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1. Corporate Logo Design Proposal
Project proposal – (Proposal_Name)
Client – (Client_Name)
Delivered on – (Submission_Date)
Submitted by – (User_Assigned)

2. Cover Letter for Logo
Design Services
Dear (client_name),
Thank you for reaching out to us for the logo design needs of your company. We
understand that to thrive in today’s highly competitive environment, (client_name) needs
a unique logo representing the company’s brand identity, which would establish
connection with customers easily by instilling a sense of trust in them.
We are confident that with our strong expertise in logo designing you can accomplish
the below mentioned goals-
o Designing a primary logo to distinguish company from competitors
o Preparing a custom typeface and color scheme for logo design
o Curating attention-grabbing tagline for primary logo
o Creating a logo lockup to maintain design consistency
o Documenting guidelines for impactful logo usage
o Your text here
We will prepare the initial design phase of the project to give you the appropriate look
and feel of logo design services.
Feel free to contact us for more information.
Sincerely,
(company_name)
2

3. Next Steps
Project Context and Objectives
o Plan of Action
o Scope of Services
o Time Frame
o Additional Service Offerings
Our Process
o Your Investment
o Multiple Package Services
Investment
o Why Us
o About Us
o Our Team
Company Overview
o Client Testimonials
o Case Study
Our Past Experience
Statement of Work and Contract
Table of Contents
3

4. 4
Project Context & Objectives

5. Project Context and
Objectives for Logo
Design Services
o We have identified that (client_name) is facing brand identity crisis due to which its customer
engagement is being impacted.
o The company is also interested in rebranding itself to foster brand loyalty among customers so that an
emotional connection can be formed.
Project Context
o We will sketch and design an engaging primary brand logo from scratch
capturing the essence of your business
o We will develop a unique typeface and color scheme for the logo design
o We will create an impressive and catchy tagline consistent with logo design
and brand image
o We will prepare a final logo lockup to maintain consistency of design across
multiple platforms
o We will curate a set of guidelines for the effective usage of the logo for
maximum impact
o Your text here
Project Objectives
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6. 6
Our Process
o Plan of Action
o Scope of Services
o Time Frame
o Additional Service Offerings

7. Plan of Action for Logo Design Services
Weeks
1
Discussion
o Understanding
client’s requirements
& target audience for
logo design
o Your text here
2 – 4
Sketching
& Refining
o Sketching and
presenting multiple
versions of logo
design representing
client’s brand
o Your text here
5
Review
o Review of final
design and
incorporating last-
minute changes
o Your text here
6
Signoff
o Sharing logo design
files with client
o Your text here
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8. 8
Scope for Logo Design Services
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o Present multiple
versions of logo
design in mockup
forms (business cards
etc.) to get the look
& feel in real - time
o Your text here
Concept Presentation
o Grant logo
ownership & transfer
digital files of logo
design to the client
o Your text here
Delivery
o Tweak final logo
design to incorporate
changes as per the
client’s feedback
o Your text here
Revisions
o Sketch multiple
versions of logo design
with different styles,
fonts & color schemes
for client's brand
o Your text here
Development
o Research client’s
company to identify
characteristics that
make it unique
o Your text here
Brand Understanding

9. 9
Timeframe for Logo Design Services
Stages Brand Understanding Development Concept Presentation Revisions Delivery
Duration
(In weeks)
1 2 - 3 4 5 6
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10. Additional Service Offerings for
Logo Design Proposal
o Design brochure of multiple products and service offered by company
o Your text here
Brochure
Design
o Professional photographs of product
o Your text here
Product
Photography
o For video marketing animated logo designs
o Your text here
Animated
Design
o Posters for multiple marketing events
o Your text here
Poster
Design
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11. 11
Investment
o Your Investment
o Multiple Package Services

12. Your Investment for Logo Design Services (1/3)
Stages
Price
(In USD)
Brand Understanding 200
Development 1,500
Concept Presentation 500
Revisions 1,000
Delivery 700
Total (before tax) 3,900
Taxation rate (5%) 195
Total 4,095
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13. Your Investment for Logo Design Services (2/3)
Stages Activities
Duration
(In weeks)
Estimated Cost
(In USD)
Brand
Understanding
o Research client’s company to identify characteristics that make it unique
o Your text here
1 200
Development
o Sketch multiple versions of logo design with different styles, fonts and color
schemes for client's brand
o Your text here
2 - 3 1,500
Concept
Presentation
o Present multiple versions of logo design in mockup forms (business cards etc.) to
get the look and feel in real-time
o Your text here
4 500
Revisions
o Tweak final logo design to incorporate changes as per the client’s feedback
o Your text here
5 1,000
Delivery
o Grant logo ownership and transfer digital files of logo design to the client
o Your text here
6 700
Following activities will be performed in different phases
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14. Your Investment for Logo Design Services (3/3)
Additional Services
Price
(In USD)
Brochure Design 700
Product Photography 850
Animated Design 1,200
Poster Design 350
Total 3,100
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15. Multiple Package Services for Logo Design
Expert Designer (s) 1 2 4
Revision rounds 1 2 4
Delivery (in days) per design 14 7 3
Vector source files No Yes Yes
Base Price (in USD) 500 1,000 1,500
Your text here Text here Text here Text here
Your text here Text here Text here Text here
Basic Premium Premium
Package Type
Features
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16. 16
Company Overview
o Why Us
o About Us
o Our Team

