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Nordics
2015
Who are these members?
Aarhus Universitet and
Københavns Universitet are
the schools with the highest
volume of Current Students
The most Recent Graduates
by volume are located in
Copenhagen, Oslo, and
Stockholm
IT, Marketing & Advertising,
and Research are the top
industries by volume of
Recent Graduates
Overview & Methodology
A world of insights can be gathered
from LinkedIn’s 347 million members
– the world’s largest professional
network. There are over 40 million
Students and Recent Graduates on
LinkedIn globally.
Our data reveals where students
are concentrated, where they’re
going, and what they’re looking 	
for in a job.
LinkedIn Recruiter activity and
member characteristics are used
to determine supply and demand
for talent. A higher demand index
means the average professional
from a particular school is interacting
with recruiters more frequently than
peers in other schools.
Data about job consideration comes
from our semiannual Talent Drivers
Survey of over 373,000 members.
Where should you look for Recent Graduate Talent?
1.	 Oslo School of Management (MH)
2.	 Stockholm School of Economics
3.	 IT-Universitetet i København
4.	 Copenhagen Business School
5.	 Norwegian School of Economics (NHH)
6.	 Danmarks Tekniske Universitet
7.	 Erhvervsakademi Aarhus / Business Academy Aarhus
8.	 KTH Royal Institute of Technology
9.	 Aalborg Universitet
10.	 Chalmers University of Technology
Top 10 Penetrated Nordic Universities and Schools
on LinkedIn
The Next Generation
of Leaders is on LinkedIn
Insights on our Student members
Students and Recent Graduates
Penetration is defined by the amount of current students on LinkedIn relative
to a school’s reported total student body
HIGH-DEMAND
HIDDENGEMS
SATURATED
# of LinkedIn Members
DemandIndex
LessDemandMoreDemand
IHM Business School
BI Norwegian
Business School
IT-Universitetet i København
Tampere Univ. of Technology
Aalto Univ.
Univ. of
Oulu
Univ. of Stavanger (UiS)
Berghs School of Communication
Royal Institute of Technology (KTH)
Danmarks Tekniske Universitet (DTU)
Aarhus
Universitet
Københavns Universitet
Chalmers Univ. of Technology
Univ. of Helsinki
Univ. of Gothenburg Univ. of Oslo (UiO)
Linköping Univ.
Uppsala Univ.
Lund Univ.
Norwegian Univ. of
Science and Technology (NTNU)
Copenhagen Business
School (CBS)
Stockholm Univ.
Aalborg Universitet
Nordea
 Novo Nordisk
 Danske Bank
 EY
 Ericsson
 Harvard Business
Review
 Future Trends
 Talent Pool Finland
Students and Recent Graduates – Nordics
Who are the top employers by volume
of Recent Graduates in the Nordics?
Most popular LinkedIn Groups of
Students  Recent Graduates:
What are the most common functions of
Recent Graduates on LinkedIn?
What are our Student members looking for in a job?*
39%
41%
40%
43%
43%
56%
43%
38%
38%
43%
42%
47%
58%
GOOD RELATIONSHIP WITH COLLEAGUES
A PLACE I WOULD BE PROUD TO WORK
ABILITY TO MAKE AN IMPACT
FLEXIBLE WORK ARRANGEMENTS
GOOD WORK/LIFE BALANCE
CHALLENGING WORK
STRONG CAREER PATH
Nordic Professionals
Nordic Students
21%
Additional Talent Pool Reports: lnkd.in/TalentDemand
Learn more about LinkedIn Talent Solutions: talent.linkedin.com
*Source: Talent Drivers Survey Q3 2014 – 916 Nordic Student respondents, 4,915 Nordic Professional respondents
How can you connect with Students and Recent Graduates?
