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Amity Global Business School
                               Entrepreneurship Development
                                          BBA - VI

                                     Entrepreneurship
“Entrepreneurship is a process of giving birth to an enterprise”.
        Economist Joseph Schumpeter has given a significant contribution in understanding the
concept of entrepreneurship. According to him, “An entrepreneur is a person who is willing and
able to convert a new idea or invention into a successful innovation.” In the view of Schumpeter
an entrepreneur employs “the gale of creative destruction.” Creative destruction can be defined
as the process of creating new product, business model, or other business innovations by
replacing the old ones. Thus, new products and technologies developed by entrepreneurs over
time make current products and technologies obsolete. For example, before the advent of
mobile phones, pagers were very popular among people, but with the invention of mobile
phones, pagers became obsolete. Therefore, Schumpeter held the argument that creative
destruction is the main factor behind economic growth and industry dynamism. He also held a
view that entrepreneurship results not only in new industries, but also in new combinations of
currently existing inputs. Schumpeter exemplified this concept with the invention of a steam
engine, which was used to develop a horseless carriage. Further, the horseless carriage was
transformed into a car. This formation of car from steam engine was not the development of a
new technology, but the application of existing technologies in a novel manner.
Thus, we can say that entrepreneurship is an act of bearing risks, bringing innovation,
generating employment, and mobilizing resources.
Entrepreneurs and entrepreneurship play a significant role in the socio-economic development
of a nation. Entrepreneurs set up enterprises and generate employment for people in their
enterprises. This helps in reducing unemployment, which is the main cause of all socio-
economic problems as well as results in increasing the total income of a country. Moreover,
goods and services produced by entrepreneurs, after meeting the domestic demand, are
exported to foreign countries to earn foreign exchange. In this way, entrepreneurs play a
significant role in the country‟s growth and prosperity in terms of production, employment
generation, and export. The significance of entrepreneurship is explained in the following
points:
        Raises productivity through technical and other forms of innovation
      Generates employment opportunities by establishing new enterprises
      Facilitates the transfer of technology
      Plays a strategic role in commercializing new inventions and products
      Facilitates the proper utilization of resources
      Improves the standard of living
      Plays a crucial role in the restructuring and transforming economy
      Facilitates a balanced economic development
      Brings dynamism in industries by launching innovative products and services
      Creates new markets and facilitates expansion into international markets
Entrepreneurship is the pursuit of market opportunities to produce innovative goods and
services. Once the enterprise gets established, the entrepreneurial process becomes effectively
a recurring progress of opportunities. It becomes the process of allocating scarce resources
judiciously to pursue the value-adding opportunities. The steps involved in the entrepreneurial
process are explained as follows:

Deciding to become an entrepreneur: Refers to the first step of the entrepreneurial process in
which an individual decides to start his/her own enterprise. The desire to become an
entrepreneur may be triggered by any on the following factors:
      Arising of an innovative idea backed up the ability to start a business
      Inheriting wealth and skills to establish an enterprise
      Prevailing problems in current jobs
      Willing to become own boss
      Pursuing own ideas
      Realizing the need of earning money


Identifying and evaluating the opportunity: Refers the second stage of the entrepreneurial
process. In this process, the entrepreneur recognizes potential opportunities. Sometimes, the
set mechanisms, such as entrepreneurship development training programs and government
policies to promote entrepreneurs, help potential entrepreneurs in identifying the
opportunities. The entrepreneurs keep on scanning the environment to gather useful
information for identifying opportunity in the form of a potential product or service. Further,
they evaluate and screen the identified opportunity. The evaluation of the identified
opportunity helps entrepreneurs in assessing whether the opportunity is realistic and the
returns of the opportunity are as per the resources required.
Developing a business plan: Involves developing a successful business plan to exploit the
identified opportunity. Developing a business plan involves setting goals, standards, methods,
and techniques of achieving those set goals. A well drafted business plan serves as a road map
to the entrepreneur to guide and monitor his/her activities towards the set goals.
Determining the required resources: Involves determining the resources required to meet the
identified opportunity. In this step, the entrepreneur assesses the available resources and the
resources that are essential to convert the identified opportunity into a reality. The
entrepreneur needs to be careful while determining the amount and quality of resources
required as insufficient or inappropriate resources can hamper the success of the opportunity.
Next, he/she needs to acquire the resources required in a timely manner, while focusing on
right quality and quantity.
Converting the idea to an enterprise: Refers to the most important step of the entrepreneurial
process in which the entrepreneur develops his/her own enterprise to execute the identified
opportunity. In this step, the entrepreneur brings the set business plan into practice. He/she
arranges the resources that are identified in the previous step. Moreover, he/she takes into
consideration all internal and external environmental forces, while developing the enterprise.
Managing and growing the enterprise: Refers to the final stage of the entrepreneurial process.
Once the resources are acquired, the entrepreneur uses them efficiently to carry out the
business plan successfully. He/she also strives to identify and examine operational problems,
and solve them. Apart from this, the entrepreneur needs to implement an effective control
system to identify and resolve problem areas on time. The growth of the enterprise depends on
the selection of an appropriate target market. The entrepreneur needs to take into account the
four Ps, product, price, promotion, and place of marketing, for the growth and development of
the enterprise.