17. Why Us for Logo Design Services
The branding strategy of the organization is incomplete without a logo as it helps in creating an organization’s visual identity. So, our (client_name)
requires a logo that can evoke an emotion of belongingness and trust in the target audience.
With a seasoned team of designers and
using a collaborative approach, we can
design logos that will help you connect
with your audience efficiently.
We certify the originality of
logo design created by our
experienced designers
We use custom color
schemes for designing each
logo to give it distinct look
We ensure that the font
used for logo design is
legible and convey the
message effectively
Your
Text Here
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Strengths that will add to your company

18. 18
About Us for Logo
Design Services We are a graphic company catering design needs of multiple industries since 2005. We aim to
provide designs that are unique yet timeless so that companies can establish their brand identity in
the market successfully.
Who We Are
Core Values
Creativity Customer
satisfaction
Your Text Here
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Vision
To be the market leader in the graphics industry by
enhancing reputations of businesses across the world
with versatile designs.
Mission
To enrich customer's business with
world-class visual solutions.

19. o Your text here
o Your text here
o Your text here
o Your text here
Evelyn Sandra
Creative Director
o Your text here
o Your text here
o Your text here
o Your text here
Roberta Cullen
Manager - Logo Designs
o Your text here
o Your text here
o Your text here
o Your text here
Mary Adler
Illustrator
Our Team for Logo Design Services (1/2)
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20. o Your text here
o Your text here
o Your text here
o Your text here
Seymour Karloff
Art Director
o Your text here
o Your text here
o Your text here
o Your text here
Pat Golding
Manager - Illustrator
Our Team for Logo Design Services (2/2)
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21. 21
Our Past Experience
o Client Testimonials
o Case Study

22. o Your text here
o Your text here
o Your text here
o Your text here
o Your text here
o Your text here
Edward Spencer
Designation
Company Name
o Your text here
o Your text here
o Your text here
o Your text here
o Your text here
o Your text here
Gloria Hooper
Designation
Company Name
Client Testimonials for Logo Design Services (1/2)
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23. o Your text here
o Your text here
o Your text here
o Your text here
o Your text here
o Your text here
Ben Watts
Company Name
o Your text here
o Your text here
o Your text here
o Your text here
o Your text here
o Your text here
Dexter Turner
Company Name
o Your text here
o Your text here
o Your text here
o Your text here
o Your text here
o Your text here
Isabella Owen
Company Name
Client Testimonials for Logo Design Services (2/2)
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24. 24
Case Study for Logo
Design Services
o XYZ solution wanted to rebrand themselves as their online marketing campaigns were not creating an
adequate impact on youth.
Client Challenge
o Keeping marketing content same, we redesigned the company's logo with youth appealing typography and
color scheme to enhance user engagement
Our Solution
o The company was able to successfully engage with the youth
o Company’s lead generation through online platforms increased to 16 %
from 8 % since last quarter
o Your text here
Result
“Thanks to (company_name)’s eye for detail & out of box design ideas, we were successfully able to engage our target audience.”
Steve Edward
(Marketing Head - XYZ Solution)
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25. 25
Statement of Work & Contract

26. Statement of Work and Contract
for Logo Design Services
Date: (Date_submitted)
You (client_name), located at (client_address) are hiring (company_name) located at
(address) to provide logo design services for the estimated total cost of $XXXX
Between "us", (company_name), and "you", (client_name)
Contract
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o This agreement should commence from (date) and shall continue till
termination by either party by not less than 60 days notice given in writing
Terms and Termination
o All efforts to preserve the confidentiality of information
Confidentiality
o Right modify, reject, cancel or stop at any point processes but are imbibed
to reimburse us all costs and expenses
Plans Cancellation
o Fifty percent of initial fees at the point of contract signing and it will act as a deposit
o Remaining 50% must be submitted after project completion
Terms of payment
o We agree to put our best efforts in return we expect your cooperation in
providing the required information related to company products and services
Cooperation
o 3-week opportunity to review our work and provide feedback
o Not liable to the company and third party for damages
Services Rendered

27. 27
Next Steps

28. Next Steps for Logo
Design Services
28
It is requested to read the contract to get an understanding of the details involved
in working with us. Everything should be fair, transparent and easily understandable
at the beginning to lay a solid foundation for better work relationships.
o Discuss the desired changes
o Accept the proposal
o Sign and finalize the proposal
o Submit an initial payment of 50% of the total fee of project
o Once we get the notification of your proposal acceptance, we will send you the separate copy of the signed contract for your record
o Your text here
We firmly believe in clarifying things and sorting out the issues to find the most suitable way to work together.
SIGNATURE
Proposal Lead
(user_assigned). (user_titlel)
SIGNATURE
Default Contact
(Client_contact_first).
(client_contact_last) (client_name)
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29. Contact Us for
Logo Design Services
Contact Number
(0123456789)
Email Address
emailaddress123@gmail.com
Address
(# Street number, city, state)
29

30. Icons Slide for Logo
Design Proposal
30

31. 31
Additional Slides

32. About Us for Logo
Design Proposal
32
Our Company
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Values Client
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Premium Services
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33. Our Mission
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Our Goal
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Our Vision
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33
Our Vision, Mission
& Goal for Logo
Design Proposal

34. 34
30 60 90 Days Plan for
Logo Design Proposal
30
Days Plan
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60
Days Plan
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90
Days Plan
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35. 35
Timeline for Logo Design Proposal
EndStart
2016
2017
2018
2019
2020
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36. 36
Roadmap for Logo
Design Proposal
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