Ammar Mohammed will discuss blogging and how content on websites and social media can improve the visibility of a person, company or organization. Ammar is responsible for New Media operations at Al Jazeera News. He is a certified instructor and gives training courses in New Media and Social Media. He is an avid blogger and tweeter about a range of issues including the media, social and youth issues. http://www.refreshqatar.com/

1. IDEAS
€ $ “(-[&}
SOCIAL MEDIA % WEB @
MARKETING
&BLOGGING 64
FACEBOOK
™
SOCIAL SEO
NETWORK
©
PAST MEDIA
£ :))¥
TWITTER
NOW EMAIL
FUTURE
Ammar Mohammed
|Blogger and new media expert|ammartalk.com – twitter.com/ammr |
1

2. PAST

3. SOCIAL MEDIA & BLOGGING “PAST-NOW-FUTURE”
PAST

4. SOCIAL MEDIA & BLOGGING “PAST-NOW-FUTURE”
PAST

5. BLOGGING IN QATAR
1. MORE THAN 1140 ARABIC BLOG IN QATAR IN 2009
.
2. TWITTER USERS LESS THAN 4000 IN 2009
3. 436.000 INTERNET USER IN QATAR 2008

6. USES OF BLOGGING IN ARAB COUTIERS
Exchange
Freedom of
Dialogue Personality the
speech
experiences

7. POWER OF SOCIAL MEDIA AND BLOGGING
25 FEB 2009 – 15:00

8. POWER OF SOCIAL MEDIA AND BLOGGING
25 FEB 2009 – 16:00

9. POWER OF SOCIAL MEDIA AND BLOGGING
26 FEB 2009

10. WHAT IS THE EFFECT OF BLOGGING AND SOCIAL MEDIA?
PEOPLE
STARTED
TALKING ABOUT
THEIR HOBBIES

11. WHAT IS THE EFFECT OF BLOGGING AND SOCIAL MEDIA?
YOUTH
STARTED
TALKING ABOUT
THEIR
PROBLEMS
FREELY

12. WHAT IS THE EFFECT OF BLOGGING AND SOCIAL MEDIA?
WRITERS:
NO MORE
FOR
RED LINES

13. WHAT IS THE EFFECT OF BLOGGING AND SOCIAL MEDIA?
PRESS ADD
MORE DETAILS
OF NEWS
= COMPETITION

14. WHAT IS THE EFFECT OF BLOGGING AND SOCIAL MEDIA?
ARAB
COUNTRIES
HAVE BECOME
MORE CLOSER

15. WHAT IS THE EFFECT OF BLOGGING AND SOCIAL MEDIA?
OLD MEDIA AND
NEW MEDIA
CHANGED
FROM
COMPETITION
TO
INTEGRATION

16. WHAT IS THE EFFECT OF BLOGGING AND SOCIAL MEDIA?
SHOW YOUR
FACE IT YOUR
IDENTITY

17. SOCIAL MEDIA & BLOGGING “PAST-NOW-FUTURE”
NOW

18. SOCIAL MEDIA IN NUMBERS
FACEBOOK : 800 MILLION USERS – OCT 2011
TWITTER: 200 MILLION – OCT 2011
LINKDEN : 115 MILLION – OCT 2011
GOOGLE+ 50 MILLION – OCT 2011
10 MILLION USERS IN TWO WEEKS

19. MIDDLE EAST FACEBOOK DEMORAGHICS

20. MIDDLE EAST FACEBOOK DEMORAGHICS

21. MIDDLE EAST FACEBOOK DEMORAGHICS

22. MIDDLE EAST FACEBOOK DEMORAGHICS

23. MIDDLE EAST FACEBOOK DEMORAGHICS

24. FACEBOOK IN QATAR
27 MILLION 711 THOUSAND ARABIC USERS ON
FACEBOOK APRIL 2011
The number doubled april 2010
400,281 FACEBOOK USERS IN QATAR
Was 30,780 in 2010
YOUTH 15 TO 29 YEARS – 70 %
USERS UNDER 29 – 56%

25. FACEBOOK IN QATAR
QATAR SECOND HIGHEST GULF COUNTRY BY USING FACEBOOK
29 PER CENT , UAE 28,03
69 OF FACEBOOK USERS IN QATAR
ARE MALE = 6TH HIGHEST ARABIC
COUNTRY WHERE THE NUMBER
OF MALE USERS
16 % USING FACEBOOK IN ARABIC
79.42 POST ENGLISH CONTENT

26. TWITTER IN QATAR
155 MILLION TWEET WORLD WIDE EVERY DAY
200 MILLION USERS = 30 TO 40% ARE ACTIVE USERS
6 MILLION +567000 USERS IN ARAB COUNTRIES
22,750000 TWEET JANUARY TO APRIL
2011
252,000 EVERY SECOND
QATAR TOP ARAB COUNTRY IN TERMS
OF SPREAD OF TWITTER 8.46 . UN
QATAR TOP GULF COUNTRY IN TERMS
OF SPREAD OF TWITTER 7.83

27. TWITTER IN QATAR
34000 TWEET EVERY DAY FROM QATAR
133000 ACTIVE TWITTER USER IN QATAR
209000 ACTIVE TWITTER USERS IN UAE

