1) Innovation requires infusing a culture of innovation through disruptive technologies like cloud, mobile, IoT, data and analytics, and cognitive computing. 2) Successful digital transformation leaders challenge traditional approaches, cut through bureaucracy, and prioritize developing leaders to drive strategic change. 3) To innovate, organizations must learn to lead by empowering cross-discipline teams as passionate explorers, identifying how developers want to lead and be led, and enabling the right technology to adapt to change in positive ways.

1. Innovation: Culture, Community & Code
How to infuse a culture of innovation to accelerate digital transformation
Dr. Angel Luis Diaz
VP, Cloud Technology & Architecture
@angelluisdiaz
Stephanie L. Trunzo
COO & Chief Digital Officer, PointSource
@sltrunzo

2. 2© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
There is a consistent
democratization of
technology: disruption
has to be in your DNA

3. 3© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
10010010011001
Cloud
Mobile &
IoT
Data &
Analytics
Cognitive
Today’s
disruptive technologies
will define the future.

4. What does a successful leader of
digital transformation look like?
Be Innovative:
of successful leaders
challenge traditional
approaches
Be Disruptive:
of successful leaders cut
through bureaucracy
A survey of digital
transformation leaders vs.
other senior executives,
uncovered that essential
leaders must…
A global study on the
views of leadership &
innovation indicated
of firms ranked
accelerating the pace of
innovation as the most
pressing business priority
prioritized
developing leaders to
drive strategic change
4© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |

5. TECHNOLOGY
CULTURE, COMMUNITY, CODE
DEVELOPERS
5© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
DIGITAL
TRANSFORMATION
INNOVATIONLEADERSHIP
To innovate, we must
learn to lead

6. 6© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
Developers own this age of
innovation and digital disruption

7. Harnessing the innovation
process with developers
Empowering cross-
discipline teams to
become passionate
explorers with a
purpose
© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
Identifying how
developers want to
lead and be led
Enabling the right
technology to adapt
to change in positive
and meaningful ways
Culture
Community
Code
7

8. Culture
8© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
Empowering cross-discipline teams to
become passionate explorers with a purpose

9. Slack integration for unattended
automation
“reduced troubleshooting down
from hours to minutes &
increased work/life integration”
- Continuous Delivery Architect,
Cloud Infrastructure Services
From Scrum to Kanban for
continuous delivery
“Kanban and the pull model have
reduced cycle time and enable us
to see rapid results”
- Software Development, Cloud
Infrastructure Services
Small focused squads give us
great flexibility & speed
“I think we saved ourselves 6-12
months delivering containers &
logging on Bluemix”
- Software Development, Bluemix
Cloud Foundation Services
At IBM we are changing the way we work
9© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |

10. We are proud of our transformation story
2000+ Developers
8 core tools
35+ tools in the tool chain
30+ bootcamps
100+ squads
300% increase
of “pure coding
time” Cloud
Services
developers
IaaS Services
team reduced
new code
deployment time
from 32 hours…
to 6 hours… to
minutes
Watsondevelopers
compressed
releasefrequency
frommonthsto
every3weeks
A few early results…
10© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |

11. Culture
Foundational
values and principles
Think
Conceptualization,
refinement, and
prioritization of
capabilities
Code
Generation,
enhancement,
optimization and testing
of features
Deliver
Automated production
and delivery of offerings
Run
Services, options, and
capabilities required to
run in the Cloud
Manage
Ongoing monitoring,
support, and recovery
of offerings
Learn
Continuously learn
based on outcomes
from experiments
You can do it!
An open source approach
to developing like a start
up that scales to the
enterprise.
To learn more visit:
https://www.ibm.com/devops/method
11© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |

12. © 2015 IBM Corporation IBM Cloud Innovation Forum 2015 | 12
Stephanie L. Trunzo
COO & Chief Digital Officer,
PointSource

13. Our Process
© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 | 13

14. Accelerating Time to Value
Through intelligent
design and collaborative,
continuous delivery
via cloud
© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 | 14

15. Why Strategy?
© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 | 15

16. Alignment Allows for Agile Innovation
© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 | 16

17. Security First Insurance: Disrupt Expectations
© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 | 17

18. Supply Distribution: Understanding the User
© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 | 18

19. 19
Comdata: Distilling the Noise

20. Primerica: Trust in Transparent Development
© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 | 20

21. Finish Line: Engage the User
© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 | 21

22. 22© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
Community
22© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
Communities are how developers want to
lead and be led – it’s the new technical
recognition program.