                                        Entrepreneur
According to Encyclopedia Americana (1988), “An entrepreneur is a businessman who assumes
the risk of bringing together the means of production including capital, labor and material and
receives his reward in profit from the market value of his product”.
An entrepreneur takes the risk and organizes resources to establish and operate his/her
enterprise. He/she identifies and traps the existing opportunities in the market, converts idea
into action, bears the risk and uncertainties involved, and takes promotional activities to launch
the enterprise. In addition, they strive for excellence in their field. Some of the functions of an
entrepreneur are described as follows:

   1. Idea Generation: Implies that an entrepreneur identifies business opportunities, selects
      the most suitable business opportunity, and converts that opportunity/idea into a
      successful business venture.
   2. Promotion: Indicates that in today’s time the activities of entrepreneurs are not only
      limited to establish an enterprise. Nowadays, entrepreneurs are also involved in various
      other activities, such as promoting for setting up a new enterprise, attracting the
      investors, expanding the existing enterprise, and combining two or more enterprises. As
      a promoter, an entrepreneur conducts feasibility studies, decides the form of
      organization, assembles the required resources, such as capital and human resource, and
      shapes up the enterprise.
   3. Risk and Uncertainty Bearing: Implies that an enterprise needs to bear risks involved in
      establishing a new enterprise or starting a new business venture. He/she should be ready
      to bear the losses that may arise because of unforeseen situations in future. He/she does
      not hesitate in doing new things and adopting new methods of production.
   4. Arranging Finance: Indicates that entrepreneurs arrange finance for setting up the
      enterprise. An entrepreneur is an individual, who provides initial capital to start the
      venture and arranges additional funds required to carry on activities and expand the
      business.
   5. Staffing: Signifies that an entrepreneur needs to employ individuals with the required
      skill-sets for operating in the different functions of the organizations
Entrepreneurial leaders and Manager

            Differences between Entrepreneurial Leaders and Managers
                            Entrepreneurial Leaders    Managers
Areas of Differentiation
Position                    They are their own bosses They are salaried
                                                       employees
Risk Bearer                 They are the owner of      They are the employees of
                            enterprises; therefore,    the organization and need
                            bear all the risks and the not bear any risk
                            uncertainties involved in
                            the business
Objectives                  Their objective is to      Their objective is to
                            introduce innovations and supervise and create
                            act as change agents       routines as well as
                                                       implement entrepreneur’s
                                                       plans and ideas
Pays and Rewards            Their income is not fixed  They get fixed salaries and
                            and depends on the         rewards for performing
                            performance of the         well
                            enterprise
Faults and Failures         They believe in            They put efforts to avoid
                            experimenting new ideas; mistakes
                            therefore, may experience
                            faults and failure. They
                            also believe to learn from
                            their failures.
Decision Making             They take own decisions    They execute the decision
                                                       of the owner
Entrepreneur and Intrapreneur
Differences between Entrepreneurs and Intrapreneur
Areas of Differentiation  Entrepreneurs                Intrapreneurs
Area of Activity          They work inside as well     They are bound to
                          as outside the enterprise    perform within the
                                                       enterprise
Idea                       An entrepreneur             An intrapreneur adopts
                           generates ideas             the idea generated by an
                                                       entrepreneur and makes it
                                                       better
Employment                 An entrepreneur employs     An intrapreneur are paid
                           intrapreneur and pays       for using their creative
                           them in exchange of their   thinking and
                           services                    implementing the ideas
Sense of Responsibility    An entrepreneur works       An intrapreneur works
                           overtime to run his/her     overtime helping to run
                           own business                someone’s else business
                                                       for the enterprise’s future

