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World War M
The end of Marketing as we know it.
Before the war our lives felt uncluttered
We had time for the more important things in life
Even marketers did not present an intrusion
The internet, email and social media changed all that.
We unleashed an unprecedented information overload.
A significant contributor to this overload is sales and marketing
information.
World War M is overwhelming!
We’ve managed to mentally wall ourselves off from its
incessant attacks.
We’ve developed tools to block its intrusions.
For those in marketing the effort to get over the wall is an
increasingly desperate struggle.
The war is not against the marketer but against the
uninspiring sales clutter they unleash.
Now their best hope of redemption is to create marketing that
people love.
This means marketing content that's useful or entertaining
and without a hint of selling.
Marketing that offers the right information to the right person,
at the right time.
In time people will reach out to rescue the marketer from the
land of the damned.
World War M
World War M
You CAN win this war!
Thank you for watching this WAKSTER
presentation.
Did you know?
These characters are available for use in your
presentations and marketing.
Find out more at http://bit.ly/17QrJpo
Brought to you by WAKSTER
Creating Business Success utilising the power of
Characters and Visual Storytelling.
Our visual communication products include
characters, illustrations, animation, infographics,
games and website branding.

Liked this presentation?
We can do the same for you!
http://www.wakster.com
Find out more at www.wakster.com

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World War M

  • 1. World War M The end of Marketing as we know it.
  • 2. Before the war our lives felt uncluttered
  • 3. We had time for the more important things in life
  • 4. Even marketers did not present an intrusion
  • 5. The internet, email and social media changed all that.
  • 6. We unleashed an unprecedented information overload.
  • 7. A significant contributor to this overload is sales and marketing information.
  • 8. World War M is overwhelming!
  • 9. We’ve managed to mentally wall ourselves off from its incessant attacks.
  • 10. We’ve developed tools to block its intrusions.
  • 11. For those in marketing the effort to get over the wall is an increasingly desperate struggle.
  • 12. The war is not against the marketer but against the uninspiring sales clutter they unleash.
  • 13. Now their best hope of redemption is to create marketing that people love.
  • 14. This means marketing content that's useful or entertaining and without a hint of selling.
  • 15. Marketing that offers the right information to the right person, at the right time.
  • 16. In time people will reach out to rescue the marketer from the land of the damned.
  • 19. You CAN win this war!
  • 20. Thank you for watching this WAKSTER presentation. Did you know? These characters are available for use in your presentations and marketing. Find out more at http://bit.ly/17QrJpo
  • 21. Brought to you by WAKSTER Creating Business Success utilising the power of Characters and Visual Storytelling. Our visual communication products include characters, illustrations, animation, infographics, games and website branding. Liked this presentation? We can do the same for you! http://www.wakster.com Find out more at www.wakster.com