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FIXING 
LUNCH 
re-solving a big problem 
Emily Nagle Green 
INBOUND BoldTalk 
9.18.14
FIXING LUNCH INBOUND BOLD 
what’s the problem?
FIXING LUNCH INBOUND BOLD 
how do we SEE the problem?
FIXING LUNCH INBOUND BOLD 
today: no one’s happy
FIXING LUNCH INBOUND BOLD 
some of the consequences 
ABC news 
St. Jude Indianapolis 
Beletti.com 
Tony Cenicola/The New York Times/Redux
FIXING LUNCH INBOUND BOLD 
if we didn’t expect our government and schools to feed our students… 
…what might the free market do? 
re-solving school lunch
FIXING LUNCH INBOUND BOLD 
let’s look around 
astonishingindia20.blogspot
FIXING LUNCH INBOUND BOLD 
A new recipe: 4 elements…
FIXING LUNCH INBOUND BOLD 
…baked into a new shape
FIXING LUNCH INBOUND BOLD 
Inter- mediary 
1. 
Intermediary offers menu by school 
2. 
Parents buy direct 
3. 
Caterer fills orders 
4. 
Intermediary deliversto school 
local caterer 
parents & staff 
school 
service 
a VIRTUAL lunch service
FIXING LUNCH INBOUND BOLD 
what happens? 
kidseat better 
parentssleep better 
schoolsteach better 
societyworks better
THANK YOU 
Emily Nagle Green 
CHIEF LUNCH LADY 
Smart Lunches, Inc.

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FIXING LUNCH: RE-SOLVING A BIG PROBLEM [INBOUND 2014]