17. Step #1
Find a
problem
worth solving
Xcelerate - @HackerChick
18. We had an idea for a new product.
We went off & built it, put it on our website.
Xcelerate - @HackerChick
19. We had an idea for a new product.
We went off & built it, put it on our website.
not a single person clicked thru
Xcelerate - @HackerChick
20. We had an idea for a new product.
We went off & built it, put it on our website.
not a single person clicked thru
What did we learn
from that?
Xcelerate - @HackerChick
21. We had an idea for a new product.
We went off & built it, put it on our website.
not a single person clicked thru
Was there a faster
way to learn that?
Xcelerate - @HackerChick
35. Know where your
target audience
hangs out
& speak to them in an
authentic way
Xcelerate - @HackerChick @drewhouston, Startup Lessons Learned 2010
36. VC: “There are a million cloud
storage startups!”
Drew: “Do you use any of them?”
VC: “No”
Drew: “…”
Xcelerate - @HackerChick @drewhouston, Startup Lessons Learned 2010
37. Photo Sharing App
Recipe App
Discover Local Events
Group Travel Planning
Facebook for
<happy people/smart kids/psychos/dogs/travel agents/astronauts…>
Xcelerate - @HackerChick
38. Photo Sharing App
Recipe App
Discover Local Events
Group Travel Planning
Facebook for
<happy people/smart kids/psychos/dogs/travel agents/astronauts…>
Xcelerate - @HackerChick
39. [MVP Tool] Business Model Canvas
Xcelerate - @HackerChick http://LeanCanvas.com
40. Brainstorm
Customer Problem
anyone who cooks can’t find recipes
Xcelerate - @HackerChick
41. Brainstorm
Customer Problem
anyone who cooks can’t find recipes
amateur gourmet chefs want to make fabulous food
for friends & family
Xcelerate - @HackerChick
42. Brainstorm
Customer Problem
anyone who cooks can’t find recipes
amateur gourmet chefs want to make fabulous food
for friends & family
dieters need to lose weight
Xcelerate - @HackerChick
43. Brainstorm
Customer Problem
anyone who cooks can’t find recipes
amateur gourmet chefs want to make fabulous food
for friends & family
in college
dieters
^ need to lose weight
Xcelerate - @HackerChick