography and unique color palettes. Flip to the
next page to explore accompanying social designs
and a compelling campaign.
PHASE | Retainer Client
AGENCY | Saturday Ads
57

58. 58

59. Presenting the spice packaging series for Rangdhanu Group,
offering a variety of flavors to tantalize the taste buds.
Additionally, on the adjacent page, discover our captivating
tea pack design.
PACKAGING
Client:
RANGDHANU GROUP
Created
June, 2021
PHASE | Retainer Client AGENCY | Spade Digital
DESIGN
59

60. 60

61. TYPO | PACKAGING
DESIGN
Client:
Globe Beverage
Created
July, 2020
Introducing the packaging design for
Coco Bites cookies. While the task was to
create a non-premium design, I took it as
an opportunity to infuse creativity.
Additionally, I crafted a custom font to
maintain consistency across both English
and Bangla, enhancing the brand's visual
identity.
PHASE | Retainer Ship
AGENCY | Saturday Ads
61

62. 62

63. PACKAGING Branding
DESIGN
Client:
Globe Beverage
Created
July, 2020
Presenting the label design for Oranjee Lemonjee.
Following its success, the master key visual was
integrated into a nationwide campaign across all ATL
BTL platforms, garnering recognition on Ads of the World
PHASE | Retainer Ship
AGENCY | Saturday Ads
63

64. 64

65. Introducing the meticulously crafted packaging design for Rivoli Cookies,
tailored to captivate niche clientele. Our process began with extensive
research, analyzing target audience behavior and supermarket display
trends. From this groundwork, we developed a unique packaging concept
for the cookies, exuding premium quality and sophistication. Additionally, I
extended the design language to encompass print and communication
materials, to be featured on POSM materials and press ads, ensuring a
cohesive brand presence across various touchpoints.
PACKAGING
BRANDING
Client:
Unimech Bangladesh
Created
July, 2017
PHASE | Retainer Client AGENCY | !ooroll†mb1-ঞom
DESIGN
65

66. 66

67. 67

68. Highly motivated by the opportunity to meet Matt Paston, the
Australian Master Chef, our design process was infused with a
passion for culinary excellence and innovation, ensuring that
every element of the Rivoli Cookies brand reflects the highest
standards of quality and creativity.
68

69. Fashion Branding
Portfolio
69

70. BRANDING SOCIAL
GUIDELINE
Client:
CAts Eye
Created
July, 2017
Are you familiar with Zohad? As the brand
ambassador for Cats Eye, his influence
shines through in our captivating branding
materials and posters. Explore the
dynamic fusion of Cats Eye's identity with
Zohad's persona, curated to leave a
lasting impression.
PHASE | Retainer Client
AGENCY | Saturday Ads
70

71. 71

72. 72

73. 73

74. 74

75. Social Branding
Portfolio
75

76. SOCIAL MEDIA
DESIGN
Client:
Bima Fy
Created
July, 2022
Explore the bike and life insurance social
branding designs crafted for our client,
Bimafy. These creations reflect our
dedication to merging creativity with
functionality to effectively communicate
Bimafy's message.
PHASE | Retainer Ship
AGENCY | Digi Fix
76

77. 77

78. 78

79. SOCIAL MEDIA
DESIGN
Client:
BiC Pen
Created
July, 2021
Delve into our dynamic social advertising
campaign showcasing the iconic BIC pen
brand. Discover how we creatively engage
audiences across various social media
platforms, amplifying brand visibility and
driving engagement.
PHASE | Retainer Ship
AGENCY | SPADE Digital
79

80. 80

81. P
olio
book
of
Sara
Tyler
Event Design
Portfolio
81

82. This project holds a special place in my heart, focusing on the revered women
icon, Begum Rokeya. Unlike government projects where design implementation can
be restrictive, here, I had the freedom to execute my vision with full approval from
higher authorities. This allowed me to meticulously plan and execute every detail,
resulting in a project that truly honored Begum Rokeya's legacy.
EVENT
Client:
WOMEN CHILD MINISTRY
Created
SEP, 2018
PHASE | Project Base AGENCY | !ooroll†mb1-ঞom
DESIGN
82

83. 83

84. 84
Presenting another remarkable event design project I spearheaded for Coca-Cola
Bangladesh. From gate designs to caps, bags, and stage setups, every element
was meticulously planned in accordance with the brand guidelines, ensuring a
cohesive and impactful event experience.
EVENT
Client:
CoCa-Cola
Created
NOV, 2020
PHASE | Retainer client AGENCY | 1ঞˆbv|oll†mb1-ঞom
DESIGN

85. 85

86. 86
Discover the Omera LPG 25 kg launching event design, featuring a draft sketch
plan. With meticulous attention to detail, the event unfolded seamlessly.
Let's delve deeper into event graphic design. From captivating stage backdrops to
eye-catching signage and immersive branding experiences, every element is
thoughtfully curated to leave a lasting impression on attendees.
EVENT
Client:
OMERA LPG
Created
JAN, 2021
PHASE | Retainer client AGENCY | 1ঞˆbv|oll†mb1-ঞom
DESIGN

87. 87

88. 88
Explore the event design and planning for Water Aid, a project aimed at raising awareness
for clean water initiatives. From concept sketches to execution, every detail was
meticulously planned to ensure the event's success. Dive into the world of event graphic
design, where each element, from stage decorations to promotional materials, was crafted
to convey the importance of access to clean water. Immerse yourself in the thoughtful
design elements that brought this meaningful event to life.
EVENT
Client:
WATER AID
Created
SEP, 2018
PHASE | PROJECT BASE AGENCY | 1ঞˆbv|oll†mb1-ঞom
DESIGN

89. 89

90. 90
Experience the groundbreaking event design and planning for Alcatel Mobile
Phones, marking Bangladesh's first-ever mobile launching event in 2014. Witness
the innovation and creativity behind this historic moment, as every detail was
meticulously crafted to captivate audiences and elevate the Alcatel brand.
EVENT
Client:
WOMEN CHILD MINISTRY
Created
SEP, 2018
PHASE | Project Base AGENCY | !ooroll†mb1-ঞom
DESIGN

91. Embark on a journey through the event design for Union Bank Ltd, celebrating seven years
of service across the nation. From coast to coast, our designs adorned nationwide
branches, encapsulating the spirit of achievement and gratitude. Explore how our creative
concepts brought this milestone celebration to life, uniting branches and communities in a
memorable tribute to Union Bank's dedication and success.
EVENT
Client:
CoCa-Cola
Created
NOV, 2020
PHASE | Retainer client AGENCY | 1ঞˆbv|oll†mb1-ঞom
DESIGN
91

92. 92

93. ACHIEVEMENTS
SOME OF MY

94. THANK YOU!
I can do the work and deliver
exceptional results to the company,
my visual perspective will fit in beautifully
and be a great addition to the team.
My skills and experience that make the brand
stand out soon.