IMPACT. What is it, how can we capture it, and how do we plan to have it? Presentation for MuseumNext Tech Jewish Museum Berlin 30 October 2017 https://www.museumnext.com/events/museumnext-tech/

1. What is it, how can we capture it,
and how do we plan to have it?
IMPACT
slideshare.net/meretesanderhoff
@msanderhoff

2. Who, me?

3. Curator at SMK
Chair of Europeana Network
Passionate about OpenGLAM

5. 2016-2020
Open up the SMK digitised
collection and knowledge
at scale to the public

7. 25,000 images

8. We know this
matters to people

17. But we don’t know
how much
or how exactly

18. Meanwhile...

19. 30 %
25 %
8 %
15 %

21. Free entrance to the
national gallery

22. Free entrance to the
national gallery

23. We have to prove
we’re worth it

25. ?

26. Measure what is important,
don’t make important
what you can measure
Robert McNamara

28. What is impact?
Changes that occur for stakeholders in society,
as a result of activities for which
the organisation is accountable.

30. Social impact could be...
Citizens feel strongly connected to their identity
as an EU citizen through access
to digital cultural heritage.

31. Economic impact could be...
Public funding authorities are able to show that
through investing in digitizing cultural heritage,
there is a return on their investment.

32. Innovation impact could be...
Access to digital cultural heritage is viewed by
creatives as an important influence
in designing their product or service.

33. The change pathway

34. Measure impact

35. Plan for impact

37. impkt.tools

38. “Cultural participation opens up new,
unprecedented possibilities of economic
and social value creation in so many
different spheres that fall outside culture’s
conventional sphere of action and impact.

39. Culture may cross paths with practically all the
major policy themes of today:
from innovation to welfare,
from inter-cultural dialogue to sustainability.
“
Pier Luigi Sacco, Culture 3.0

40. Spillover effects of Culture 3.0
/ Pier Luigi Sacco
Innovation
Welfare
Sustainability
Social cohesion
New entrepreneurship models
Lifelong learning
Soft power
Local identity

41. Pier Luigi Sacco keynote
Europeana AGM
6 Dec 2017
Milan

42. Digitisation and social impact?
19-21 Nov 2017 / sharecare.nu

43. Thank you.
slideshare.net/meretesanderhoff
@msanderhoff