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1 de 16
Petr Krichebauer
17.5.2017
Chytré technologie pro
práci s daty
Zákazník sám zjistí
75%
Všech informací před
samotným nákupem
Svět se změnil!
Technologie všechno
změnily, začaly vracet
otěže zákazníkům a daly
zpět i jednotlivcům hlas.
72 % uživatelů internetu je zároveň aktivní na sociálních médiích.
47 % Američanů říká, že Facebook je č. 1 při ovlivnění jejich nákupů.
Twitter má 4 215 miliónů aktivních uživatelů v měsíci.
Customers 2020 Report
CHYTŘEJŠÍ
MARKETING
BEZPRECEDENTÍ
PÉČE O ZÁKAZNÍKY
FLEXIBILNÍ BYZNYS PROCESY
PRODUKTIVNÍ
PRODEJ
OMNI-CHANNEL
OBCHODNÍ STYK
Živá ukázka
Microsoft Dynamics 365

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Cleverdigitech: Využití dat naživo - jak si technologie poradily s našimi daty?, Petr Krichenbauer, LLP CRM

Notas del editor

  1. KEY TAKEAWAY To deliver exceptional experiences it requires an understanding of your customers perspective, an environment that positions agents to have successful customer interactions and gives your business the tools to spot trends and respond instantly. TALKING POINTS Let’s take a look at three perspectives on success that have been built into the service solution strategy: What does success look like for customers, frontline staff, and the overall business. Take the customer’s point of view to earn their loyalty Give agents the chance to be their best And, always have the ability to support a dynamic and rapidly shifting market in the way that meets your business goals SEGUE Let’s take a closer look at what it means to earn loyalty, empower agents and stay agile.
  2. KEY TAKE AWAY With customers always on, empowered with information and choices, and driving their own experience, their expectations for how companies engage them continues to rise. Customers are becoming accustomed to more personalized attention from companies, and expect companies to know who they are and what they need across the entire customer journey. These rising expectations actually create an opportunity for forward-thinking companies. TALKING POINTS As noted in the Customers 2020 Report, by 2020, customer experience will overtake price and product as the key brand differentiator (Source: (Customers 2020 Report) Companies that can successfully adapt to changing customer expectations and figure out how to differentiate themselves from their competitors by creating more personalized, proactive experiences and services for customers will likely have an edge over their competition. Let’s talk more about what this new world order of customer engagement looks like.