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POWERS
OF
YOU
According To A Poll :
22% of teenagers log on to their favourite social media site more than 10
times a day.
More than half of adolescents log on to a social media site more than once a
day.
Seventy-five percent of teenagers now own cell phones.
51%
25%
24%
Teenagers
Texting
Social Media
Instant
Messaging
We are all aware that social media has had a tremendous impact on
our culture, in business, on the world-at-large.
What are some of the real powers, both positive and negative, that social
media has vested in our hands?
Powers of Social Media
Positive
Powers
Negative
Powers
Positive Powers
1. Children & Adolescents
2. Enhanced Learning Opportunities
3. Health Information and Issues
4. Powers in Business
5. Power on Politics
6. Non-profit organisation
7. Other powers POWERS
Positive Powers
1. Children & Adolescents :
a. Enhancement of individual and collective creativity through
development and sharing.
b. Growth of ideas from creation of blogs, videos etc.
c. Opportunities for community engagement.
d. Fostering of one’s individual identity and unique social skills.
Positive Powers
2. Enhanced Learning Opportunities :
 Students are using social media to connect with one another on
homework and group projects.
 Some schools successfully use blogs as teaching tools.
Positive Powers
3. Health Information and Issues :
 Social Media helps to anonymously get information
about health issues.
 A tool for creating awareness.
 A tool to develop supportive networks of people
with similar conditions.
Positive Powers
4. Power in Business :
 Communication between people and businesses.
 It is a cheap and effective means to enhance brand
image and popularity.
Positive Powers
5. Power on Politics :
 Social websites have played an important role in many
elections around the world, including in the U.S., Iran, and
India.
 Social media has also served to rally people for a cause and
has inspired mass movements in many countries.
Positive Powers
6. Non-profit organisation :
 For their awareness campaigns.
 Not to mention socially shared petitions from sites like
Causes.org are reaching hundreds of thousands of
people.
Positive Powers
7. Other Powers :
 To re-connect with their old friends and
acquaintances or make new friends.
 Share content and pictures.
 Stay updated of the latest global and local
developments.
 Learn about different cultures and societies.
Negative Powers
There are downsides too to social media. Many introverts and socially
reclusive users place too much emphasis on virtual interaction, and ignore
the real world outside.
1 Cyber Bullying And Online Harassment
2 Influence Of Advertisements On Buying
3 Relationships
4 ISIS
Negative Powers
1. Cyber Bullying and
Online Harassment :
Cyber bullying or online harassment is when a
person is tormented, threatened, harassed,
humiliated,embarrassed or otherwise
targeted by another person using the Internet,
interactive and digital technologies or mobile
phones.
“ What Goes Online Stays
Negative Powers
1. Banner ads 2. Behaviour ads 3. Demographic ads
2. INFLUENCE OF ADVERTISEMENTS ON BUYING
Negative Powers
3. Relationships :
• People don’t speak to their parents on the phone so much any
longer – they like statuses, share articles with each other and chat
about trifles of the day.
In 2000 In 2015
The Ugly Side : ‘War of Ideas’ Through Social Media
Almost One year ago, the Islamic State in Iraq
and Syria seized Iraq’s second largest city,
Mosul—its first major land grab. Despite the
fact that they outnumbered the attacking ISIS
force by 15-to-1. A militia of no more than
2,000 ISIS fighters captured a city of 1.5
million.
The Ugly Side : ‘War of Ideas’ Through Social Media
Now ISIS is using social media to expand its
war far beyond its borders.
Uploading videos on YouTube, passing
violated images through Instagram &
influencing teenagers through Twitter and
Facebook ,creating WhatsApp Group are
now the recent activities done by them.
Conclusion
• It is up to each user to use social sites wisely to enhance their
professional and social life, and exercise caution to ensure they do
not fall victim to online dangers.
• In the end, if you can keep your own life centred in reality and
use social networking as a small part of it, you should be just fine.
• For those who can’t, it might be time to turn off the computer for
a bit and go for a walk.
