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Bruce Kasanoff & Laura Novak
BEYOND SOLO
Female Entrepreneurs Who Scale Successfully
On average, female-owned
businesses don’t grow as large
as male-owned businesses
Female-owned firms are smaller than all others
If anything, they are shrinking
But some women aim big. How can they
blast past “average” performance while
staying true to themselves?
I hate how I acted at

the $1M+ organization
meetings. It was mostly
guys, and I felt like 

I had to change myself

to fi...
INSTEAD OF BEING THE COMPANY
build one around your unique set of values
Images: Noun Project
I’ve taken two
maternity leaves
during the course
of growing our
retail business, and
those were some of
the best months o...
Be Confident Be Competent Be Social Be Yourself
BEYOND SOLO
Female Entrepreneurs Who Scale Successfully
• Take your business seriously
• Trust it as a solid investment
• Never apologize for your

dedication and discipline
Be C...
• Master the numbers
• Learn to hire, nurture and grow talent
• Seek out and delight customers
• Become a lifelong student...
• Network with other confident and
competent female entrepreneurs
• Look for women determined to

scale their business
• S...
• Don’t “act like a man” to fit in with
male entrepreneurs
• Vest your company with your values:
you CAN grow a kind, coll...
Source: strikingtruths.com
A LOVE NOTE
TO FEMALE
ENTREPRENEURS
Do your best work.
Touch one person.
Make a difference to a...
Oh, yeah… expect the unexpected
Your Plan
REALITY
Be an
example to
your family
by doing
what you
love for a
living.
In those
quiet
moments,
you have to
believe you
are building
a great
business.
THERE AIN’T
NOTHING LIKE A
LADY THAT CAN
MAKE SH!T
HAPPEN
Kapor Capital
So Gal Ventures
Female Founders Fund
37 Angels
500 startups
Astia
Women’s Venture Fund
Golden Seeds
Belle Ca...
act like you
Be Confident Be Competent Be Social Be Yourself
CREDITS
BRUCE KASANOFF
GHOSTWRITER
kasanoff.com
LAURA NOVAK
FOUNDER, LITTLE NEST PORTRAITS
LittleNestPhoto.com
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BEYOND SOLO: Female Entrepreneurs Who Scale Successfully

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A four-step program for scaling your business past the solo entrepreneur stage, developed especially for women. Created by Bruce Kasanoff http://www.kasanoff.com and Laura Novak http://www.littlenestphoto.com

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BEYOND SOLO: Female Entrepreneurs Who Scale Successfully

  1. Bruce Kasanoff & Laura Novak BEYOND SOLO Female Entrepreneurs Who Scale Successfully
  2. On average, female-owned businesses don’t grow as large as male-owned businesses
  3. Female-owned firms are smaller than all others
  4. If anything, they are shrinking
  5. But some women aim big. How can they blast past “average” performance while staying true to themselves?
  6. I hate how I acted at
 the $1M+ organization meetings. It was mostly guys, and I felt like 
 I had to change myself
 to fit in.” Laura Novak and Her Family “
  7. INSTEAD OF BEING THE COMPANY build one around your unique set of values Images: Noun Project
  8. I’ve taken two maternity leaves during the course of growing our retail business, and those were some of the best months of the company.” MAGAZINE “
  9. Be Confident Be Competent Be Social Be Yourself BEYOND SOLO Female Entrepreneurs Who Scale Successfully
  10. • Take your business seriously • Trust it as a solid investment • Never apologize for your
 dedication and discipline Be Confident
  11. • Master the numbers • Learn to hire, nurture and grow talent • Seek out and delight customers • Become a lifelong student Be Competent
  12. • Network with other confident and competent female entrepreneurs • Look for women determined to
 scale their business • Stay far away from the solo entrepreneur mindset Be Social
  13. • Don’t “act like a man” to fit in with male entrepreneurs • Vest your company with your values: you CAN grow a kind, collaborative, and effective organization • Trust your gut Be Yourself
  14. Source: strikingtruths.com A LOVE NOTE TO FEMALE ENTREPRENEURS Do your best work. Touch one person. Make a difference to a handful. Build a legacy, not just an empire. Keep your value front and centre. Launch ideas from the heart. See the world as it isn’t. Make passion your master. Allow possibility to feed your soul.
  15. Oh, yeah… expect the unexpected
  16. Your Plan REALITY
  17. Be an example to your family by doing what you love for a living.
  18. In those quiet moments, you have to believe you are building a great business.
  19. THERE AIN’T NOTHING LIKE A LADY THAT CAN MAKE SH!T HAPPEN
  20. Kapor Capital So Gal Ventures Female Founders Fund 37 Angels 500 startups Astia Women’s Venture Fund Golden Seeds Belle Capital Women’s Venture Capital Fund Texas Women Venture Fund Intel Capital: $125M Diversity Fund Valor Ventures Isabella Capital Women Venture Venture Firms Who Target Female Entrepreneurs Excerpted from Girl Meets Money: 50+ Resources for the Female Entrepreneur
  21. act like you
  22. Be Confident Be Competent Be Social Be Yourself
  23. CREDITS BRUCE KASANOFF GHOSTWRITER kasanoff.com LAURA NOVAK FOUNDER, LITTLE NEST PORTRAITS LittleNestPhoto.com
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A four-step program for scaling your business past the solo entrepreneur stage, developed especially for women. Created by Bruce Kasanoff http://www.kasanoff.com and Laura Novak http://www.littlenestphoto.com

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