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The Art of the Selling
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From Garage Technology resource section www.garage.com Guy Kawasaki's Lecture Series
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The Art of the Selling
1.
1
2.
The Art of
Rainmaking Guy Kawasaki Managing Director Garage Technology Ventures 2
3.
1. Let a
hundred flowers blossom 3
4.
2. Pick the
right lead generation method 4
5.
3. Enable test
drives 5
6.
4. Find the
influencers 6
7.
5. See the
gorilla 7
8.
6. Go after
agnostics, not atheists 8
9.
7. Provide a
safe, easy first step 9
10.
8. Make prospects
talk 10
11.
9. Learn from
rejection 11
12.
10. Manage the
process 12