1. Music Magazine
Readership Profile

3. “Dynamite” is a HOT new RnB and Hip Hop music
magazine, issued monthly. Dynamite opens it’s pages
to success and individuality. Targeted at dedicated
RnB and Hip Hop fans wanting to keep updated with
upcoming artists/ albums and events, Dynamite
magazine enables consumers to find out the in’s and
out’s of exclusive interviews with artists, allowing
dedicated fans to take part in free music giveaways to
die for, Sharing a mutual passion for good music.
Key Facts
Price: £2.99
Frequency: Monthly
Launch Date: 1st May 2013
Male: 49%
Female: 51%
Average Age: 20
Target Market: 18-27 year olds
Genre: RnB and Hip Hop

4. Readers
70% of readers listen to R&B and Hip Hop
90% of readers are within the target market group of 18-27 year olds
100% of readers have social networking sites including: Twitter, Tumblr or Instagram
80% of readers use YouTube to stream music as well as for surveillance purposes
95% of readers listen to music via mp3 and cd players.
60% of readers have attended a gig or a concert.