23. Open technology centers of gravity foster skill &
ecosystems…
… enabling innovation without boundaries
23© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |

24. IBM is seeding, supporting
the best ideas to establish
centers of gravity
developer.ibm.com/open
Open technology centers of gravity foster skill &
ecosystems…
24© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |

25. Help developers acquire
skills throughout personal
& professional stages
of life
Extend dev networks to
help find unicorns faster Build ecosystems of
ecosystems by working
closely with & by uniting
communities
25© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |

26. Student developer
committee
Hackathons
26© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |

27. Well
formed
Modular Meritocracy
Amplified
Impact
Open
Governance
Ecosystem
Hack with purpose
27© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |

28. 28© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
Code
28© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
Enabling the right technology to
adapt to change in positive and
meaningful ways

29. The IBM Cloud Value Proposition
PUBLIC DEDICATED LOCAL
S O L U T I O N S
S O F T W A R E
P L A T F O R M
I N F R A S T R U C T U R E
OPEN CLOUD ARCHITECTURE
SEAMLESSDELIVERY
SERVICEMANAGEMENT
ACCELERATED VALUE
One User ExperienceOpen by designOne Cloud Platform
29© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |

30. Developed by the premier
cloud community,
OpenStack is an open
source cloud operating
system that is able to control
large pools of compute,
storage & networking
resources throughout a
datacenter
IBM is a founding member of
the OpenStack foundation,
and played an integral role in
its establishment.
Additionally, with over 400
developers contributing, IBM
is a top contributor to the
project
Top Initiatives
• Improvements to security,
federation & audit support
• Swift&GPFSencryption
• Extend hybrid storage
functionality of Cinder
• Trove usability with DB2 &
CouchDB
Total contributors Lines of code Project Activity
New
contributors
In the past
30 days
Hours
Since the
last
commit
OpenStack:
by the
numbers
The world’s most ubiquitous open source IaaS platform
30© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |

31. A robust development
platform for the people,
Cloud Foundry is a powerful
& flexible PaaS cloud
allowing coders to build &
deploy apps on their own
terms – using the languages
& the tools they want
IBM is a founding member of
the Cloud Foundry
Foundation, and played an
integral role in its
establishment. IBM is a key
contributor with 10 dedicated
committers & code
contributions second only to
Pivotal
Top Initiatives
• Growth of the CF
foundation & the brand
• Increase IBM contrib’s &
the number of dedicated
contributors
• Launch the IBM hosted CF
Dojo in TRP
• “Diego” into production
Total contributors Lines of code Project Activity
New
contributors
In the past
30 days
Days
Since the
last
commit
OpenStack:
by the
numbers
Cloud Foundry is a polyglot “platform for the people”
31© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |

32. Java & JavaScript: The MOST popular programing languages
32© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
Node.js is a JS runtime
platform for easily building
fast, scalable network apps.
On June 16th, The Node.js
Foundation was founded to
ensure open governance of
the project & to reunite the
forked codebase
IBM is a founding member
of the Node.js Foundation,
and played an integral role
in its establishment.
Currently, IBM is focused
on the business & technical
aspects of reunifying the
project
Top Initiatives
•Reunify Node.js forks
w/the original codebase &
normalize community
relations & process

33. NEW: Open innovation for micro services and an API Economy
33© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
Cloud Native Applications
Group is an effort to
standardize container
interfaces to connect
runtimes with management
& automation resources
The Open Container Project
is a lightweight, open
governance structure for
that aims to open industry
standards around container
formats and runtime.
Swagger is an open,
community driven
framework to describe,
produce & visualize
RESTful APIs
June 22, 2015 July 21, 2015 Nov 5, 2015

34. 34© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
Design Thinking
Containers
Extreme
Agile
MobileIoT
APIs
Microservices
Try Bluemix for free, today
https://bluemix.net
Robust features in Bluemix delivers digital disruption

35. 35© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
The right
innovation method
The right
innovation
platform
The right
innovation
community
A proven and
transformational
DevOps methodology
based
on IBM Garage
Method:
• Lean startup
• IBM Design Thinking
• eXtreme
Programming
https://ibm.com/devops/method
Culture

36. 36© 2015 IBM Corporation IBM Cloud Innovation Forum 2015 |
The right
innovation
method
The right
innovation
community
The right innovation
platform
IBM Bluemix enables
the rapid composition of
web and mobile
applications with your
choice of:
• Runtimes, Toolchain
• Development
services
• Integration with your
systems
Design
Thinking
Containers
Extreme
Agile
Mobile
IoT
APIs
Microservices
https://ibm.com/bluemix
Code

37. © 2015 IBM Corporation
The right innovation
Community
The right
innovation
platform
The right
innovation
method
Your people working
handing in hand wit
IBM and the open
communities:
• Open Stack
• Cloud Foundry
• Containers
• Node.js
37IBM Cloud Innovation Forum 2015 |
Community
https://www.ibm.com/cloud-computing/solutions/open-cloud