Smart Signage provides a powerful new tool for small business owners to engage customers, promote special offers and modernize their interior design. Here are five key ways Samsung Smart Signage TV (SSTV) can help you keep customers coming back.
5 Ways to Drive Small Business Sales with Smart Signage
1. HOLIDAY SALE!
80%
OFF
HAPPY HOUR NOW! $3 PINTS
SMALL
BUSINESS
USA
LIKE US ON
FACEBOOK
1. KEEP IT CURRENT
Go digital and say goodbye to printing a new sign each
time you need to add products or adjust pricing.
3. SCHEDULE FOR SUCCESS
Strategically schedule your signage content based on
time and day to adjust for traffic levels and specials,
such as happy hour.
FOOT TRAFFIC AT COFFEE AND DOUGHNUT SHOPS:
5. SET YOURSELF APART
Competition is fierce. Customers look for small, thoughtful
details that set a business apart from the crowd.
Go digital and expand your creativity beyond
8.5 x 11 inches to create memorable experiences
for your customers.
2. MAKE IT SOCIAL
Leverage your business’ existing online and social
media content to generate in-store buzz, and even to
drive new social media likes and followers.
4. MAXIMIZE
YOUR SPACE
Small storefronts can be just
that, small. Make the most of your limited
physical space, and more room for
merchandise, by leveraging digital signage to
highlight information and entertainment for
customers in one sleek screen.
82 percent of
small businesses
have a WEBSITE 2
73 percent use
SOCIAL MEDIA 3
Daily price
changes on
Amazon 1
Cost of two
printed menu
boards Cost of updating
smart signage via
your mobile
HOLIDAY
SALE!
80%
OFF
82%
73%
2.5 MILLION OVER $150 JUST A FEW
MINUTES
MORNING
LUNCH
About 65 percent
of customer traffic
happens in the
MORNING 4
LUNCH and
afternoon
snack time is
about a third
of traffic
DINNER
is just
2 percent
65%
33%
2%
HOLIDAY
SALE!
80%
OFF
HAPPY
HOUR
MON-WED
$3 PINTSRED
TAG
SALE
LIKE US ON
FACEBOOK
BURGERS
EVERY
WED
NIGHT$2
VS
8 OUT OF 10 ENTREPRENEURS who start a business
fail within the first year and a half. 6
54% OF GROCERY SHOPPERS say the
in-store experience is what brings them back.
$
5 WAYS TO DRIVE SMALL BUSINESS
$ALES WITH SMART SIGNAGE
CREATE NEW OPPORTUNITIES WITH
SAMSUNG’S SMART SIGNAGE TV
WWW.SAMSUNG.COM/SSTV
Professional
grade LED
backlit display,
designed for
16/7 usage
Built-in content
management
software
200+
preloaded
signage
templates
Easy
update by
mobile
app
3-year warranty,
with dedicated
service and
support
Smart Signage provides a powerful new tool for small business owners to engage
customers, promote special offers and modernize their interior design. Here are five key ways
Samsung Smart Signage TV (SSTV) can help you keep customers coming back.
The average retail rent in
NEW YORK IS $3,300 PER
SQUARE FOOT PER YEAR 5
12in
12in
LIKE
1 Retailing Today, “Amazon’s quest to be most price-competitive retailer on Web,” December 11, 2013
2 National Small Business Association, 2013 Small Business Technology Survey
3 National Small Business Association, 2013 Small Business Technology Survey
4 NPD Group, “Total U.S. Restaurant Visits Dip in First Quarter, But Delivery Gets a Boost From Mother Nature, Says NPD,” June 4, 2014
5 CBRE Group, “Global Retail Rents Fueled By High-End Brands,” February 20, 2014
6 Bloomberg, September 2013