An overview of the maker movement and craft trend, from the origins and William Morris, all the way to Etsy, education philosophies, and food trends. Also includes thoughts on how to incorporate the hand-crafting and the maker mentality into design projects. -Ashley Stephenson for Orange Sparkle Ball

1. the maker
movement

2. the maker
movement
but first,
a (BRIEF) history lesson...

3. This is William Morris.
He founded the Arts and Crafts Movement
(1860-1910) which began in England but
whose influences spread worldwide.
In the age of industrialism, Morris stood
for traditional craftmanship.
He wanted to bridge the gap between
beautiful (but useless) art objects and
useful (but ugly) factory products.

4. “I do not want art for a few...
any more than education for a
few, or freedom for a few!”

5. By the end of the nineteenth century, Arts and Crafts ideals had influenced architecture,
painting, sculpture, graphics, illustration, book making and photography, domestic design and
the decorative arts, including furniture and woodwork, stained glass, leatherwork, lacemaking,
embroidery, rug making and weaving, jewelry and metalwork, enameling and ceramics.

6. However, in time the English Arts and Crafts Movement came
to stress craftsmanship at the expense of mass market pricing.
The result was exquisitely made and decorated pieces that
could only be afforded by the very wealthy.
Thus the idea of art for the people was lost.

7. fast foward
to the 21st
century
(today)

8. The influence of the Arts & Crafts movement can be seen in
the popularity of DIY and the crafting revolution today.

9. Pinterest
Since its launch in March 2010, Pinterest has over 70 million users
(as of July 2013). Not necessarily “maker-only” but how many times
have you heard...
“I found the idea on Pinterest.”

10. speaking of
Pinterest...
Follow us at
pinterest.com/
orangesparkle
Pinterest
Since it’s launch in March 2010, Pinterest has over 70 million users
(as of July 2013). Not necessarily “maker-only” but how many times
have you heard...
“I found the idea on Pinterest.”

11. Etsy
Founded in 2005, sales in 2013 were over $1 billion.
The site hits two major needs: it provides an easy route to
market for makers and enables everyone to buy products that
are interesting, individual and handmade.
You can know
the maker...
...whether it is
Ana in Croatia
(she has beautiful
typography prints!)
...or you
choose to shop
in your own
neighborhood.

12. Companies have even been founded based
on the maker behind the product.
Nisolo
Nisolo’s goal is to empower talented
artisans in the developing world,
allowing them to shape their future by
way of their extraordinary work.
Thrive Farmers
THRIVE Farmers is changing the coffee industry
by supplying farmer-direct specialty grade
coffee to retailers, wholesalers and consumers
through an innovative revenue-sharing model.

13. But it even goes beyond products
like art, jewelry and clothing.
Now let’s talk about
Food.

14. Monday Night
Brewing
Atlanta’s most weeknight-
friendly craft beer company.
From humble beginnings in
a garage brewing on Monday
nights, they have made it their
mission to prove that weekends
are overrated.
King of Pops
A homemade popsicle stand that started on the corner of N. Highland and
North Ave in Atlanta. While they have grown tremendously, their goal
remains the same: to provide an ecologically responsible, fresh, all-natural
frozen treat in a fun neighborhood environment.
Artisan
Food
and
Drink

15. Did you hear Jarrett
is doing a Pop-up at
The General Muir?
At Gunshow, dishes
are presented by
the chefs on rolling
carts where diners
can then choose
what to order.
Restaurants are beginning to
encourage a relationship between
the food-maker and the customer.
Artisan
Food
and
Drink

16. It may be a recent trend, but established
big name brands are making their own
way in the Maker Movement.

17. Levi’s promotes 29-year old designer Alice Saunders
and her custom totes made with salvaged military
fabrics under their Levi’s Makers tag.
“For Levi’s, the Makers program
celebrates those who are still
making things by hand while
providing an outlet to tell their
stories to inspire others”
General Electric’s initiative, GE Garages, works with
maker groups to provide aspiring inventors with free
workspaces equipped with 3-D printers, laser cutters,
welders, cold saws and other tools.
“The Garages invite everyone to be part of the resurgence in manufacturing
and to be hands-on with the spirit of invention that runs throughout GE”
- SEBASTIEN DUCHAMP, GE’s Digital Communications Director
- JARED EVERETT, Levi’s master tailor

18. The Maker Movement has inspired
a new way of thinking...
...which leads to new trends in
teaching and education.

19. Makers
in Education
In October 2013, Abilene Christian University
opened a 8,000 square foot design studio
and prototyping shop named the “Maker
Lab.” Based on their philosophy of “Meet,
Mix, Make,” the Lab provides students the
“opportunity to develop skills in invention,
creativity and collaboration.”
Georgia Tech hosts an annual
“Make 10” where Industrial
Design students design, make
and sell ten of their products.