Rewards                    The rewards of              An intrapreneur is a
                           entrepreneurs depend on     person employed by an
                           the success and profit      organization whose
                           margins of the enterprise   compensation is fixed

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Entrepreneurship Development

  • 1. Amity Global Business School Entrepreneurship Development BBA - VI Entrepreneurship “Entrepreneurship is a process of giving birth to an enterprise”. Economist Joseph Schumpeter has given a significant contribution in understanding the concept of entrepreneurship. According to him, “An entrepreneur is a person who is willing and able to convert a new idea or invention into a successful innovation.” In the view of Schumpeter an entrepreneur employs “the gale of creative destruction.” Creative destruction can be defined as the process of creating new product, business model, or other business innovations by replacing the old ones. Thus, new products and technologies developed by entrepreneurs over time make current products and technologies obsolete. For example, before the advent of mobile phones, pagers were very popular among people, but with the invention of mobile phones, pagers became obsolete. Therefore, Schumpeter held the argument that creative destruction is the main factor behind economic growth and industry dynamism. He also held a view that entrepreneurship results not only in new industries, but also in new combinations of currently existing inputs. Schumpeter exemplified this concept with the invention of a steam engine, which was used to develop a horseless carriage. Further, the horseless carriage was transformed into a car. This formation of car from steam engine was not the development of a new technology, but the application of existing technologies in a novel manner. Thus, we can say that entrepreneurship is an act of bearing risks, bringing innovation, generating employment, and mobilizing resources. Entrepreneurs and entrepreneurship play a significant role in the socio-economic development of a nation. Entrepreneurs set up enterprises and generate employment for people in their enterprises. This helps in reducing unemployment, which is the main cause of all socio- economic problems as well as results in increasing the total income of a country. Moreover, goods and services produced by entrepreneurs, after meeting the domestic demand, are exported to foreign countries to earn foreign exchange. In this way, entrepreneurs play a significant role in the country‟s growth and prosperity in terms of production, employment generation, and export. The significance of entrepreneurship is explained in the following points: Raises productivity through technical and other forms of innovation Generates employment opportunities by establishing new enterprises Facilitates the transfer of technology Plays a strategic role in commercializing new inventions and products Facilitates the proper utilization of resources Improves the standard of living Plays a crucial role in the restructuring and transforming economy Facilitates a balanced economic development Brings dynamism in industries by launching innovative products and services Creates new markets and facilitates expansion into international markets
  • 2. Entrepreneurship is the pursuit of market opportunities to produce innovative goods and services. Once the enterprise gets established, the entrepreneurial process becomes effectively a recurring progress of opportunities. It becomes the process of allocating scarce resources judiciously to pursue the value-adding opportunities. The steps involved in the entrepreneurial process are explained as follows: Deciding to become an entrepreneur: Refers to the first step of the entrepreneurial process in which an individual decides to start his/her own enterprise. The desire to become an entrepreneur may be triggered by any on the following factors: Arising of an innovative idea backed up the ability to start a business Inheriting wealth and skills to establish an enterprise Prevailing problems in current jobs Willing to become own boss Pursuing own ideas Realizing the need of earning money Identifying and evaluating the opportunity: Refers the second stage of the entrepreneurial process. In this process, the entrepreneur recognizes potential opportunities. Sometimes, the set mechanisms, such as entrepreneurship development training programs and government policies to promote entrepreneurs, help potential entrepreneurs in identifying the opportunities. The entrepreneurs keep on scanning the environment to gather useful information for identifying opportunity in the form of a potential product or service. Further, they evaluate and screen the identified opportunity. The evaluation of the identified opportunity helps entrepreneurs in assessing whether the opportunity is realistic and the returns of the opportunity are as per the resources required. Developing a business plan: Involves developing a successful business plan to exploit the identified opportunity. Developing a business plan involves setting goals, standards, methods, and techniques of achieving those set goals. A well drafted business plan serves as a road map to the entrepreneur to guide and monitor his/her activities towards the set goals. Determining the required resources: Involves determining the resources required to meet the identified opportunity. In this step, the entrepreneur assesses the available resources and the resources that are essential to convert the