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Link Building Reporting
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The problem
with link building It’s not about the links. @JustinRBriggs
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@JustinRBriggs
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Searches content
behind links! Page with outbound links @JustinRBriggs
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Searches the content
behind the links @JustinRBriggs
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Nega%ve ROI to
start @JustinRBriggs
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A long payback
@JustinRBriggs
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More immediate posi%ve
ROI @JustinRBriggs
64.
Low upfront cost
@JustinRBriggs
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Content wins long
term @JustinRBriggs
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@JustinRBriggs
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Value decays over
%me @JustinRBriggs
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Content wins earlier
@JustinRBriggs
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@JustinRBriggs
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Sharp drop in
value @JustinRBriggs
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Content wins big
long-‐term @JustinRBriggs
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Paid link ROI
goes to crap @JustinRBriggs
73.
Take a closer
look @JustinRBriggs
74.
Paid s%ll exceeds
content @JustinRBriggs
75.
Cost s%ll lower
@JustinRBriggs
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Not a “bad”
investment @JustinRBriggs
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@JustinRBriggs
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Rapid growth early
@JustinRBriggs
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Investment hits posi%ve
ROI earlier @JustinRBriggs
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Content tac%cs survive
@JustinRBriggs
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@JustinRBriggs
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@JustinRBriggs
http://gephi.org/
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@JustinRBriggs
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@JustinRBriggs
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Most pages on
site What Is This? Doesn’t really share anchors with rest of site @JustinRBriggs
86.
They acquired a
pre-owned domain and 301 redirected to a subpage. @JustinRBriggs
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@JustinRBriggs
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