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Human Resource Management At Disney
Presenter
Nigam Rafique
Overview
Introduction
Mission
Founders
Current CEO
Revenue and net income
Contribution of segment
revenue
Disney’s reputation
Management
HRM function
SWOT Analysis
Conclusion
“The Walt Disney Company, with its variety of diversified businesses and distinctive
brands, is the world's leader in high-quality family entertainment. With operations in
more than 40 countries, our approximately 180,000 employees and cast members
around the world set the standard in the future of entertainment”
Introduction
Walt Disney Roy_O Disney
Founders
“The Walt Disney Company's objective is to be one
of the world's leading producers and providers of
entertainment and information, using its portfolio of
brands to differentiate its content, services and
consumer products “
Mission
Current CEO
Bob
Iger
US$52.46 billion
 Revenue
 Net income
US$8.38 billion
 Number of employees
180,000
 Headquarter
500 south Buena vista street Burbank,
California, United States
Contribution Of Segment Revenues
Media Networks Parks & Resorts Studio Entertainment Consumer Product Interactive
MAP
France
Disneyland Paris
Hong
Kong
Disneyl
and
China
Shanghai
Disney
Resort
Japan , Tokyo
Disney Resort
Hawaii
Aulani Disney Resort
& Spa
California
Disneyland
Resort ,
Walt Disney
Imagineerin
g
Florida
Walt Disney World Resort
Disney Cruise Line
Disney Vacation Club
Adventures By Disney
Human Resource Management At Disney
Disney is the 2nd best reputational company of 2016
According to the ranking of
Apex level
Secondary level
Managerial
level
Disney Management Hierarchy
 At the apex of the managing team is the CEO of the
company who holds the office of chairman as well
Apex Level
Secondary
level
 At the secondary level, there are total of 13 departments each headed by
presidents or chairpersons who are directly accountable to the CEO .
Some of them are Finance, Operations, human resources, television
group, strategy and business development, communications, etc. These
also include the chairpersons of their primary business segments.
 . Acting as the link between the lower and top levels, this level acts an
effective mediatory for the company.
Managerial level
 This is prime base level which has on ground work and deals with the day
to day base working of the company
 This is the strongest level of hierarchy that has had a major part in
strengthening the company’s position in diversification, responsiveness,
recognition of brand and creative processing
 It functions through 5 sub-units out of which the departments under the
first sub unit are located geographically and do the basic functional jobs
at the ground level
 The other four departments work as support services to the first sub
unit.
HRM FUNCTIONS
Human Resource Management At Disney
Human Resource Management At Disney
Stratrigical
Planning
 Find the
wizards that
could bring
happiness to
their customer
“We want you to be
Happy”
Recruitment
 Disney cast members aren’t just hired for a job; they play a role in the
“show.” Every aspect of the casting (hiring) process is a presentation
of the Disney culture
 Disney hires attitude over aptitude “We can teach someone to
drive a bus. We cant teach them to smile and be happy”
Selection
 In the job description, include the skills and behaviors that the best employee for
the job would have.
 Use behaviorally based questions as a part of the interview process
 Pepper in questions that test for cultural values by listening for key repeatable
messages from the applicant
Training and
development
"We spend a lot of time training and immersing trainees into the culture,"
"There are six full weeks of training before a new cast member even sees a
guest."
Williford said.
A Trained Princess
Employee satisfaction, not customer
satisfaction, should be a leader’s
priority. Employee satisfaction will
trickle down to the customer.
Best Motivational Company
SWOT Analysis
Strength
s
 Star Wars
 Consumer Products
 Theme Parks
Weakness
 Losing Subscribers
 High Costs of Business
 Risk at The Box Office
Opportunities
 Investing In Vice
 Shanghai Disneyland
Threats
 Netflix
 Warner Bros
 Smaller Amusement
Parks
Conclusion
Human Resource Management At Disney
Thank you

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Human Resource Management At Disney

  • 3. Overview Introduction Mission Founders Current CEO Revenue and net income Contribution of segment revenue Disney’s reputation Management HRM function SWOT Analysis Conclusion
  • 4. “The Walt Disney Company, with its variety of diversified businesses and distinctive brands, is the world's leader in high-quality family entertainment. With operations in more than 40 countries, our approximately 180,000 employees and cast members around the world set the standard in the future of entertainment” Introduction
  • 5. Walt Disney Roy_O Disney Founders
  • 6. “The Walt Disney Company's objective is to be one of the world's leading producers and providers of entertainment and information, using its portfolio of brands to differentiate its content, services and consumer products “ Mission
  • 8. US$52.46 billion  Revenue  Net income US$8.38 billion  Number of employees 180,000  Headquarter 500 south Buena vista street Burbank, California, United States
  • 9. Contribution Of Segment Revenues Media Networks Parks & Resorts Studio Entertainment Consumer Product Interactive
  • 10. MAP France Disneyland Paris Hong Kong Disneyl and China Shanghai Disney Resort Japan , Tokyo Disney Resort Hawaii Aulani Disney Resort & Spa California Disneyland Resort , Walt Disney Imagineerin g Florida Walt Disney World Resort Disney Cruise Line Disney Vacation Club Adventures By Disney
  • 12. Disney is the 2nd best reputational company of 2016 According to the ranking of
  • 14.  At the apex of the managing team is the CEO of the company who holds the office of chairman as well Apex Level
  • 15. Secondary level  At the secondary level, there are total of 13 departments each headed by presidents or chairpersons who are directly accountable to the CEO . Some of them are Finance, Operations, human resources, television group, strategy and business development, communications, etc. These also include the chairpersons of their primary business segments.  . Acting as the link between the lower and top levels, this level acts an effective mediatory for the company.
  • 16. Managerial level  This is prime base level which has on ground work and deals with the day to day base working of the company  This is the strongest level of hierarchy that has had a major part in strengthening the company’s position in diversification, responsiveness, recognition of brand and creative processing  It functions through 5 sub-units out of which the departments under the first sub unit are located geographically and do the basic functional jobs at the ground level  The other four departments work as support services to the first sub unit.
  • 20. Stratrigical Planning  Find the wizards that could bring happiness to their customer
  • 21. “We want you to be Happy”
  • 22. Recruitment  Disney cast members aren’t just hired for a job; they play a role in the “show.” Every aspect of the casting (hiring) process is a presentation of the Disney culture  Disney hires attitude over aptitude “We can teach someone to drive a bus. We cant teach them to smile and be happy”
  • 23. Selection  In the job description, include the skills and behaviors that the best employee for the job would have.  Use behaviorally based questions as a part of the interview process  Pepper in questions that test for cultural values by listening for key repeatable messages from the applicant
  • 24. Training and development "We spend a lot of time training and immersing trainees into the culture," "There are six full weeks of training before a new cast member even sees a guest." Williford said.
  • 26. Employee satisfaction, not customer satisfaction, should be a leader’s priority. Employee satisfaction will trickle down to the customer.
  • 29. Strength s  Star Wars  Consumer Products  Theme Parks
  • 30. Weakness  Losing Subscribers  High Costs of Business  Risk at The Box Office
  • 31. Opportunities  Investing In Vice  Shanghai Disneyland
  • 32. Threats  Netflix  Warner Bros  Smaller Amusement Parks