identified opportunity into a reality. The entrepreneur needs to be careful while determining the amount and quality of resources required as insufficient or inappropriate resources can hamper the success of the opportunity. Next, he/she needs to acquire the resources required in a timely manner, while focusing on right quality and quantity. Converting the idea to an enterprise: Refers to the most important step of the entrepreneurial process in which the entrepreneur develops his/her own enterprise to execute the identified opportunity. In this step, the entrepreneur brings the set business plan into practice. He/she arranges the resources that are identified in the previous step. Moreover, he/she takes into consideration all internal and external environmental forces, while developing the enterprise. Managing and growing the enterprise: Refers to the final stage of the entrepreneurial process. Once the resources are acquired, the entrepreneur uses them efficiently to carry out the
  • 3. business plan successfully. He/she also strives to identify and examine operational problems, and solve them. Apart from this, the entrepreneur needs to implement an effective control system to identify and resolve problem areas on time. The growth of the enterprise depends on the selection of an appropriate target market. The entrepreneur needs to take into account the four Ps, product, price, promotion, and place of marketing, for the growth and development of the enterprise. Entrepreneur According to Encyclopedia Americana (1988), “An entrepreneur is a businessman who assumes the risk of bringing together the means of production including capital, labor and material and receives his reward in profit from the market value of his product”. An entrepreneur takes the risk and organizes resources to establish and operate his/her enterprise. He/she identifies and traps the existing opportunities in the market, converts idea into action, bears the risk and uncertainties involved, and takes promotional activities to launch the enterprise. In addition, they strive for excellence in their field. Some of the functions of an entrepreneur are described as follows: 1. Idea Generation: Implies that an entrepreneur identifies business opportunities, selects the most suitable business opportunity, and converts that opportunity/idea into a successful business venture. 2. Promotion: Indicates that in today’s time the activities of entrepreneurs are not only limited to establish an enterprise. Nowadays, entrepreneurs are also involved in various other activities, such as promoting for setting up a new enterprise, attracting the investors, expanding the existing enterprise, and combining two or more enterprises. As a promoter, an entrepreneur conducts feasibility studies, decides the form of organization, assembles the required resources, such as capital and human resource, and shapes up the enterprise. 3. Risk and Uncertainty Bearing: Implies that an enterprise needs to bear risks involved in establishing a new enterprise or starting a new business venture. He/she should be ready to bear the losses that may arise because of unforeseen situations in future. He/she does not hesitate in doing new things and adopting new methods of production. 4. Arranging Finance: Indicates that entrepreneurs arrange finance for setting up the enterprise. An entrepreneur is an individual, who provides initial capital to start the venture and arranges additional funds required to carry on activities and expand the business. 5. Staffing: Signifies that an entrepreneur needs to employ individuals with the required skill-sets for operating in the different functions of the organizations
  • 4. Entrepreneurial leaders and Manager Differences between Entrepreneurial Leaders and Managers Entrepreneurial Leaders Managers Areas of Differentiation Position They are their own bosses They are salaried employees Risk Bearer They are the owner of They are the employees of enterprises; therefore, the organization and need bear all the risks and the not bear any risk uncertainties involved in the business Objectives Their objective is to Their objective is to introduce innovations and supervise and create act as change agents routines as well as implement entrepreneur’s plans and ideas Pays and Rewards Their income is not fixed They get fixed salaries and and depends on the rewards for performing performance of the well enterprise Faults and Failures They believe in They put efforts to avoid experimenting new ideas; mistakes therefore, may experience faults and failure. They also believe to learn from their failures. Decision Making They take own decisions They execute the decision of the owner
  • 5. Entrepreneur and Intrapreneur Differences between Entrepreneurs and Intrapreneur Areas of Differentiation Entrepreneurs Intrapreneurs Area of Activity They work inside as well They are bound to as outside the enterprise perform within the enterprise Idea An entrepreneur An intrapreneur adopts generates ideas the idea generated by an entrepreneur and makes it better Employment An entrepreneur employs An intrapreneur are paid intrapreneur and pays for using their creative them in exchange of their thinking and services implementing the ideas Sense of Responsibility An entrepreneur works An intrapreneur works overtime to run his/her overtime helping to run own business someone’s else business for the enterprise’s future Rewards The rewards of An intrapreneur is a entrepreneurs depend on person employed by an the success and profit organization whose margins of the enterprise compensation is fixed