The top 5 trends from the 2014 Summer Fancy Food Show at Javits Center in New York City by Symrise North America. From snacks to spicy sriracha and drinks to desserts, these are the trends that we gathered from our trip to the show.

1. TOP 5 TRENDS FROM THE
2014 SUMMER FANCY FOOD SHOW
Symrise NA
http://in-sight.symrise.com

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TOP 5 TRENDS FROM THE
2014 SUMMER FANCY FOOD SHOW
By Dylan Thompson
Marketing & Consumer Insight Specialist, Symrise
On June 30th, I attended the 60th Fancy Food Show at Javits Center in
New York City. The three day event featured over 2,400 exhibitors and
over 180,000 products. The products ranged from cheese to confections
and coffee to snacks from 80 different countries around the world.

3. TOP 5 TRENDS FROM THE
2014 SUMMER FANCY FOOD SHOW
This year the show was split into different sections. The upper level of the
main area featured established exhibitors and multiple countries from around
the world, including Mexico, where our friend and partner,
Junior Merino (The Liquid Chef, Inc.) served up his signature cocktails
featuring Symrise flavors.
The lower level of the main area was mostly dedicated to the United States
and was partly divided into different states and regions. Finally, the Northern
area of the Javits center was home to the “What’s new, What’s hot!”
showcase.
Overall, the show the show delivered a nice balance of new and creative
products with a mix of older trends with new twists. Many of the aging trends
still lingered, including the use of super foods and super fruit in everything
(think pomegranate, acai, kale and chia) but there were many interesting new
products and trends as well.
The following are my top 5 trends from this years show…
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1. SNACKS IN NEW WAYS
Every traditional snack that you can think of
(potato chips, cookies, etc.), seemed to have a
newer and healthier competitor at this year’s
show. Most of the chips at the show weren’t
made from potatoes. They were made from
beans, lentils, pasta, kale, rice, falafel, seaweed,
pumpkin, or coconut, just to name a few. There
was hummus made from carrots and beets
instead of chick peas, and bacon in the form of
a spread to upgrade your crackers or sandwich.
Popcorn was on a new level, featuring
interesting flavors like fudge, Thai coconut curry,
sriracha, cranberry, almonds, salted caramel,
and even crab seasoning along with clean and
sophisticated packaging.
Also worth mentioning, nuts, butters, and
spreads were everywhere!
http://in-sight.symrise.com/beyond-the-plate/article/infographic-latino-snacking-food-beverage-flavor-trends/

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2. FUN, UPSCALE DESSERTS
The desserts featured at the show were all
about being upscale, yet fun. There was wine
ice cream in flavors like cherry merlot, chocolate
cabernet, and peach white zinfandel. Chocolate
was not featured in bars so much, but rather as
“bark” or brilliantly mixed with bourbon as a
topping on peanut brittle.
Also on display were pie pops which brought
rich, delicious pie concepts to life on a stick.
Some of the flavors included key lime, banana
cream, and caramel apple crumble.
Also of note was the abundance of gelato and
sorbetto. There was every type imaginable from
agave nectar-sweetened to organic in all kinds
of interesting flavors like strawberry balsamic,
peanut butter stracciatella, cool limone, peanut
butter pretzel and Vietnamese iced coffee.
http://in-sight.symrise.com/article/ice-cream-frozen-yogurt-and-gelato-trends-for-qsrs-part-3-flavor-trends-1/

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3. FOOD TRUCK INSPIRATION
There were many products inspired by the food
truck craze at the show. There was even an
exhibitor in the “what’s hot, what’s new” area
that featured an actual food truck distributing
samples to attendees.
Also spotted were food truck packaging,
packaged Korean tacos (similar to Chef Roy
Choi’s famous taco trucks in Los Angeles), on-the-
go fusion food like lemon grass curry and
sweet ginger enclosed sandwiches, and bagged
mini samosas.
http://in-sight.symrise.com/events/article/top-5-trends-from-the-2014-summer-fancy-food-show/

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4. GROWN UP BEVERAGES
From carbonated soft drinks, to healthy juices,
there was an abundance of drinks targeted at
adults. Upstairs I spotted Nostalgia soda and
downstairs soda with the tag line “soda for
grown-ups” in flavors like dry meyer lemon, dry
pomegranate, and cranberry lime.
Another interesting find was all-natural soda with
interesting flavors like ginger-apricot-allspice
and pineapple-coconut-nutmeg.
Other grown-up beverages included “drinking
vinegar” with flavors like spiced beet and Thai
twists, BBQ Bloody Mary mixers, Craft cocktail
mixers with lavender bloom and sriracha
margarita, waters with only a hint of flavor, and
kombucha soda.
http://in-sight.symrise.com/events/article/top-5-trends-from-the-2014-summer-fancy-food-show/

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5. BRING THE HEAT
There was heat everywhere throughout the
show. Snacks, sauces, sides, and even drinks
were getting in on the spicy craze. Chili lime and
sriracha seemed to be the most popular flavors
across many categories at the show.
Heat even showed up in confectionery products
with craft chocolates in flavors like raisin-
Vietnamese-cinnamon-walnut, Chipotle peanut
and black pepper walnut.
Also of note were spicy tomato herb pasta
chips, white cheddar jalapeno popcorn, red
habanero mustard, wasabi pretzel balls, roasted
raspberry chipotle sauce, pistachio and roasted
pepper dip, yuzu citrus red chili sauce, and
much more.
Also spotted: Jalapeno whiskey mustard,
sparkling drinks with ginger and chili pepper,
and
sriracha mayo.
http://in-sight.symrise.com/events/article/top-5-trends-from-the-2014-summer-fancy-food-show/

9. http://in-sight.symrise.com
View the original article and more
on in-sight: http://in-sight.
symrise.com/events/article/top-
5-trends-from-the-2014-summer-fancy-
food-show/
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10. http://in-sight.symrise.com
View the original article and more
on in-sight: http://in-sight.
symrise.com/events/article/top-
5-trends-from-the-2014-summer-fancy-
food-show/
 A new content platform with daily
updates and weekly newsletter
 Information, innovation, and
inspiration for food, beverage, and
consumer health
 Categories include Events, Culinary,
Beverage, Sweets, Health &
Wellness, and Topic of the Month
OVERVIEW PAGE 9