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Why real estate agents need business plans 2015
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2014 Simple Business Plan for Real Estate

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Business planning for real estate in 2014; it doesn't get much simpler than this! Created for the Ocean County Board of REALTORS by Jim Flanagan.

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2014 Simple Business Plan for Real Estate

  1. 1. Business Planning Your 2014 Real Estate Business Plan Courtesy of the Ocean County Board of REALTORS
  2. 2. Every Destination Has a Starting Point...
  3. 3. Where Does/Did It Come From? ● ● ● ● ● ● ● ● ● ● ● ● Website (Yours/Your Broker’s)? SOI (Sphere of Influence)? Z,T & R (Zillow, Trulia & REALTOR.com)? Online Video Site (Youtube, etc.)? Open Houses? Yard Signs? Relocation/Referral Company? Billboard? Print Advertising/Newspaper? Television/Radio? Homebook or Magazine? Other?
  4. 4. The Plan!
  5. 5. Strategies & Tactics They are NOT the same thing! Example: Prospecting FSBOs & Expireds is a STRATEGY. Knocking on their door (on the weekend) and asking, “tired yet?” is a TACTIC! Develop Strategies & Tactics for each of the following: 1. Sellers/Listings 2. Buyers 3. Referrals/Relocation
  6. 6. Buyers
  7. 7. Sellers/Listings
  8. 8. Tools ● A GOOD website with a GOOD IDX! ● e-mail! NOT SPAM!! ● The Phone! ● A Contact Management System! ● Video! ● Z, T & R!
  9. 9. “Ok, I will give it a try.”
  • mauriceshaw

    May. 21, 2015

Business planning for real estate in 2014; it doesn't get much simpler than this! Created for the Ocean County Board of REALTORS by Jim Flanagan.

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