30 million presentations are produced per day. The problem? Most are boring. Let me show you how to say goodbye to boring presentations for good. *NAMED ONE OF THE BEST PRESENTATIONS of 2015 by LINKEDIN* Learn more about @mzkagan's signature online program—in which she turns mere mortals in presentation ACES in just 6 weeks—at http://acethepitch.com

1. Insert Image on full background
Insert logo here
Slide #1
Meet and Greet
Use for Intro Slide

3. FOCUS

4. @mzkagan

5. Things I

6. Things I HATE

13. to MAR-TA-FY:
to make something
as simple
& memorable
as possible.

14. 30 MILLIONpresentations per day.

15. Most presentations
are boring.

16. what they actually remember vs what u think
they remember —
Assumption:
presenter audience

17. what they actually remember vs what u think
they remember —
Truth:
presenter audience

18. can only hold
three to four
chunks of new
information
at one time.
Working memory“
“

19. FOCUS

20. FOCUS

21. 2008

23. #6#4
>5 Million
VIEWS

24. 3-part
formula
my simple

25. perfect
presentation
sandwich
the
“ “

26. STATS

27. facts
data
details
examples
testimonials
etc. STATS[

28. STORY

29. STORY
the
MOST
IMPORTANT
part!

30. SLIDES

31. OPTIONAL!
(in most cases)
SLIDES

32. STATS
STORY
SLIDES
25%
ideally…
50%
25%

33. STATS
STORY
SLIDES
20%
5%
75%
most of the time…

34. STORY.
STATS.
SLIDES.
1
2
3
the 3-part formula:

35. STORY.
STATS.
SLIDES.
1
2
3
the 3-part formula:

38. relate
connect
understand
REMEMBER
go back to that “what
we see model”

39. understand, relate
Stories help us to
& REMEMBER.

40. Stories have STRUCTURE.
BEGINNING.
MIDDLE.
END.
1
2
3

41. This is NOT a story.

46. Don’t give a presentation.
Tell a STORY.
tip #1

47. a great story?
how do you craft

48. Begin with the end in mind.
tip #2

49. + =

50. what do you
want them
to FEEL?
+ =

51. + =
what do you
want them
to THINK?

52. what do you
want them
to DO?
+ =

53. + =
what do you
want them
to DO?
what do you
want them
to THINK?
what do you
want them
to FEEL?

54. Tell it before you create it.
(& record it or have someone take notes)
tip #3

58. Tell it before you create it.
(& record it or have someone take notes)
tip #3

59. Give it structure.
tip #4

60. Classic 3-Act Storythe

61. Classic 3-Act Storythe
(as a presentation)

62. 5-Minute Presentationthe

63. 15-Minute Presentationthe

64. STORY.
STATS.
SLIDES.
1
2
3
the 3-part formula:

65. STORY.
STATS.
SLIDES.
1
2
3
what?
why?
who?
when?
where?

66. confused mind says NO.a“ “

67. A set of points in a plane
equidistant from a given point.

69. A set of points in a plane
equidistant from a given point.
vs.

70. faster
60,000x

71. CIRCLE vs.

72. easier recall
6x

73. Remember:
a picture is worth
1000 WORDS.
tip #5

74. BIGGER.
make the logo
“
“

76. simplicity is
the ultimate
sophistication.
“
“

77. Minimize noise.
tip #6

78. “Today we’re introducing a new,
portable music player that weighs
a mere 6.5 ounces, is about the size
of a sardine can, and boasts
voluminous capacity, long battery life,
and lightning-fast transfer speeds.”

80. 1:7:140
the
rule

81. 1:7:140idea
per
slide
1

82. 1:7:1407words
per
slide
no more than

83. 1:7:140140characters
or less

84. Offer meaning,
instead of data.
tip #7

85. Number of Bikes Sold 2002 - 2007
the
0"
1000"
2000"
3000"
4000"
5000"
6000"
2002" 2003" 2004" 2005" 2006" 2007"

86. Over 5000 Bikes Sold in 2007
500
1500
2009
3577
4007
5035
2002 2003 2004 2005 2006 2007

87. 907%
increase in sales
since 2002
500
1500
2009
3577
4007
5035
2002 2003 2004 2005 2006 2007

88. STORY.
STATS.
SLIDES.
the 3-part formula:
1
2
3

89. a book
by its cover.
don’t judge“
“

90. a book
by its cover.
don’t judge“
“
BULLSH*T!

91. You only get one chance
to make a first impression.

93. Have a killer
cover slide.
tip #8

94. >

95.
how you made them FEEL.
people will forget what you said,
people will forget what you did,
but people will never forget
“
“

96.
how you made them FEEL.
people will forget what you said,
people will forget what you did,
but people will never forget
“
“EVEN IF
YOUR SLIDES
ARE STUNNING!!!

97. Iceland: the land of fire & ice
• Located between the North Atlan>c & the Arc>c Oceans,
Iceland is the most sparsely populated country in Europe.
• It’s volcanically & geologically ac>ve, with an interior that
is characterized by sand & lava fields (“fire”), as well as
mountains & glaciers (“ice”).
• Despite its high al>tude just outside the Arc>c Circle,
Iceland is warmed by the Gulf Stream & has a temperate
climate

98. ICELAND
land of fire & ice

99. Focus on
the feeling.
tip #9

101. CRAP.
tip #10

102. CRAP.
tip #10
Alignment
Repetition
Consistency
Proximity

103. CRAP.

104. 1 Don’t give a presentation. Tell a story.
2 Tell it before you create it.
3 Give it structure.
4 Remember that a picture = 1000 words.
5 Minimize noise.
to sum up…
6 Obey the 1:7:140 rule!
7 Offer meaning instead of data
8 Have a killer cover slide
9 Focus on the feeling
10 CRAP!

105. Get your hot little hands on my
bit.ly/APCyes
GET INSTANT ACCESS!
FREE VIDEO CRASH COURSE
on Mastering the Art of
Persuasive
Communication