Winning iPhone Strategies is a report that offers insight on iPhone App Marketing. This presentation was given on 17th November to launch the report.
We've interviewed successful iPhone developers to ask 'how did you make sure your app was a success'. With unique insight, the report offers commentary, suggestions and hard facts on what makes us buy iPhone apps.
This presentation offers an overview of report findings.
The full report can be found here: http://www.scribd.com/doc/22647946/Winning-iPhone-Strategies-Report
2. Report & Presentation
• Researched and written by Jonathan Deamer
and Katie Lips at Kisky Netmedia
• With support from
Northwest Vision and Media
3. Report & Presentation
• www.scribd.com/winningiphonestrategies
• www.kisky.co.uk/iphonestrategies
• www.visionandmedia.co.uk
• www.slideshare.com/katielips
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4. The App Store
• 2 billion+ apps downloaded
• 100,000 Apps in the App Store
• 50m devices (iPhone & iPod Touch)
• iPhone owners download 10 apps / month
• iPod Touch owners download 18 apps / month
• 90% of users browse and download
Stats from a variety of sources including http://www.slideshare.net/stuartdredge/5-app-stores-under-the-microscope
29. Case Studies from..
• Ramp Champ • Chillingo
• iBlast Moki • Admob
• Instapaper • Appency ion
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30. Read this if...
• You’re making an iPhone App...
• that you want to be seen in the App Store
• that you want people to know about
• that you want to make money from!
31. Report & Presentation
• www.scribd.com/winningiphonestrategies
• www.kisky.co.uk/iphonestrategies
• www.visionandmedia.co.uk
• www.slideshare.com/katielips
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