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Visual
Thinking
Working with Pictures
Christina Wodtke
Why draw?
Think of a chair
1.
Communic
ate
2. Problem
Solving
3.
Listening
and
Remember
ing
Who Draws?
Zaha Hadid
Chefs Jason Chan and Grant Achitz
Don’t Worry
Pareidoli
a
Warm Up
Draw together
What can we make?
Let’s start with story….
MIND MAPS
Gather your Thoughts
I feel like drawing slows me down to give
me thinking time.
-Andrew Reid
ANDREW REID,
GAME DESIGNER
MIND MAPS FOR
GAME DESIGN
01
WORLD IA DAY 2017
HEADER
OF THIS
PAGE
From Rolf Faste’s MindMapping article
The basic principles of mind mapping are:
1 Create a Center Statement.
2 Develop ideas radially outward.
3 Capture ideas quickly.
4 Use lines to show connections.
5 Create train-of-thought structures.
6 Follow an idea as far as it will go.
7 Work from the known to the unknown.
8 Return to the center when ideas are exhausted.
9 Increase density to create richness.
10 Avoid being judgmental.
11 Have fun with the form.
HOW I FEED MYSELF
5 Minutes
STORY
1o minutes:
Using your
drawing skills,
Tell your story
Lunch
1o minutes:
Using your
drawing skills,
Tell your story
One minute pitch.
Dotmocracy
Dan roam
MODEL EVERYTHING!
Five SIX models for making sense
Scott Bernatino
01
WORLD IA DAY 2017
•Maps,
Models,
Canvases
“VISUAL MODELS ARE ALL ABOUT
MEANING THROUGH SPATIAL
ARRANGEMENT”
- STEPHEN P ANDERSON
01
WORLD IA DAY 2017
DAVE GRAY
ILLUSTRATION MODEL
SYSTEM MODELS
Map the System
Microwave system model
http://sce.uhcl.edu/whiteta/sdp/createSystemModel.html
BBC Weather
Sitemap http://www.bbc.co.uk/blogs/bbcinternet/2011/11/b
bc_weather_design_refresh.html
From Stone Librande’s One Page Designs
MENTAL MODELS
Understand the Customer’s
Point of View
01
WORLD IA DAY 2017
Center for research on Environmental Decisions
http://guide.cred.columbia.edu/guide/sec1.html
A mental model represents a person’s
thought process for how something works
(i.e., A person’s understanding of the
surrounding world). Mental models,
which are based on often-incomplete
facts, past experiences, and even intuitive
perceptions, help shape actions and
behavior, influence what people pay
attention to in complicated situations, and
define how people approach and solve
problems.
Draw Toast
“Draw a picture of how to make toast. That is, darkened crispy
bread.
Use no words in your diagram.
Try to illustrate the important actions to someone who has never
made toast before.”
CONCEPT MODELS
Visual Explanations
01
WORLD IA DAY 2017
Sunni Brown
Doodle Revolution
ELEMENTS & RELATIONSHIPS
(Systems, a la Brown)
Chris Crawford explains different kinds of play
http://www.scottkim.com.previewc40.carrierzone.com/thinkinggames/whatisapuzzle/index.html
http://www.erasmatazz.com/library/the-journal-of-computer/jcgd-volume-4/my-definition-of-game.html
Don Norman, Drawn by me.
Dan Roam
Drawn by me, @cwodtke
Freelist all the Elements
of a Performance Review
5 minutes
PROCESSES
Today Team explains their offering
Innoenergy Process
Andrew Reid
How to Poach an egg,
by @cwodtke
Draw the process of
a performance
review,
Five minutes
Share
How should it be?
WireFlows
Simple thumbnails to represent the flow of the experience
Wireflow
• Shows how the product
works. Screens are sketchy.
• Nodes and Connectors
Draw a flow….
5 minutes
One minute pitch.
Dotmocracy
Key Screen
Upsell page, or key value moment
Landing page
OR
Page
demonstrating key
value.
Draw the Box
• What’s it called?
• Who’s it for?
• What’s its tagline or slogan?
• What are its most
compelling features?
Benefits?
• What imagery would make it
stand out to you?
DRAW: Key Screen or Box
5 minutes
One minute pitch.
Dotmocracy
COMPARISONS
different services
suck in their own
special way.
https://medium.com/@cwo
dtke/a-theory-of-form-for-
digital-products-
f5f605adae84#.51ie4d1vq
Uncovering the Secrets of Mammoth Island
Understanding
Comics
Scott McCloud
01
WORLD IA DAY 2017
2x2’s are ALL about
comparisons!
Drawing Ideas
Separately, Silently Draw a
comparison
5 minutes
Share Out
CONCEPT MODELS
FOR WORK
Kitten Farming concept
by Daniel Cook, CCO of
SpryfoxFor thinking
Robin Hunicke
01
WORLD IA DAY 2017
For Communicating
• Conceptual Blueprint by
Andrew Hinton of The
Understanding Group
Stone Librande
Stone Librande
HOW FANCY SHOULD THEY BE?
Stephen p anderson
Bill Verplank
01
WORLD IA DAY 2017
A simple model you
can draw on a
whiteboard becomes a
meme.
Is this why Lean
Startup is huge?
01
WORLD IA DAY 2017
Determine the GOAL: how will the model be used, by whom? What is the job
of the model? To change minds, explain a concept, simplify complexity?
INVENTORY THE CONCEPTS: brainstorm many parts of your concept. Keep
adding more in the margins as you go.
INSPECT THE CONCEPTS: are there many concepts hiding in one? Do you
really understand each idea?
Determine the RELATIONSHIPS: how do the concepts interact?
 Decision point: do i understand the ideas and what i’m trying to
communicate?
Test: ask yourself if the model “feels” right.
If yes, then continue.
ITERATE with words and pictures: talk to yourself and draw it out!
EVALUATE with yourself/the client: keep making sure the drawings match
the ideas you wish to communicate. Don’t punk out early! Rest if you need to!
 Decision point: does my audience understand the ideas and what i’m trying
to communicate?
Test: can my audience answer key questions with the model?
If yes, then continue.
REFINE: use color, type, line weight, and labels to make sure you are
communicating clearly.
01
WORLD IA DAY 2017Dave gray
What should I draw?
• Consider the elements
01
WORLD IA DAY 2017Dave gray | http://www.xplaner.com/visual-thinking-school/
What should I draw?
Consider the purpose
PARTICIPATORY
CONCEPT MAPS?!?
Dave gray
01
WORLD IA DAY 2017
MIND MAPS, to gather your
thoughts
CONCEPT MAPS, to organize
your understanding
SYSTEM MAPS, to map the
system (a tautology, but an
accurate one)
MENTAL MODELS, to
understand and communicate
your user’s understanding
CONCEPT MODELS, to message a
way to think about a complex
system
And Canvases!
01
WORLD IA DAY 2017
Thank you.
Questions?
For workshops & Other inquires:
Christina Wodtke
@Cwodtke
Cwodtke.com
Art by Amelie Wodtke Sarrazin
http://evalotta.pancakeapps.com/

