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Build Influencer Relations Through Content - David Spark

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SVForum Marketing SIG
SVForum Marketing SIG

David Spark of Spark Media Solution shares how to adopt brand journalism to build influencer relations. Interview top notables in your market space to create a circle of influence for your initiatives which will pay off handsomely. @dspark

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Influencer Relations Through Content
Where to find me SparkMediaSolutions.com Blog: SparkMinute.com Podcast: TearDownShow.com David@SparkMediaSolutions.com Twitter: @dspark
Questions?
Strategy Strategy
Idea Idea
“How To” Tip “How To” Tip
Why the Influencer Obsession? Idea
Pull back on “Pay attention to me” PR strategy Strategy
Pull a PR 180° “How To” Tip
Influencers Are not morons Idea
Start creating true Relationships But how? Idea
Show interest In others “How To” Tip
Build influencer Relations Through content Strategy
What’s the value Of influencer Relations? Idea
The value of an Editorial or Content brand Strategy
Evolving model Of editorial Brands Strategy
How does a Media company Build brand? “How To” Tip
The value of a Strong editorial brand Idea
Every brand “can be” a media company Strategy
Influencers have Audience and Brand Idea
Build brand by Association Strategy
Know your Influencers First “How To” Tip
Interview your Influencers “How To” Tip
Interview as Many as you can “How To” Tip
Be professional In engagement And production “How To” Tip
Are you truly Providing value To the industry? Idea
Be a trusted and Consistent Source Strategy
Maintain Relationships Strategy
You don’t even Need a product To start Idea
Success here Is an indicator of Future success Strategy
Let’s look at Some examples “How To” Tip
Where to find me http://sparkmediasolutions.com Blog: http://sparkminute.com david@sparkmediasolutions.com Twitter: @dspark

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