Intervento alla Start Up Academy dell'Università degli Studi di Catania in cui si presenta il Business Model Canvas con particolare riferimento al lato destro e ai blocchi 1, 2, 3, 4 e 5
11. Il Business Model è
una sorta di modello
schematico che ci
aiuta a capire come le
diverse parti di
un’azienda funzionano
per creare valore per i
clienti.
15. E’ un quadro d’insieme
che permette di
visualizzare facilmente
le relazioni tra i vari
elementi del
Business Model
16. A human institution designed to deliver a new
product or service under conditions of extreme
9 blocchi
17. A human institution designed to deliver a new
product or service under conditions of extreme
4 domande:
Who?
What?
How?
How much?
18. A human institution designed to deliver a new
product or service under conditions of extreme
4 domande:
Who is the customer?
What is the product/service?
How to create and deliver
value?
How much cash-flows are
generated?
19. A human institution designed to deliver a new
product or service under conditions of extreme
20. A human institution designed to deliver a new
product or service under conditions of extreme
How? Who?What?
How Much?
43. “If I had an hour to solve a problem
solution. I would spend the first fifty
minutes determining how to…
!
Frame the problem
!
...for once I know the proper question
to ask I can solve the problem in less
than 5 minutes”
!
Albert Einstein
44. Definire il problema sintetizzando i
risultati della fase precedente
Empathy Map
Value proposition
canvas
Customer Journey Map
50. A human institution designed to deliver a new
product or service under conditions of extreme
51. A human institution designed to deliver a new
product or service under conditions of extreme
52. A human institution designed to deliver a new
product or service under conditions of extreme
Imprese
Famiglie!
ad alto !
reddito
Caffè
espresso!
in capsule
53.
54. A human institution designed to deliver a new
product or service under conditions of extreme
55. A human institution designed to deliver a new
product or service under conditions of extreme
56. A human institution designed to deliver a new
product or service under conditions of extreme
Imprese
Famiglie!
ad alto !
reddito
Caffè
espresso!
in capsule
Vendite dirette!
Boutiques!
Testimonial
57.
58. A human institution designed to deliver a new
product or service under conditions of extreme
59. A human institution designed to deliver a new
product or service under conditions of extreme
60. A human institution designed to deliver a new
product or service under conditions of extreme
Imprese
Famiglie!
ad alto !
reddito
Caffè
espresso!
in capsule
Vendite dirette!
Boutiques!
Testimonial
Club
esclusivo!
!
Numero verde
61.
62. A human institution designed to deliver a new
product or service under conditions of extreme
63. A human institution designed to deliver a new
product or service under conditions of extreme
64. A human institution designed to deliver a new
product or service under conditions of extreme
Imprese
Famiglie!
ad alto !
reddito
Caffè
espresso!
in capsule
Vendite dirette!
Boutiques!
Testimonial
Club
esclusivo!
!
Numero verde
Capsule!
&!
Macchinette