The document discusses diversifying a nonprofit organization's revenue streams. It emphasizes having a clear mission and tying new funding sources to the organization's story and mission. The document proposes adding a new funding source in 2015 and empowering advocates to support the new source and overall mission. Contact information is provided for Laura Creekmore, a consultant for nonprofit strategy, leadership and governance.

1. MISSION-BASED
DIVERSIFIED REVENUE
LAURA CREEKMORE
May 2015
laura@lauracreekmore.com
$ $ $ $ $

2. YOUR MISSION
—should you choose to accept it—
$ $ $ $ $

3. MY ORGANIZATION IS___________
AND WE ________________________.

4. YOURS

5. BOARD OF DIRECTORS

6. MONEY
IT ALL ADDS UP
MissionPEOPLETIMESUPPLIES

7. MONEY MissionPEOPLETIMESUPPLIES
WASTED

8. I NEED SOME MONEY.
ME AND MY FRIENDS
ARE GOING TO
HANG OUT TONIGHT.
THE MISSION AND THE VISION OUT OF SYNC
?

9. I’M GOING TO THE STORE
TO BUY GROCERIES,
THEN I’M GOING TO MAKE
TACOS FOR OUR DINNER.
THE MISSION AND THE VISION IN SYNC
My family
is happy and
well fed.

10. EMPOWERING STORYTELLERS
Creative Commons 3.0 by https://www.flickr.com/photos/jus10h/

12. TOOLS IN OUR SHED
CLEAR
MISSION
STORY
ADVOCATES STABLE
FUNDING
STRUCTURE
Creative Commons 3.0 by Freepik and OCHA

13. DIVERSIFIED REVENUE
Creative Commons 3.0 by https://www.flickr.com/photos/wikimediacommons/

14. POTENTIAL REVENUE SOURCES
Individual
Donors
$
Corporate
Donors
$
Foundation
Grants
$
Government
Grants
$
Fundraising
Events
$
Investment
Income
$
Membership
Fees
$
Product/Service/
Rental Income
$

15. GOAL: ADD A LEG
Creative Commons 3.0 by https://www.flickr.com/photos/wikimediacommons/

16. Creative Commons 3.0 by https://www.flickr.com/photos/wikimediacommons/
IN 2015 WE WILL ADD
A NEW FUNDING SOURCE:
_______________________________.

17. WE WILL TIE IT CLEARLY
TO THE STORY OF OUR MISSION.

18. WE WILL EMPOWER OUR ADVOCATES
Creative Commons 3.0 by https://www.flickr.com/photos/jus10h/

19. CONTACT ME
NONPROFIT STRATEGY, LEADERSHIP, GOVERNANCE
laura@lauracreekmore.com
facebook.com/lauracreekmore
1-615-500-4131
twitter.com/lauracreekmore
LAURA CREEKMORE