Being a Customer Champion means always prioritizing the needs of our customers. It means continually re-examining our business to improve the customer experience on our platform, and to provide real, differentiated value to both consumers and merchants. By making customer choice a priority, PayPal, is creating a significantly better experience to accelerate adoption and drive engagement. In this presentation, Dirk Pinamonti focuses on User Experience, Mobile Payment and Cross Border Trade and explain how PayPal can help you grow your business.