A presentation on Facebook which tells you about the company's history, features, acquisitions, revenue, user statistics and mission & vision. It discusses about how the company started and where it stands today.

2. Facebook
• Facebook is an American online social media and social networking service based in Menlo Park, California, and a flagship
service of the namesake company Facebook, Inc. It was founded by Mark Zuckerberg, along with fellow Harvard College
students and roommates Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, and Chris Hughes.
• The founders initially limited Facebook membership to Harvard students. Membership was expanded to Columbia,
Stanford, and Yale before being expanded to the rest of the Ivy League, MIT, and higher education institutions in the
Boston area, then various other universities, and lastly high school students.

3. History
• Zuckerberg built a website called "Facemash" in 2003 while attending Harvard University. Facemash attracted 450 visitors
and 22,000 photo-views in its first four hours. The site was sent to several campus group listservs, but was shut down a
few days later by Harvard administration.
• A "face book" is a student directory featuring photos and personal information. In 2003, Harvard had only a paper version
along with private online directories. In January 2004, Zuckerberg coded a new website, known as "TheFacebook“.
Zuckerberg met with Harvard student Eduardo Saverin, and each of them agreed to invest $1,000 in the site. On February
4, 2004, Zuckerberg launched "TheFacebook“, originally located at thefacebook.com.
• In mid-2004, Napster co-founder and entrepreneur Sean Parker—an informal advisor to Zuckerberg—became company
president. In June 2004, the company moved to Palo Alto, California. It received its first investment later that month from
PayPal co-founder Peter Thiel. In 2005, the company dropped "the" from its name after purchasing the domain name
Facebook.com for US$200,000. The domain had belonged to AboutFace Corporation.

4. Facebook Features
• There are a lot of features on Facebook.
• Some of the important ones are:
1. News Feed
2. Friends
3. Timeline
4. Profile photo and Cover photo
5. Likes and Reactions
6. Comments
7. Groups and Pages
8. Photos and Videos
9. Verified accounts

5. Mergers and Acquisitions
• Facebook is a social networking company that has acquired 87 other companies, including WhatsApp.
• Facebook made its first acquisition in 2007, buying a small startup called Parakey for an undisclosed sum.
• Most of Facebook's acquisitions have primarily been "talent acquisitions" and acquired products are often shut-down.
• The Instagram acquisition, announced on April 9, 2012, appears to have been the first exception to this pattern.
• Facebook’s major acquisitions are:
1. WhatsApp - $19 billion (February 2014)
2. Oculus VR - $2.3 billion (March 2014)
3. Instagram - $1 billion (April 2012)
4. CTRL-labs - $500 million to 1 billion (September 2019)
5. LiveRail - $500 million (July 2014)
6. Giphy - $400 million (May 2020)

6. Revenue
• In the year 2019, Facebook’s annual
revenue was 70.697 billion USD.
• The company’s revenue has grown
steadily over the years.
• The social network's main source of
income is digital advertising.
• In 2019, advertising revenue
amounted to close to 69.7 billion
U.S. dollars whereas payments and
other fees revenues amounted to
1.04 billion U.S. dollars.

7. Users Statistics
• With more than 2.7 billion monthly active users, Facebook is the most popular social network
worldwide.
• There are over 290 million Facebook users in India alone, making it the leading country in terms
of Facebook audience size.
• There are over 3.14 billion people actively using Facebook, Instagram, WhatsApp or Messenger
each month and according to Facebook are considered Family Monthly Active People (MAP).
• Nearly 75 percent of high-income earners use Facebook which once again makes Facebook a
fantastic advertising platform to consider in your overall advertising mix.

10. Mission and Vision
Mission
“To give people the power to build community and bring the world closer together.”
Vision
“To stay connected with friends and family, to discover what’s going on in the world, and to share
and express what matters to them.”