1.	 Student/Entry Level Jobs
Post your student/internships and entry level roles at http://www.linkedin.com/job/consumer/students
2.	 CheckIn
Use CheckIn to improve and streamline the campus recruitment experience
CheckIn is LinkedIn’s tool for grad recruiting that dramatically improves your efficiency
3.	 Company/Career Page
Give students a picture of what it’s like to work for your company with authentic messages
Showcase your employment brand with focused, targeted content
4.	 Targeted Advertising
Dynamically deliver your message to members that fit your opportunity on LinkedIn
Drive traffic to your career page and jobs, or reach out to passive candidates directly
5.	 Sponsored Updates
Go beyond your page followers and share content with our student audience					
Your reach can be as targeted or as broad as you’d like
Copyright © 2015 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in
the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
9.2%
7.2%
6.5%
6.1%
5.9%
RESEARCH
OPERATIONS
SALES
ENGINEERING
CONSULTING
INFORMATION
TECHNOLOGY
8.9%
8.3%
PROGRAM  PROJECT
MANAGEMENT
 Kobenhavns Kommune
 Statoil
 HM
 PWC
 Ramboll
 Social Media Marketing
 Netværk Hvor Jobsøgende
Og Arbejdsgivere Mødes
(Njam)

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Nordics Students and Recent Grads Talent Pool Reports 2015

  • 1. Nordics 2015 Who are these members? Aarhus Universitet and Københavns Universitet are the schools with the highest volume of Current Students The most Recent Graduates by volume are located in Copenhagen, Oslo, and Stockholm IT, Marketing & Advertising, and Research are the top industries by volume of Recent Graduates Overview & Methodology A world of insights can be gathered from LinkedIn’s 347 million members – the world’s largest professional network. There are over 40 million Students and Recent Graduates on LinkedIn globally. Our data reveals where students are concentrated, where they’re going, and what they’re looking for in a job. LinkedIn Recruiter activity and member characteristics are used to determine supply and demand for talent. A higher demand index means the average professional from a particular school is interacting with recruiters more frequently than peers in other schools. Data about job consideration comes from our semiannual Talent Drivers Survey of over 373,000 members. Where should you look for Recent Graduate Talent? 1. Oslo School of Management (MH) 2. Stockholm School of Economics 3. IT-Universitetet i København 4. Copenhagen Business School 5. Norwegian School of Economics (NHH) 6. Danmarks Tekniske Universitet 7. Erhvervsakademi Aarhus / Business Academy Aarhus 8. KTH Royal Institute of Technology 9. Aalborg Universitet 10. Chalmers University of Technology Top 10 Penetrated Nordic Universities and Schools on LinkedIn The Next Generation of Leaders is on LinkedIn Insights on our Student members Students and Recent Graduates Penetration is defined by the amount of current students on LinkedIn relative to a school’s reported total student body HIGH-DEMAND HIDDENGEMS SATURATED # of LinkedIn Members DemandIndex LessDemandMoreDemand IHM Business School BI Norwegian Business School IT-Universitetet i København Tampere Univ. of Technology Aalto Univ. Univ. of Oulu Univ. of Stavanger (UiS) Berghs School of Communication Royal Institute of Technology (KTH) Danmarks Tekniske Universitet (DTU) Aarhus Universitet Københavns Universitet Chalmers Univ. of Technology Univ. of Helsinki Univ. of Gothenburg Univ. of Oslo (UiO) Linköping Univ. Uppsala Univ. Lund Univ. Norwegian Univ. of Science and Technology (NTNU) Copenhagen Business School (CBS) Stockholm Univ. Aalborg Universitet
  • 2. Nordea Novo Nordisk Danske Bank EY Ericsson Harvard Business Review Future Trends Talent Pool Finland Students and Recent Graduates – Nordics Who are the top employers by volume of Recent Graduates in the Nordics? Most popular LinkedIn Groups of Students Recent Graduates: What are the most common functions of Recent Graduates on LinkedIn? What are our Student members looking for in a job?* 39% 41% 40% 43% 43% 56% 43% 38% 38% 43% 42% 47% 58% GOOD RELATIONSHIP WITH COLLEAGUES A PLACE I WOULD BE PROUD TO WORK ABILITY TO MAKE AN IMPACT FLEXIBLE WORK ARRANGEMENTS GOOD WORK/LIFE BALANCE CHALLENGING WORK STRONG CAREER PATH Nordic Professionals Nordic Students 21% Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com *Source: Talent Drivers Survey Q3 2014 – 916 Nordic Student respondents, 4,915 Nordic Professional respondents How can you connect with Students and Recent Graduates? 1. Student/Entry Level Jobs Post your student/internships and entry level roles at http://www.linkedin.com/job/consumer/students 2. CheckIn Use CheckIn to improve and streamline the campus recruitment experience CheckIn is LinkedIn’s tool for grad recruiting that dramatically improves your efficiency 3. Company/Career Page Give students a picture of what it’s like to work for your company with authentic messages Showcase your employment brand with focused, targeted content 4. Targeted Advertising Dynamically deliver your message to members that fit your opportunity on LinkedIn Drive traffic to your career page and jobs, or reach out to passive candidates directly 5. Sponsored Updates Go beyond your page followers and share content with our student audience Your reach can be as targeted or as broad as you’d like Copyright © 2015 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved. 9.2% 7.2% 6.5% 6.1% 5.9% RESEARCH OPERATIONS SALES ENGINEERING CONSULTING INFORMATION TECHNOLOGY 8.9% 8.3% PROGRAM PROJECT MANAGEMENT Kobenhavns Kommune Statoil HM PWC Ramboll Social Media Marketing Netværk Hvor Jobsøgende Og Arbejdsgivere Mødes (Njam)