BlueSnap and iGlobal Webinar

1. eCommerce’s other 75 percent
Solutions for Converting International Shoppers
Ralph Dangelmaier, CEO BlueSnap
Clint Reid, President, iGlobal Stores
Karen Webster, President, PYMNTS.com

2. 1
A $4 Trillion Opportunity
Two part problem:
Enabling Cross-border
Payments
Shipping & Logistics
Global Opportunity
75% of US Merchants are
NOT set up to sell cross
border
eCommerce only 7% of
commerce, mCommerce
is 7% of eCommerce
eCommerce is growing at
20% worldwide

3. “uSneaker”
Current Profile
Established, growing
merchant since 2011
Strong sales in US & Canada
Missing opportunities in other
countries
❯ 92% abandonment from outside
the US & Canada ($10M lost
sales due to lack of local
checkout)
❯Losing 56% of sales because of
surprising shipping fees
Goal
Increase sales
Go global with local
checkout
Quickly & easily

4. “uSneaker” - Options
Two Options
Build it Yourself
Partner
Build it Yourself
Establish legal entity overseas
Need local acquiring bank &
processor
Build checkout pages
❯ Accept local payment methods &
currencies
❯ Present in Local languages
❯ Optimize for any device
Calculate & remit local taxes
Shipping, logistics, customs &
duties

5. Lemonade Anyone?
eLemonade

6. “uSneaker” - Partner
Two Options
Build it Yourself
Partner
Build it Yourself
 Establish legal entity overseas
 Need local acquiring bank &
processor
 Build checkout pages
Accept local payment methods &
currencies
Present in Local languages
Optimize for any device
 Calculate & remit local taxes
 Shipping, logistics, customs &
duties
Go global, quickly
& easily

7. Partner to increase sales
Cross-border Payments
Localized Checkout
Experience
Increase payment
conversions with multiple
acquiring banks
Ease of integration
Shipping & Logistics
Reduce cart abandonment
Reduce risk of unknown
business costs
Compliance with
government regulations

8. uSneaker goes live with “Cross
border as a Service”

9. Localized Experience in Germany

10. Localized Experience in China

11. BuyNow Checkout: Any device
Smarter Payment
Gateway

12. Cross Border as a Service
Dynamic hosted checkout pages in 180 countries,
30 languages, 60+ currencies, 110 payment types
Dynamically localized checkout experience for
higher sales conversions
Optimized for any device
Smarter Gateway

13. BlueSnap Easy Integrations
3rd Party Integrations & Complimentary Services
Shopping Carts
Shipping & Taxes
Additional Integrations
❯ Conversion Optimization Tools, Purchase Social Sharing, Store-front & CMS
Integrations, Media Buying & Tracking, Payout partners and others
Business Tools
❯ Complimentary services, such as shopping cart recovery and BI for eCommerce to
help merchants grow their business.

14. BlueSnap is More than a Gateway
Robust eCommerce
tools
Flexible Subscription Engine
Catalog Support
Digital Distribution & License Key
Management
Dynamic Marketing Tools to
increase order value
Intelligent Payment Routing

15. Partner to increase sales
Cross-border Payments
Localized Checkout
Experience
Increase payment
conversions with multiple
acquiring banks
Ease of integration
Shipping & Logistics
Reduce cart abandonment
Reduce risk of unknown
business costs
Compliance with
government regulations

16. Why do eCommerce
companies need technology
and logic to sell
internationally?
eCommerce platforms are not
built for cross border logistics or
payments. So how do you
overcome that barrier?
There are hundreds of different eCommerce platforms, from
plug and play to custom builds.
They all have one thing in common: their efforts are focused
on US domestic sales and not cross border transactions.

17. iGlobal Stores and BlueSnap
Enhance Cross-Border eCommerce
Item
Restrictions
Billable
Weights
Country
Localization
Fraud
Prevention
Landed
Cost
Shipping
Services
Alerts and
Messaging
FX &
Payments

18. Shoes
Shipping (UPS
Landed Cost Intelligence
Duty on Men's Shoes, Leather (8%)
Disbursement Fee (11 GBP)
Prepayment Fee
VAT on Product (20%)
VAT on Shipping (20%)
VAT on Duty (20%)
VAT on Disbursement (20%)
Total
$79.95
$44.95
$6.40
$18.33
$15.00
$15.99
$8.99
$1.28
$3.67
$194.55 USD
iGlobal Stores
Landed Cost
Calculation:
product+shipping+duty
and tax+front and
backend fees
Note: Examples of
standard UPS charges.
1 US Dollar = 0.60 GBP
British Pound Sterling.
UPS UK Disbursement
Fee 11.00 GBP
minimum or 2.5%,
whichever is greater.
£47.97
£26.97
£3.84
£11.00
£9.00
£9.59
£5.39
£0.77
£2.20
£116.73 GBP

19. RIP Service
(Restricted International Products)
Control Restricted Products and Brands. The RIP service allows you to restrict
product by country, category, keyword, brand, sku and delivery method.

20. Whether you have complete data or not
WEIGHT
ASSIMILATION
Our proprietary, rules-driven weight
assimilation services help to ensure the most
accurate international shipping weights and
dimensions for all orders.

21. Hosted Checkout

22. Conclusion
Goals
Increase sales
Go Global with local
checkout
Quickly & easily
Outcome
$3.2M increase in sales
Entered 30 new markets
Reduced cart
abandonment over 30%
❯ Localized Checkout
Experience
❯ Shipping & logistic integration