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Sales Enablement Success at Symantec
@mindtickle #MTWEBINAR
Allow Me to Introduce Myself
@mindtickle #MTWEBINAR
• Director, Global Sales Enablement & Product
Evaluations at Symantec
• Responsible for Global Sales Enablement
functions that include field sales, inside sales
and partnership programs
• Lead Symantec’s Enterprise Product
Evaluations program
• Previously held enablement and operational roles at
Blue Coat, helping to drive successful onboarding
and sales programs
Agenda for Today
@mindtickle #MTWEBINAR
• How BlueCoat leveraged MindTickle as we grew our sales team
• The importance of sales enablement during Symantec’s acquisition of Blue Coat
• How Symantec uses MindTickle
• Why data driven sales enablement is important for maximizing sales effectiveness
Symantec | At a Glance
@mindtickle #MTWEBINAR
175M endpoints
under protection
9 SOCs threat
response centers
3500+
R&D engineers
350,000+
customers worldwide
$5B annual
revenue
2100+ patents
Symantec | Sales Enablement’s Role
@mindtickle #MTWEBINAR
We Empower Sales
Teams to Be Successful
We Drive Enablement –
Not Just Training
Our Team Structure &
Partnership Ecosystem
are Instrumental
We Believe in the
Power of Proper
Onboarding
How BlueCoat Leveraged MindTickle
As We Grew Our Sales Team
@mindtickle #MTWEBINAR
Growing Blue Coat’s Sales Team with MindTickle
@mindtickle #MTWEBINAR
The Importance of Sales Enablement
During Symantec’s Acquisition of Blue Coat
@mindtickle #MTWEBINAR
Sales Enablement Amidst the Acquisition
@mindtickle #MTWEBINAR
Audience Clarity
& Targeting Was
Difficult
Two Sales
Forces Trying
to Ramp Up
Everybody Had
Something to
Communicate
SFDC x 2
How Symantec is Using MindTickle
@mindtickle #MTWEBINAR
How Symantec is Using MindTickle
@mindtickle #MTWEBINAR
Onboarding Quick Updates Coaching Surveys & Feedback
Why Data Driven Sales Enablement is
Important for Maximizing Sales
Effectiveness
@mindtickle #MTWEBINAR
Using Analytics to Refine Our Approach
@mindtickle #MTWEBINAR
Using Data to Maximize Sales Effectiveness
@mindtickle #MTWEBINAR
@mindtickle #MTWEBINAR
A Purpose Built Platform that Powers End to End Sales Readiness
Trusted by the best sales teams:
Couchbase, AppDynamics, Nutanix, Cloudera, Fuze, MuleSoft, Forescout, Symantec, and more!
Questions?
@mindtickle #MTWEBINAR
Where to find more Sales Enablement Best Practices?
@mindtickle #MTWEBINAR
To learn best practices from leading sales enablement teams checkout www.mindtickle.com
Learn more about onboarding,
coaching, training and
certifications from our
knowledge center.
Listen to sales enablement
professionals sharing best
practices and solutions to
common enablement
challenges.
Watch sales and sales
enablement leaders sharing
growth hacks and tips from
personal experiences in hyper
growth organizations
Ebooks and
Whitepapers
Sales
Excellence
Podcast
Live and
On-Demand
Webinars
@mindtickle #MTWEBINAR
Thank
You!

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Sales Enablement Success at Symantec

  • 1. Sales Enablement Success at Symantec @mindtickle #MTWEBINAR
  • 2. Allow Me to Introduce Myself @mindtickle #MTWEBINAR • Director, Global Sales Enablement & Product Evaluations at Symantec • Responsible for Global Sales Enablement functions that include field sales, inside sales and partnership programs • Lead Symantec’s Enterprise Product Evaluations program • Previously held enablement and operational roles at Blue Coat, helping to drive successful onboarding and sales programs
  • 3. Agenda for Today @mindtickle #MTWEBINAR • How BlueCoat leveraged MindTickle as we grew our sales team • The importance of sales enablement during Symantec’s acquisition of Blue Coat • How Symantec uses MindTickle • Why data driven sales enablement is important for maximizing sales effectiveness
  • 4. Symantec | At a Glance @mindtickle #MTWEBINAR 175M endpoints under protection 9 SOCs threat response centers 3500+ R&D engineers 350,000+ customers worldwide $5B annual revenue 2100+ patents
  • 5. Symantec | Sales Enablement’s Role @mindtickle #MTWEBINAR We Empower Sales Teams to Be Successful We Drive Enablement – Not Just Training Our Team Structure & Partnership Ecosystem are Instrumental We Believe in the Power of Proper Onboarding
  • 6. How BlueCoat Leveraged MindTickle As We Grew Our Sales Team @mindtickle #MTWEBINAR
  • 7. Growing Blue Coat’s Sales Team with MindTickle @mindtickle #MTWEBINAR
  • 8. The Importance of Sales Enablement During Symantec’s Acquisition of Blue Coat @mindtickle #MTWEBINAR
  • 9. Sales Enablement Amidst the Acquisition @mindtickle #MTWEBINAR Audience Clarity & Targeting Was Difficult Two Sales Forces Trying to Ramp Up Everybody Had Something to Communicate SFDC x 2
  • 10. How Symantec is Using MindTickle @mindtickle #MTWEBINAR
  • 11. How Symantec is Using MindTickle @mindtickle #MTWEBINAR Onboarding Quick Updates Coaching Surveys & Feedback
  • 12. Why Data Driven Sales Enablement is Important for Maximizing Sales Effectiveness @mindtickle #MTWEBINAR
  • 13. Using Analytics to Refine Our Approach @mindtickle #MTWEBINAR
  • 14. Using Data to Maximize Sales Effectiveness @mindtickle #MTWEBINAR
  • 15. @mindtickle #MTWEBINAR A Purpose Built Platform that Powers End to End Sales Readiness Trusted by the best sales teams: Couchbase, AppDynamics, Nutanix, Cloudera, Fuze, MuleSoft, Forescout, Symantec, and more!
  • 17. Where to find more Sales Enablement Best Practices? @mindtickle #MTWEBINAR To learn best practices from leading sales enablement teams checkout www.mindtickle.com Learn more about onboarding, coaching, training and certifications from our knowledge center. Listen to sales enablement professionals sharing best practices and solutions to common enablement challenges. Watch sales and sales enablement leaders sharing growth hacks and tips from personal experiences in hyper growth organizations Ebooks and Whitepapers Sales Excellence Podcast Live and On-Demand Webinars