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TOP1O

NOT TO DO
ON SOCIAL NETWORKS

‘F 5 _ 1‘
I‘ j
_a
DO NOT
BE EVERYWHERE

You CAN'T BE EVERYWHERE — so WHERE ARE YOUR cusToMERs? 

| T’s MUCH BETTER To GET SOCIAL AND BIG ON ...
DO NOT THINK SOCIAL
MEDIA IS FREE

MAYBE YOU HAVE HEARD SOMEBODY SAY THAT SOCIAL MEDIA IS FREE? 
WELL YOU ARE GOING TO SPE...
EVERY TIME A CUSTOMER POSTS ON ONE OF YOUR SOCIAL MEDIA PAGES IS AN OPPORTUNITY
FOR YOU TO TALK BACK TO HIM AND BUILD UP A...
II. 
~s. 

g »
‘ ; -e~_"»_

.  A 

I gw . 
' .3/~ ’n

/  I. "

_/  « 1» 1.‘: 
1  I ‘
/ , ‘/  ‘  
I ‘I "
I’ ‘

SOCIAL MEDIA...
I NOT THINK YOU
.0 SOCIAL MEDIA
NLY ONE HOUR

THAT IS THE BIGGEST MISUNDERSTANDING WHEN IT COMES TO SOCIAL MEDIA. 

SO STO...
DO NOT
SELF-PROMOTE

IF A PERSON ALREAYD HAS “LIKE" YOU ON FACEBOOK OR MAYBE ARE FOLLOWING YOU
ON TwITTER - HE KNOWS YOUR ...
FIND OUT WHAT STRATEGY AND MEDIA TOOLS THAT WORKS FOR YOU. 

HOW IS THIS GOING TO BRING YOU MORE BUSINESS? 

IF SOMETHING ...
MAKE UP EXCUSES

TAKE YOUR CUSTOMERS SERIOUSELY.  IF THEY ARE COMPLAINING ABOUT SOMETHING - THEY
ARE PROPERLY RIGHT.  FACE...
.4  —<. .% :2] TV»

MAYBE YOU THINK THIS IS A SMALL THING.  BUT A LOT OF PEOPLE ARE STILL
POSTING IN CAPITAL LETTERS.  USI...
DO NOT DISCUSS
APPY CUSTOMERS

IF A CUSTOMER LEAVES YOU A BAD REVIEW,  APOLOGIZE AND TRY TO FIX THE SITUATION, 

BUT IF HE...
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Top 10 not to do on social media

  1. 1. TOP1O NOT TO DO ON SOCIAL NETWORKS ‘F 5 _ 1‘ I‘ j _a
  2. 2. DO NOT BE EVERYWHERE You CAN'T BE EVERYWHERE — so WHERE ARE YOUR cusToMERs? | T’s MUCH BETTER To GET SOCIAL AND BIG ON ONE OR TWO SOCIAL NETwoRKs INSTEAD OF BEING BAD ON 100 NETWORKDS RIGHT? REMEMBER TO KEEP IT FRESH AND INTERESTINGI
  3. 3. DO NOT THINK SOCIAL MEDIA IS FREE MAYBE YOU HAVE HEARD SOMEBODY SAY THAT SOCIAL MEDIA IS FREE? WELL YOU ARE GOING TO SPEND HOURS WORKING WITH SOCIAL MEDIA. AND TIME IS MONEY - RIGHT?
  4. 4. EVERY TIME A CUSTOMER POSTS ON ONE OF YOUR SOCIAL MEDIA PAGES IS AN OPPORTUNITY FOR YOU TO TALK BACK TO HIM AND BUILD UP A RELATIONSHIP. A BAD REVIEW, IT IS AN OPPORTUNITY TO MAKE THINGS RIGHT AND WIN THE CUSTOMER BACK. START TO INTERACT WITH YOUR CUSTOMERS AND GROW YOUR EXPOSURE - TOP OF MIND AWARENESS.
  5. 5. II. ~s. g » ‘ ; -e~_"»_ . A I gw . ' .3/~ ’n / I. " _/ « 1» 1.‘: 1 I ‘ / , ‘/ ‘ I ‘I " I’ ‘ SOCIAL MEDIA IS ALL ABOUT BUILDING RELATIONSHIPS. SO BE NICE AND DON'T BE TO PUSHY - YOU CAN END UP DRIVING THE CUSTOMERS AWAY.
  6. 6. I NOT THINK YOU .0 SOCIAL MEDIA NLY ONE HOUR THAT IS THE BIGGEST MISUNDERSTANDING WHEN IT COMES TO SOCIAL MEDIA. SO STOP FOOLING YOURSELF. YOU WILL HAVE TO MONITOR DIFFERENT SOCIAL MEDIAS, WRITE REVIEWS, ANSWER QUESTIONS, INTERACT WITH YOUR CUSTOMERS, RESEARCH INTERESTING CONTENT. SO NO YOU NEED MORE THAN ONE HOUR A DAY.
  7. 7. DO NOT SELF-PROMOTE IF A PERSON ALREAYD HAS “LIKE" YOU ON FACEBOOK OR MAYBE ARE FOLLOWING YOU ON TwITTER - HE KNOWS YOUR BUSINESS. SO TELL HIM SOMETHING USEFULL - WHAT IS GOING ON WITH YOUR BUSINESS OR THE COMMUNITY AROUND YOU. REMEMBER YOU ARE A PERSON TALKING TO A PERSON - NOT A "THING” TALKING TO A PERSON — YOU'LL REACH MORE PEOPLE.
  8. 8. FIND OUT WHAT STRATEGY AND MEDIA TOOLS THAT WORKS FOR YOU. HOW IS THIS GOING TO BRING YOU MORE BUSINESS? IF SOMETHING DOESN'T WORK FOR YOU - CHANGE YOUR SOCIAL MEDIA STRATEGY - DON'T PLAY COOL REMEMBER KEEP YOUR STRATEGY SIMPLE. LESS IS ALWAYS MORE.
  9. 9. MAKE UP EXCUSES TAKE YOUR CUSTOMERS SERIOUSELY. IF THEY ARE COMPLAINING ABOUT SOMETHING - THEY ARE PROPERLY RIGHT. FACE THE PROBLEM - MAKE A CHANGE. NO EXCUSES. JUST DO IT.
  10. 10. .4 —<. .% :2] TV» MAYBE YOU THINK THIS IS A SMALL THING. BUT A LOT OF PEOPLE ARE STILL POSTING IN CAPITAL LETTERS. USING CAPITAL LETTERS MEANS YOU HIGHLIGHT SOMETHING - AND IF YOU HIGHLIGHT A wHOLE SENTENCE - YOU ARE YELLING. DON'T YELL AT YOUR CUSTOMEERS.
  11. 11. DO NOT DISCUSS APPY CUSTOMERS IF A CUSTOMER LEAVES YOU A BAD REVIEW, APOLOGIZE AND TRY TO FIX THE SITUATION, BUT IF HE INSISTS AND KEEPS GOING ON AND ON ABOUT THE SITUATION, THE BEST THING TO DO IS TO RECOGNIZE YOUR MISTAKE AND STOP THE CONVERSATION.
  • LizBarillas

    Aug. 10, 2015
  • walidkamal3

    Jul. 8, 2015
  • HenrikJensen4

    Jul. 3, 2015

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