Why content marketing is not enough? and why marketer need to aware about human experience

1. ><
END OF CONTENT ERA
LONG LIVE IN HUMAN EXPERIENCE
CHAKARD CHALAYUT
PHOINIKAS CO,. LTD.
CHAOS THEORY CO,. LTD.
1

2. >< 2
Head of Strategic Marketing : Phoinikas Co., Ltd.
Marketing Research Company Founder & Visionary : Chaos Theory
Columnist : MarketingOops.com
Sharing Idea : digimolek.com/facebook.com/digimolek
Consumer Experience obsessed
Data obsessed
Design Thinking obsessed
Education :
- B.Sc : Microbiology, KMUTT
- M.Sc: Molecular Genetics & Genetics Engineering, Mahidol
University
Work Experience
- Social Media Specialist -Manager : Thoth Media
- Digital Media Manager : IPG
- Head of Strategic Marketing : Phoinikas
- Co-Founder & Visionary : Chaos Theory

3. >< 3
End of content
: content right now
: standout of content
: do your content drive sales?
: Why Experience ?
: Consumer Journey
: Human Experience
: Design Thinking

4. ><NEMO ENIM IPSAM VOLUPTATEM QUIA VOLUPTAS
End of content
4

5. >< 5

6. ><NEMO ENIM IPSAM VOLUPTATEM QUIA VOLUPTAS 6

7. ><NEMO ENIM IPSAM VOLUPTATEM QUIA VOLUPTAS 7
a type of marketing that involves the creation and sharing of
online material (such as videos, blogs, and social media
posts) that does not explicitly promote a brand but is
intended to stimulate interest in its products or services.

8. >< 8

9. >< 9

10. >< 10
your content

11. >< 11

12. >< 12
Right Person
Right Place
Right Times

13. >< 13
But interest does not guarantee
buying!!!!!!

14. >< 14
Rise of human experience

15. >< 15

16. >< 16

17. >< 17

18. >< 18

19. >< 19

20. >< 20

21. >< 21

22. >< 22

23. >< 23

24. >< 24

25. >< 25

26. >< 26

27. >< 27

28. >< 28

29. >< 29

30. >< 30

31. >< 31

32. >< 32

33. >< 33

34. >< 34

35. >< 35

36. >< 36

37. >< 37

38. >< 38

39. >< 39

40. >< 40

41. >< 41

42. >< 42

43. >< 43

44. >< 44

45. >< 45

46. >< 46

47. >< 47

48. ><NEMO ENIM IPSAM VOLUPTATEM QUIA VOLUPTAS 48

49. >< 49

50. >< 50

51. >< 51

52. >< 52

53. >< 53

54. >< 54

55. >< 55

56. >< 56

57. >< 57

58. >< 58

59. >< 59

60. >< 60

61. >< 61

62. >< 62

63. >< 63

64. >< 64

65. >< 65

66. >< 66