Social Media Power : Positive or Negative

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Social Media Power : Positive or Negative

  • 2. YOU
  • 3. According To A Poll : 22% of teenagers log on to their favourite social media site more than 10 times a day. More than half of adolescents log on to a social media site more than once a day. Seventy-five percent of teenagers now own cell phones. 51% 25% 24% Teenagers Texting Social Media Instant Messaging
  • 4. We are all aware that social media has had a tremendous impact on our culture, in business, on the world-at-large. What are some of the real powers, both positive and negative, that social media has vested in our hands? Powers of Social Media Positive Powers Negative Powers
  • 5. Positive Powers 1. Children & Adolescents 2. Enhanced Learning Opportunities 3. Health Information and Issues 4. Powers in Business 5. Power on Politics 6. Non-profit organisation 7. Other powers POWERS
  • 6. Positive Powers 1. Children & Adolescents : a. Enhancement of individual and collective creativity through development and sharing. b. Growth of ideas from creation of blogs, videos etc. c. Opportunities for community engagement. d. Fostering of one’s individual identity and unique social skills.
  • 7. Positive Powers 2. Enhanced Learning Opportunities :  Students are using social media to connect with one another on homework and group projects.  Some schools successfully use blogs as teaching tools.
  • 8. Positive Powers 3. Health Information and Issues :  Social Media helps to anonymously get information about health issues.  A tool for creating awareness.  A tool to develop supportive networks of people with similar conditions.
  • 9. Positive Powers 4. Power in Business :  Communication between people and businesses.  It is a cheap and effective means to enhance brand image and popularity.
  • 10. Positive Powers 5. Power on Politics :  Social websites have played an important role in many elections around the world, including in the U.S., Iran, and India.  Social media has also served to rally people for a cause and has inspired mass movements in many countries.
  • 11. Positive Powers 6. Non-profit organisation :  For their awareness campaigns.  Not to mention socially shared petitions from sites like Causes.org are reaching hundreds of thousands of people.
  • 12. Positive Powers 7. Other Powers :  To re-connect with their old friends and acquaintances or make new friends.  Share content and pictures.  Stay updated of the latest global and local developments.  Learn about different cultures and societies.
  • 13.
  • 14. Negative Powers There are downsides too to social media. Many introverts and socially reclusive users place too much emphasis on virtual interaction, and ignore the real world outside. 1 Cyber Bullying And Online Harassment 2 Influence Of Advertisements On Buying 3 Relationships 4 ISIS
  • 15. Negative Powers 1. Cyber Bullying and Online Harassment : Cyber bullying or online harassment is when a person is tormented, threatened, harassed, humiliated,embarrassed or otherwise targeted by another person using the Internet, interactive and digital technologies or mobile phones. “ What Goes Online Stays
  • 16. Negative Powers 1. Banner ads 2. Behaviour ads 3. Demographic ads 2. INFLUENCE OF ADVERTISEMENTS ON BUYING
  • 17. Negative Powers 3. Relationships : • People don’t speak to their parents on the phone so much any longer – they like statuses, share articles with each other and chat about trifles of the day. In 2000 In 2015
  • 18. The Ugly Side : ‘War of Ideas’ Through Social Media Almost One year ago, the Islamic State in Iraq and Syria seized Iraq’s second largest city, Mosul—its first major land grab. Despite the fact that they outnumbered the attacking ISIS force by 15-to-1. A militia of no more than 2,000 ISIS fighters captured a city of 1.5 million.
  • 19. The Ugly Side : ‘War of Ideas’ Through Social Media Now ISIS is using social media to expand its war far beyond its borders. Uploading videos on YouTube, passing violated images through Instagram & influencing teenagers through Twitter and Facebook ,creating WhatsApp Group are now the recent activities done by them.
  • 20. Conclusion • It is up to each user to use social sites wisely to enhance their professional and social life, and exercise caution to ensure they do not fall victim to online dangers. • In the end, if you can keep your own life centred in reality and use social networking as a small part of it, you should be just fine. • For those who can’t, it might be time to turn off the computer for a bit and go for a walk.