Bringing IoT ideas to life: start from the user ... not the API! - API days 2014 in Barcelona. Presentation by Aldo de Jong, co-founder Claro Partners and Startupbootcamp Data & IoT. The login details to the PREVIEW version of the interactive emerging business landscapes that were presented at the conference are: Personal Data Economy landscape claropartners.com > client login uname: Claro-guest-pde pword: pdepreview IoT landscape claropartners.com > client login uname: Claro-guest-iot pword: iotpreview Contact us at landscapes@claropartners.com to discuss ways to get full access.