In this post, we will discuss what is a Twitter follower tracker and why you need it. Checkout FollowerAudit - https://www.followeraudit.com/twitter-follower-tracker

1. 7 Benefits of using a Twitter follower tracker
Twitter follower trackers: Do you need them?
Follower count is no longer the most important metrics for brands and marketers. The rising
numbers of fake followers have forced marketers to replace it with engagement as the most
important social media metric. Although, it doesn’t make it a vanity metric and still holds great
importance.
A high follower count indicates that people like your posts and are ready to share them with other
users. In a way. It helps attract more users to your Twitter profile and assists in establishing your
brand’s authority in the industry. However, not all followers are there to engage with your brand or
the content your post. The rising numbers of fake followers is a major concern for brands,
marketers, influencers, as well as Twitter itself. But tracking your Twitter followers and auditing
them at regular time intervals can help you overcome such hurdles.
In this post, we will discuss what is a Twitter follower tracker and why you need it.
What is a Twitter follower tracker?
If you use Twitter to promote your products or services and have clients that actively engage with
your brand, keep track of your followers’ key performance indicators. A Twitter follower tracker tool
can help you track and analyze the performance metrics of your Twitter followers in real-time with
ease.
Tracking Twitter followers is an important part of Twitter marketing. Doing so can help you extract
various insights that can boost your Twitter marketing strategy. These insights can also help you
better understand your audience and measure the impact of implemented marketing strategies.
Twitter follower tracker: How to track Twitter followers?
Previously, you could easily see the track and analyze your Twitter follower growth metrics through
the native Twitter analytics audience section. Unfortunately, Twitter no longer provides these
followers metrics. Manually analyzing your followers is an option only viable for users that have a
couple of thousand followers. Performing a manual analysis of thousands if not millions of followers
of major brands and influencers is not possible.
You can use a third-party Twitter analytics tool instead. FollowerAudit is an amazing Twitter follower
tracker that can help you track, monitor, and analyze the Twitter follower growth of any public
Twitter account. It is also an effective tool when it comes to identifying fake and inactive Twitter
accounts. These accounts never interact and engage with your brand or contribute to increasing the
conversion rate.
Fake accounts just inflate your follower count and if left unchecked, these accounts could diminish
the authenticity and credibility of your Twitter follower base. Eventually, you will also witness a
major drop in the engagement rate. It best to use a Twitter follower tracker to track, monitor,

2. analyze, and audit your followers at regular time intervals to build an engaging, loyal, and authentic
follower base.
Key features of FollowerAudit,
• Track Twitter followers
• Track your competitors and influencers
• Analyze your Twitter followers
• Perform a fake follower audit
• Track Twitter unfollowers
• Compare Twitter followers
FollowerAudit can track your Twitter follower growth in real-time and provide instant notifications
on gaining or losing each follower.
Benefits of using a Twitter follower tracker
Now that you know what a Twitter follower tracker is, let’s dive a little deeper and discuss the
benefits of using a Twitter follower tracker. Let’s dive in.
Centralized analytics manually analyzing thousands if not millions of followers is too tedious and
time-consuming. Also, any minor mistake can drastically change the output which makes the entire
effort worthless. It’s best to use a Twitter analytics tool to automate the process instead.
FollowerAudit is a tried and tested Twitter follower tracker tool that provides precise analytical
updates and metrics. It also has various other features that you can use to extract more insights. You
don’t have to spend analyzing the same data multiple times to extract various insights. Let
FollowerAudit do it for you.
Measure the impact of implemented strategies
Real-time Twitter monitoring can help you analyze the impact of implemented strategies. Use a
Twitter follower tracker to track the Twitter follower growth of your brand’s Twitter profile in real-
time. By analyzing the follower growth metrics, you can measure the effectiveness and impact of
your applied strategies.
By analyzing your follower metrics, you can also distinguish effective strategies or marketing
approaches from the ones that are ineffective. This can help you deploy effective and proven
marketing tactics and grow your brand.
Identify trends
Monitoring your follower growth with a Twitter follower tracker can help identify and sudden or
emerging trends in your Twitter follower growth. You can identify any drastic changes such as
sudden increase or decrease in your Twitter follower growth. Doing so can also help you pinpoint
the reason for these sudden drastic changes. Depending on the outcome of the trend, you can
choose to deploy or avoid similar strategies to grow your brand.
Analyze your competitors

3. Tracking and analyzing your competitor’s social media moves is now an important aspect of social
media marketing. FollowerAudit’s Twitter follower tracker can help you track, monitor, analyze, and
extract insights from your competitor’s Twitter profile.
As a new business or brand, imitating or following the footsteps of an established brand in the
industry is a great idea. But even established have made their fair share of mistakes to achieve
success and you surely want to skip that. By analyzing the Twitter followers and follower growth
timeline, you can identify effective strategies to increase brand awareness and visibility. You can also
avoid making the same mistakes as your competitors.
Competitive benchmarking
Another important reason for using a Twitter follower tracker is competitive benchmarking. You
must analyze your performance metrics and compare them to your benchmark standards. But as a
new business, it’s difficult to set benchmark standards as there are various factors involved.
Instead, you can choose to track the Twitter followers of competitors. It can help you set realistic
benchmark standards to measure your social media success.
Identify and analyze influencers
Influencer marketing is the most sought-after paid marketing channel in 2021 and there are no signs
that say, it’s going to change anytime soon. FollowerAudit’s Twitter follower tracker can help you
identify social media influencers that engage with your brand. You can also use it to identify
influencers that engage with your competitors.
After you make a list of suitable candidates, you can further analyze the authenticity and credibility
of their Twitter follower base. This will help you choose the right influencer to instate as your brand
advocate.
Better performance reporting
Social media managers often need descriptive and detailed analytical reports. But building such
comprehensive reports can be time-consuming. You can use a Twitter analytics tool instead.
FollowerAudit lets you access all the statistics and insights in an intuitive analytical dashboard. You
can even choose to extract those insights in a shareable PDF report.