Ethics is arguably the most important part of people analytics and one of the biggest challenges facing practitioners. With people analytics teams increasingly looking to incorporate data from emerging technologies such as wearables and non-traditional (for HR) data sources like email and collaboration tools as well as the impending EU GDPR legislation, this challenge is set to grow. In this presentation, l combine research from the likes of the IBM Smarter Workforce Institute and Insight222, case studies from IBM, Cisco and Microsoft and guidance on how to build employee trust, grow capability and incorporate techniques such as Organisational Network Analysis. Read the accompanying article: https://www.linkedin.com/pulse/dont-forget-h-hr-ethics-people-analytics-david-green/