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Who Says Startups are Easy?
1999
Life was simpler ...
One Platform
Fewer Choices
Fewer Competitors
Just needed money.
2011
It’s complicated
Anyone can start a company ...
Social + Cloud + Open Source = Startup
“ With the cloud comes unconstrained thinking
  and willingness to tinker and experiment
  without worrying too much about cost.”
 Werner Vogels, Amazon
Wide penetration of mobile, broadband
... but tougher to get it done.
“




    More Options, More Decisions
More Startups, More Competition
More Platforms, More Problems
“ If you create something on the web, you’re your
  own island and you try to get people to visit
  your island. On the mobile phone, you don’t
  have your own island. You’re renting land.”
 Evan Williams, Twitter
So What Works?
Simplicity & Elegance
Happiness & Emotion
Multiple Platforms
Task Oriented
Three Keys to Success
Focus
Attention
and Money.
Photo Credits:

Slide 1: Flickr User Matt from London, http://www.flickr.com/photos/londonmatt/3559945802/
Slide 2: Prince, Cover Art
Slide 3: Its a Wonderful Life, http://www.imdb.com/media/rm4067983616/tt0038650
Slide 4: Flickr User Loozrboy. http://www.flickr.com/photos/loozrboy/5101030222/
Slide 5: Flickr User Roger Barker, http://www.flickr.com/photos/rogerbarker/2882617308/sizes/l/
Slide 6: Flickr User Whoshotya http://www.flickr.com/photos/whoshotya/1014730135/sizes/l/
Slide 7: Flickr User Tracy O, http://www.flickr.com/photos/tracy_olson/61056391/
Slide 8: Flickr User Kindofadrag, http://www.flickr.com/photos/kindofadraag/4581764953/
Slide 9: Ghosts of Girlfriends Past, Cover Art from DVD.
Slide 10: Flickr User oskay, http://www.flickr.com/photos/oskay/265900118/
Slide 11: Flickr User James Cridland, http://www.flickr.com/photos/jamescridland/613445810
Slide 12: Flickr User, Tom Raftery, http://www.flickr.com/photos/traftery/4773457853
Slide 13: The Opte Project, http://www.opte.org/maps/
Slide 14: Flickr User, John Spooner, http://www.flickr.com/photos/johnspooner/315157691
Slide 15: Flickr User 2493, http://www.flickr.com/photos/2493/2252942368/
Slide 16: Flickr User, Ana Badili, http://www.flickr.com/photos/anabadili/2759448841/
Slide 17: Flickr User Cyberslayer, http://www.flickr.com/photos/cyberslayer/952121271/
Slide 18: Flickr, http://www.flickr.com/photos/28096801@N05/3525799414/
Slide 19: iStockPhoto.com
Slide 20: Flickr User makelessnoise: http://www.flickr.com/photos/makelessnoise/133088673/
Slide 21: Flickr User Zoomerang, http://www.flickr.com/photos/zoomerang/539164134/
Slide 22: Flickr User Paldies, http://www.flickr.com/photos/paldies/4912781844/
Slide 23: Flickr User Cliff1066, http://www.flickr.com/photos/nostri-imago/5000121560/
Slide 24: George Clooney, The American. Publicity still.
Slide 25: Lady Gaga, Cover Art
Slide 26: Jay-Z cover art.

All Flickr photos used under Creative Commons license.

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Who says startups are easy

  • 1. Who Says Startups are Easy?
  • 10. Anyone can start a company ...
  • 11. Social + Cloud + Open Source = Startup
  • 12. “ With the cloud comes unconstrained thinking and willingness to tinker and experiment without worrying too much about cost.” Werner Vogels, Amazon
  • 13. Wide penetration of mobile, broadband
  • 14. ... but tougher to get it done.
  • 15. More Options, More Decisions
  • 16. More Startups, More Competition
  • 18. “ If you create something on the web, you’re your own island and you try to get people to visit your island. On the mobile phone, you don’t have your own island. You’re renting land.” Evan Williams, Twitter
  • 24. Three Keys to Success
  • 25. Focus
  • 28. Photo Credits: Slide 1: Flickr User Matt from London, http://www.flickr.com/photos/londonmatt/3559945802/ Slide 2: Prince, Cover Art Slide 3: Its a Wonderful Life, http://www.imdb.com/media/rm4067983616/tt0038650 Slide 4: Flickr User Loozrboy. http://www.flickr.com/photos/loozrboy/5101030222/ Slide 5: Flickr User Roger Barker, http://www.flickr.com/photos/rogerbarker/2882617308/sizes/l/ Slide 6: Flickr User Whoshotya http://www.flickr.com/photos/whoshotya/1014730135/sizes/l/ Slide 7: Flickr User Tracy O, http://www.flickr.com/photos/tracy_olson/61056391/ Slide 8: Flickr User Kindofadrag, http://www.flickr.com/photos/kindofadraag/4581764953/ Slide 9: Ghosts of Girlfriends Past, Cover Art from DVD. Slide 10: Flickr User oskay, http://www.flickr.com/photos/oskay/265900118/ Slide 11: Flickr User James Cridland, http://www.flickr.com/photos/jamescridland/613445810 Slide 12: Flickr User, Tom Raftery, http://www.flickr.com/photos/traftery/4773457853 Slide 13: The Opte Project, http://www.opte.org/maps/ Slide 14: Flickr User, John Spooner, http://www.flickr.com/photos/johnspooner/315157691 Slide 15: Flickr User 2493, http://www.flickr.com/photos/2493/2252942368/ Slide 16: Flickr User, Ana Badili, http://www.flickr.com/photos/anabadili/2759448841/ Slide 17: Flickr User Cyberslayer, http://www.flickr.com/photos/cyberslayer/952121271/ Slide 18: Flickr, http://www.flickr.com/photos/28096801@N05/3525799414/ Slide 19: iStockPhoto.com Slide 20: Flickr User makelessnoise: http://www.flickr.com/photos/makelessnoise/133088673/ Slide 21: Flickr User Zoomerang, http://www.flickr.com/photos/zoomerang/539164134/ Slide 22: Flickr User Paldies, http://www.flickr.com/photos/paldies/4912781844/ Slide 23: Flickr User Cliff1066, http://www.flickr.com/photos/nostri-imago/5000121560/ Slide 24: George Clooney, The American. Publicity still. Slide 25: Lady Gaga, Cover Art Slide 26: Jay-Z cover art. All Flickr photos used under Creative Commons license.

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