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Wisdom-
Based
Selling:
10 Principles for
Effective Selling
Why Wisdom-Based Selling?
1. Courage
1. Courage
Fear of man will prove to be a snare, but whoever
trusts in the LORD is kept safe. Proverbs 29:25
1. Courage
Fear of man will prove to be a snare, but whoever
trusts in the LORD is kept safe. Proverbs 29:25
Question:
Who are you afraid of and why?
2. Planning
Good planning and hard work lead to prosperity,
but hasty shortcuts lead to poverty. Proverbs 21:5
2. Planning
Good planning and hard work lead to prosperity,
but hasty shortcuts lead to poverty. Proverbs 21:5
Question:
Do you have a plan to succeed?
2. Planning
3. Accountability
3. Accountability
Listen to advice and accept discipline, and at the end
you will be counted among the wise. Proverbs 19:20
3. Accountability
Listen to advice and accept discipline, and at the end
you will be counted among the wise. Proverbs 19:20
Question:
Who has permission to
challenge and correct you?
4. Ideal Buyer
4. Ideal Buyer
Know the state of your flocks, and put your heart
into caring for your herds, Proverbs 27:23
4. Ideal Buyer
Know the state of your flocks, and put your heart
into caring for your herds, Proverbs 27:23
Question:
What is the state of your
flocks?
5. Listen!
5. Listen!
Spouting off before listening to the facts is both
shameful and foolish. Proverbs 18:13
5. Listen!
Spouting off before listening to the facts is both
shameful and foolish. Proverbs 18:13
Question:
What triggers you to spout off?
6. Wise Speech
6. Wise Speech
The hearts of the wise make their mouths prudent,
and their lips promote instruction (are persuasive).
Proverbs 16:23
6. Wise Speech
The hearts of the wise make their mouths prudent,
and their lips promote instruction (are persuasive).
Proverbs 16:23
Question:
What is your language
promoting?
7. Discretion
7. Discretion
The prudent keep their knowledge to themselves, but
a fool's heart blurts out folly. Proverbs 12:23
7. Discretion
The prudent keep their knowledge to themselves, but
a fool's heart blurts out folly. Proverbs 12:23
Question:
Are you getting information or
just giving it?
8. Value
8. Value
The buyer haggles over the price, saying, "It's
worthless," then brags about getting a bargain!
Proverbs 20:14
8. Value
The buyer haggles over the price, saying, "It's
worthless," then brags about getting a bargain!
Proverbs 20:14
Question:
Do they boast about your value
or your cheap price?
9. Storytelling
9. Storytelling
Let someone else praise you, and not your own
mouth; an outsider, and not your own lips.
Proverbs 27:2
9. Storytelling
Let someone else praise you, and not your own
mouth; an outsider, and not your own lips.
Proverbs 27:2
Question:
What customer results tell the
best story?
10. Credibility
10. Credibility
The trustworthy person will get a rich reward, but a
person who wants quick riches will get into trouble.
Proverbs 28:20
10. Credibility
The trustworthy person will get a rich reward, but a
person who wants quick riches will get into trouble.
Proverbs 28:20
Question:
What commitments are the
hardest to keep?
 Courage
 Planning
 Accountability
 Ideal Buyer
 Listen!
www.guerrastrategy.com
Do you see any truly competent workers? They will
serve kings rather than working for ordinary people.
Proverbs 22:29
 Wise Speech
 Discretion
 Value
 Storytelling
 Credibility
Questions?
Contact:
vince@guerrastrategy.com
888-323-3458 toll free

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Wisdom Based Selling: 10 Principles for Effective Selling