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Many specific food
ingredients
No specific ingredients
or food
componentsAVOIDS
IF HE HAD
AN EXTRA $100
EVERY MONTH
Would travel Would buy
more groceries
• Organic
• Raised without antibiotics
• Locally sourced
Doesn’t buy food
based on production
claims
IF PROCESSED
FOODS
DISAPPEARED
BUYS FOOD
BECAUSE IT’S
LABELED AS
Believes everyone
would be healthier
Believes food would be
more expensive
Income:
Over $75,000
per year
Income:
per year
Under $35,000
How much money you make could influence how you
buy and think about food . . .
Source – 2015 IFIC Foundation Food & Health Survey
foodinsight.org

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How Income Levels Impact Food Buying Habits and Health Views

  • 1. Many specific food ingredients No specific ingredients or food componentsAVOIDS IF HE HAD AN EXTRA $100 EVERY MONTH Would travel Would buy more groceries • Organic • Raised without antibiotics • Locally sourced Doesn’t buy food based on production claims IF PROCESSED FOODS DISAPPEARED BUYS FOOD BECAUSE IT’S LABELED AS Believes everyone would be healthier Believes food would be more expensive Income: Over $75,000 per year Income: per year Under $35,000 How much money you make could influence how you buy and think about food . . . Source – 2015 IFIC Foundation Food & Health Survey foodinsight.org