20. Makers
in Education
But it’s not just
universities.
Marymount School
Digital fabrication labs, maker
spaces and other innovative
classrooms are popping up in
K-12 schools all over the world.
And Marymount School in
Manhattan is just one of them.
Their “Fab Lab” was born from
administrator Jaymes Dec’s vision that schools should have spaces
where students can tinker, experiment, design, create and iterate.
Maker Education
The Maker Education Initiative’s mission is to create
more opportunities for all young people to develop
confidence, creativity, and interest in science,
technology, engineering, math, art, and learning as a
whole through making.
SparkTruck
SparkTruck is an educational build-mobile started by
Stanford students with a Kickstarter campaign. In the
summers of 2012 and 2013, the team drove across the
country, spreading the fun of hands-on learning and
encouraging kids to find their inner maker. Their 2014
goal is to determine how SparkTruck could create a
lasting impact in schools.

21. The Maker Movement is also playing a
part in professional design,
especially here at Orange Sparkle Ball.
Live illustration
celebrating a new
business partnership.
Birch + Charcoal + Pastel
[Makers: Yisha & Lori]
Hand-bound etched
wooden scrapbook in
honor of a retirement.
Wood + Fabric + Etching
[Maker: Lori]
Wireframe illustration
formed by hand as part of
a tour experience.
Wire
[Makers: Josh & Yisha]

22. But we are not
the only ones in
Atlanta who are
part of the Maker
Movement.
Indie Craft Experience
Founded in January 2005 with a
vision to provide indie crafters an
opportunity to sell and promote
their creations in Atlanta
Root City Market
A quarterly pop-up market in
Atlanta that turns the spotlight
on the makers who are proudly
crafting in the South.
Atlanta Food Truck
Park & Market
The first permanent food truck site
in Atlanta offering food trucks for
lunch and dinner.
The Beehive
Atlanta’s first handmade boutique
collective with a focus on the local
designer.

23. So what makes the Maker
Movement different than the
Arts & Crafts Movement?
[I’m glad you asked.]

24. Morris and his followers were uncomfortable with modern
technology, spending decades debating whether machines
should play any part in production.
Today, technology is more accessible & beneficial to makers
(3d printers, affordable laser tables, web-based market shops & social media to name a few),
providing a natural synergy without losing the personal
connection which is the backbone of the movement.
Having embraced new technology and business models, the
Maker Movement may stand a better chance of supporting
artisans in the years to come.

25. C H E C K U S O U T
www.orangesparkleball.com
facebook.com/orangesparkleball | instagram.com/orangesparkle | slideshare.net/orangesparkleball
psst... did you notice our
hand-drawn typography?
[Maker: Michael]

26. Nisolo Shoes
www.nisoloshoes.com
Thrive Farmers Coffee
www.thrivefarmers.com
King of Pops
www.atlanta.kingofpops.net
Monday Night Brewing
www.mondaynightbrewing.com
Jarrett Stieber, chef
www.eatmespeakme.com
Gunshow
www.gunshowatl.com
Maker Education Initiative
www.makered.org
SparkTruck
www.sparktruck.org
Indie Craft Experience
www.ice-atlanta.com
Root City Market
www.rootcitymarket.com
The Beehive
www.thebeehiveatl.com
Atlanta Food Truck & Market
www.atlantafoodtruckpark.com
“Which Big Brands Are Courting the
Maker Movement, and Why”
www.adweek.com
“The art and craft of business”
www.economist.com
“The Arts & Craft Movement”
www.dwell.com
“Maker’s mark: A new generation of
artisans are reviving arts and crafts”
www.independent.co.uk
“Unbored: The Power of ‘Making’ in
the Classroom”
www.huffingtonpost.com
Articles
The beginning of ACU’s Maker Lab
www.wearemakers.org
The Arts & Crafts Movement in 2 minutes
www.youtube.com
Videos
Referenced
ACU’s Maker Lab blog
www.blogs.acu.edu/makerlab/
Handmade Nation
book + documentary
www.indiecraftdocumentary.blog-
spot.com
Maker Faire
www.makerfaire.com
Make Magazine
www.makezine.com
Additional