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Social Media for Real Estate
Social Media in Real Estate
What is Social Media?
What is Social Media?



Networking
What is Social Media?



Networking       Relationships
What is Social Media?


             Community
Networking               Relationships
Why Should I Care?
REASON #1




BECAUSE 3 OUT OF 4 AMERICANS USE SOCIAL TECHNOLOGY.
Forrester, The Growth Of Social Technology Adoption, 2008
REASON #2

BECAUSE 2/3 OF THE GLOBAL INTERNET POPULATION
VISIT SOCIAL NETWORKS.
Nielsen, Global Faces & Networked Places, 2009
REASON #3
BECAUSE VISITING SOCIAL SITES IS NOW THE 4TH MOST
POPULAR ONLINE ACTIVITY—AHEAD OF PERSONAL EMAIL.
Nielsen, Global Faces & Networked Places, 2009




photo by Bruno Girinon flickr.com
REASON #4

BECAUSE TIME SPENT ON SOCIAL NETWORKS
IS GROWING AT 3X THE OVERALL INTERNET
RATE, ACCOUNTING FOR ~10% OF ALL
INTERNET TIME.
Nielsen, Global Faces & Networked Places, 2009
13 HOURS
13 HOURS
The amount of video uploaded
to YouTube every minute.
412.3 YEARS
412.3 YEARS
The length of time it would take to view every YouTube video.
100,000,000
100,000,000
The number of YouTube videos viewed per day.
3,600,000,000
3,600,000,000
The number of photos archived on Flickr.com as of June 2009.
That’s roughly 1 photo per every 2 people on the planet.
1382%
1382%
The monthly growth rate of Twitter users from January to February 2009.
3,000,000
3,000,000
The average number of Tweets per day on Twitter.com
5,000,000,000
5,000,000,000
 The number of minutes spent on Facebook each day.
1,000,000,000
1,000,000,000
The amount of content
(web links,
news stories,
blog posts,
notes,
photos,
etc.)
shared each week
on Facebook.
WHERE DO I BEGIN?
Facebook
Facebook

• What is It?
Facebook

• What is It?
• How will it help me?
Facebook

• What is It?
• How will it help me?
• Pages vs. Profiles
Facebook

• What is It?
• How will it help me?
• Pages vs. Profiles
• Who should I be a fan of?
Blogging
Blogging
• What is a blog?
Blogging
• What is a blog?
• How will it help me?
Blogging
• What is a blog?
• How will it help me?
• ActiveRain
Blogging
• What is a blog?
• How will it help me?
• ActiveRain
• Your Website
Blogging
• What is a blog?
• How will it help me?
• ActiveRain
• Your Website
• Getting involved
Blogging
• What is a blog?
• How will it help me?
• ActiveRain
• Your Website
• Getting involved
 • Gravatar.com
Microblogging
Microblogging

• What is Twitter?
Microblogging

• What is Twitter?
• How will it help me?
Microblogging

• What is Twitter?
• How will it help me?
 • Who do I follow?
Microblogging

• What is Twitter?
• How will it help me?
 • Who do I follow?
 • Twitter as a research tool
Microblogging

• What is Twitter?
• How will it help me?
 • Who do I follow?
 • Twitter as a research tool
 • TwitterFeed.com
Video
Video

• What is YouTube?
Video

• What is YouTube?
• How will it help me?
Video

• What is YouTube?
• How will it help me?
 • House WalkThroughs (demo)
Video

• What is YouTube?
• How will it help me?
 • House WalkThroughs (demo)
 • Blended Search
Real Estate Search
Real Estate Search


• Trulia
Real Estate Search


• Trulia
• Zillow
Real Estate Search


• Trulia
• Zillow
• Google Real Estate Search
NOW WHAT?
Stay Active!
@PoeticSystems
•Web Development        281.531.4060

                   info@poeticsystems.com
•Web Marketing
                   www.PoeticSystems.com

•Copy Writing
•Graphic Design
Thanks, @FriendswoodTX
QUESTIONS?

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