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Visual Thinking: Working with Pictures

Notas del editor

  1. (1: "Water Pollution" Mindmap) I was/am making a game on the topic of water pollution and environmental health. Knowing literally nothing about the topic beforehand, I mindmapped my research as I went along. Mainly this was to gauge, roughly, areas of interest within the subject domain in the one space. I find mindmapping on paper easier than digital, because I'm usually too worried about placement, composition, scale, etc. of the text, whereas on paper it's so rough and drafted that I'm content with just drawing. Because it's also on paper and not in a digital format, I didn't feel I was committing to specific topics to cover yet: it gives me breathing space to digest the information. (3: "Engagement" Mindmap) Similar to the mindmap in (1), I was looking at the topic of Engagement, and what exactly I wanted my game to "engage" people with. If anything, by making a mindmap such as this, it helped me to comprehend the challenge of defining "engagement" for my specific needs. Had I ploughed through research and started writing, I probably would have found myself hitting brick walls very quickly. With the mindmap, I was able to connect certain terms and show where topics were connected, while realising the uphill battle with defining and implementing "engagement" effectively for my research.
  2. 12:15
  3. Act 1 Overview After the DHack prototype I kept using the same style as the game grew. I would make these diagrams and take them to meetings so we could get a good overview of the how the game was shaping up.