Where to Run pitch
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Final pitch by #jpreneur students John Stevenson, Aidan Galasso, Robert Kohler, Darius Hence. Where to Run is an app designed to help runners find the best routes when traveling.
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Where to Run pitch
- 1. Less hassle. Less clutter. More running.
- 2. Where does Joe run? • Dedicated runners don‟t have a reliable place to find routes while traveling • Current running route resources are cluttered, fragmented and unreliable
- 3. Joe is not alone • “I was in Washington D.C. and I was in a really dangerous area and wasn't sure where to run.” • “...a route posted by a local running group took me over a bridge that was clearly not for pedestrians at all. I was so scared of either getting hit by a car or falling into the water the whole time.” • Would be amazing to have an app or website for nationwide trails/running paths... With the ability for others to rate and/or comment on said trails/paths
- 4. Meet Where to Run Less searching + less worrying = more running
- 5. What„s in it for the runner? • Simple • User-friendly
- 9. So what„s in it for the runner? • Quality detailed running routes
- 11. So what„s in it for the runner? • No more logistical concerns with finding your route
- 13. So what„s in it for the runner? • Uncluttered environment • Less time searching for routes • Quality detailed running routes • No more logistical concerns with finding your route
- 14. Who‟s racing us? • MapMyRun • TrailLink • Trails.com
- 15. Competitors Where to Run MapMyRun TrailLink Trails.com EASY ACCESS ✔ ✔ ✔ ✔ FREE OF CHARGE ✔ ✔ ✔ QUANTITY OF ROUTES ✔ VERIFIED ROUTES ✔ PARKING INSTRUCTIONS ✔ MOBILE APPS ✔ ✔ ✔ ✔
- 16. Launching Where to Run • Partnerships (Hotels, Running Stores, Mass Transit) • Sponsorship • Facebook, Twitter, Instagram and Blog • #WhereIRan • Advertising
- 17. Minimalist Model for a Minimalistic Sport • Free download – why pay for what‟s already free? • Where to run hotel partnership • Digital advertising • web + mobile • promote local + national retail, brands, etc. relevant to traveling runners • Data mining - our app generates valuable insight • Partnerships + sponsorships will drive users to the app
- 18. How much money can we make? • Projected to make $75,000 in Year 1 • Partnerships + Internet Business Model Projections • Net profit projections: • Year 2: $165,000 • Year 3: $250,000 • Year 4: $700,000 • Year 5: $2 million
- 20. Progress • 100 survey responses collected • Contacting running experts and retail managers • Branding complete • Wireframing underway
- 21. Ask • We need your investment to make Where to Run possible. • CTO, partnerships, advertisers • $250,000
- 22. Thank you! • Help us make running accessible • Wherever the road takes you, Where to Run will be there to match you with the perfect running route. • Less hassle. Less clutter. More running.