This presentation will tell you:
- what design tenets are
- when and why use them
- how co create your own tenets
This version was user on the UX Camp Europe 2011 in Berlin at June 11.
5. A person's focus should be on their content, not on the UI. Help people
work without interference.
Reduce the number of choices presented at any given time.
Increase efficiency.
Embrace consistency, but not homogeneity.
Give features a permanent home. Prefer consistent-location UI over
"smart" UI.
Straightforward is better than clever.
̶ Jensen Harris
Group Program Manager
Microsoft Office User Experience team
10. DESIGN TENETS
Initiate change of mindset
Inspire ideas
Help communicate design decisions
Describe the experience
Help people decide when in doubt
Direct improvement efforts
Neutralize zombie personas
12. rule
1. A regulation, law, guideline.
2. A ruler; device for measuring, a straightedge, a measure.
3. Something to keep order.
4. A straight line (continuous mark, as made by a pen or the like),
especially one lying across a paper as a guide for writing.
13. guideline
1. A non-specific rule or principle that provides direction to action or
behaviour.
2. A plan or explanation to guide one in setting standards or
determining a course of action.
3. A light line, used in lettering, to help align the text.
14. tenet
An opinion, belief, or
principle held to be
true by someone or
especially an
organization.
Obálku ilustroval Paul Kidby
18. KNOW THE TEAM
Do they look the outside of their box?
Ever seen a customer?
Too long on one project?
Listen to their concerns!
19. KNOW YOUR PRODUCT
What helps your product?
What to get rid of?
Trends you
missed?
HIPPO on the
horizon?
Image courtesy of The Small Business Blog
20. PROPAGANDA!
Presentations!
Posters!
Tell stories!
Replace Lorem Ipsum
with your design
tenets!