29. SUCCESS
STORIES

30. QTEL FAIL – 7 JULY 2011

31. QTEL FAIL – 7 JULY 2011

32. QTEL FAIL – 7 JULY 2011
WE HAD USE #QTELFAIL HASH TAG.
AFTER THAT QTEL FIX THEIR SERVIES

35. MINSTORY OF INTERIOR
ONLY 7 HOURS ON TWITTER AND SOCIAL MEDIA
ARABIC UPDATES ONLY
NO UPDATES ON WEEKEND
NO SOCIAL MEDIA STRATEGY

36. #LALLZIADA
CONTROL THE PRICE
AMIRI’S DECISION TO MONITOR
PRICES
MEDIA HELP TWITTER USER AND
WRITE ABOUT THEIR STORY
THE CAMPAIGN CONTINUES

37. CONSUMER PROTECTION

38. #QATARPENGUIN
SHARE IT IT REALY HAPPEND
USING VIDEO
PART OF MARKETING CAMPGIAN

39. MORE ON SOCIAL MEDIA
WHEN
IT HAPPEND , TAKE , UPLOAD IT
Taken by @ammr

40. MORE ON SOCIAL MEDIA
SOCIAL MEDIA ADS!
OF MINSTRY OF MUNICIPALITY
AND URBAN PLANNING
Taken by @ammr

41. NOT ACTIVE

42. QATAR UNIVERSITY
24/ 7
Taken by @ammr

43. KATARA QATAR
24/ 7

44. MORE

45. WE HAVE FOLLOWES WITHOUT UPDATE

46. SOCIAL MEDIA & BLOGGING “PAST-NOW-FUTURE”
THINGS
WE
NEEDED

47. THINGS WE NEEDED
1. LISTEN
2. BUILD YOUR SOCIAL MEDIA TEAM
3. GO FOR YOUR SOCIAL MEDIA PLAN

48. THINGS WE NEEDED
4. INTERACTIVE WITH YOUR AUDIENCE
5. LEARN … LEARN ANS LEARN
6. BE ONLINE

49. THINGS WE NEEDED
7. YOU HAVE AN EXPERIENCE.. START YOUR BLOG
8. TWEETUPS AND MEETUPS
9. FOLLOW ME – TWITTER.COM/AMMR

50. POPULAR IS POPULAR FOR A REASON
10. BE A JOINER
.............................................
Not Just a Pusher
.............................................
Use the Twitter Trending
Topics to join in relevant
conversations. You
don’t always have be the
one starting the topic.

51. POPULAR IS POPULAR FOR A REASON
10. BE A JOINER 11. BE ANALYTICAL
.............................................
.............................................
Not Just a Pusher Most Popular Items
.............................................
.............................................
Use the Twitter Trending Use analytics to find the
Topics to join in relevant most popular items on
conversations. You your site and spread
don’t always have be the them far and wide
one starting the topic. through your social
networks.

52. POPULAR IS POPULAR FOR A REASON
10. BE A JOINER 11. BE ANALYTICAL 12. BE ENGAGING
.............................................
.............................................
.............................................
Not Just a Pusher Most Popular Items Ask & Respond
.............................................
.............................................
.............................................
Use the Twitter Trending Use analytics to find the Huge response can be
Topics to join in relevant most popular items on generated by posing a
conversations. You your site and spread question with your
don’t always have be the them far and wide posting, then
one starting the topic. through your social responding to your
networks. audience to keep the
conversation going.

53. IT’S TIME TO INTEGRATE
13. SOCIAL + EMAIL
75% of social media users say email is
still the best way for brands to
communicate with them. (hubspot)
14. SOCIAL + MOBILE
Think mobile apps and placements.

54. 15. SOCIAL + EMAIL

55. 15. SOCIAL + EMAIL

56. THINGS WE NEEDED
GET YOUR
AUDIENCE TO
PAY
(WITH THEIR NETWORKS)

57. SOCIAL MEDIA & BLOGGING “PAST-NOW-FUTURE”
FUTURE

58. SOCIAL MEDIA & BLOGGING “PAST-NOW-FUTURE”
TWITTER - ARABIC INTERFACE – TAGHREEDAT.COM
THE FIRST ARAB VOLUNTEER TECHNICIAN COMMUNITY
ON THE INTERNET

59. SOCIAL MEDIA & BLOGGING “PAST-NOW-FUTURE”
MORE ARABIC PROJECT = HELPING ARABIC CONTENT ON
INTERNET – NOW 3% OF INTERNET CONTENT IN ARABIC ONLY

60. SOCIAL MEDIA & BLOGGING “PAST-NOW-FUTURE”
USING NEW KIND OF SOCIAL MEDIA

61. SOCIAL MEDIA & BLOGGING “PAST-NOW-FUTURE”
FIBRE – UP 100 MBPS
HIGH SPEED =
MORE CONTENT UPLOAD FROM
QATAR

62. THANK YOU
FOR COMING!
You may contact us
By web at:
ammartalk@gmail.com
Twitter.com/ammr
www.ammartalk.com
http://slidesha.re/socialmasi