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CORPORATE SOCIAL
                  RESPONSIBILITY




THE EVOLUTION OF BUSINESS
HOW             CAN BE YOUR PARTNER ON THIS JOURNEY
What is
    Corporate Social Responsibility?
“THE RESPONSIBILITY OF ENTERPRISES FOR THEIR IMPACT ON SOCIETY”
                                                 -- EU COMMISSION

                                                            2
CSR Integrates
   Four Key Areas                      …


                BUSINESS




                COMMON          NON-
PUBLIC POLICY               GOVERNMENTAL
                 GOOD       ORGANIZATIONS




                EDUCATION
Evolution of CSR
   ACTIVISM 1970’S     GLOBALIZED RISK     CITIZENSHIP 1990’S        SUSTAINABILITY
                           1980’S                                    2000-PRESENT




NEGATIVE SCREENED    ENVIRONMENTAL              CAUSE            CSRwire
                                                                             SHARED VALUE
   INVESTMENTS                                MARKETING         LAUNCHES
                                                                  1999


                  SOCIAL           STANDARDIZATION                       BUSINESS
               INVESTMENT                                                STRATEGY
CSR Categories                   BUSINESS ETHICS




                                ACADEMIA
               SUSTAINABILITY




                                ENVIRONMENT
HUMAN RIGHTS                                   BUSINESS ETHICS


                       CORPORATE
                      GOVERNANCE
                                            COMMUNITY
     ACTIVISM                              DEVELOPMENT
CSR TODAY
                                                       6%   13%
ROLE OF                                   Just make money   Play limited role in community


BUSINESS
IN SOCIETY
                                                                      20%
                             31%                                      Support larger issues with donations
 Change the way they operate to                                       and time
    align with greater social and
           environmental needs



                                                            30%
                                                            Support larger issues with
                                                            donations, time, and advocate for
Source: Cone/Echo Global CR Opportunity Report 2011.        change
CSRwire was created to
advance the movement
towards a more
economically just and
environmentally-
sustainable society and
away from single
bottom line capitalism.
  Joe Sibilia, Founder and CEO of Meadowbrook
  Lane Capital and CEO of CSRwire.com




                                       7
CSRwire delivers a
 Global Network...
        •   Widely read News Alerts
        •   125+ high profile bloggers
        •   Press releases
        •   Multimedia
        •   Research and analysis
        •   Customized content

        •   7,000+ members

        •   Reaching 224 countries/territories

        •   25 CSR-related categories

        •   163,000 active users
CSRwire’s total eyeballs -
 over 87 million monthly.
      With Distinguished
      Partners
News Alert
Where News Gets
   Its News
        The majority of top newswires use CSRwire
         to distribute CSR news and information.

•   TRUSTED: To achieve the most visibility.

•   SHARE KNOWLEDGE: Through access to
    extensive distribution, social media and
    syndication networks.

•   RESPONSIBLE BUSINESS: Raising
    awareness of socially responsible initiatives.
What is
    YOUR
  COMPANY
doing about its
  social and
environmental
  footprint?
Contact CSRwire about our
     Distribution and
Syndication Opportunities
             SO WHAT ARE YOU
   WAITING FOR?
LET’S TALK           HAVE IMPORTANT NEWS TO SHARE?
(802) 251-0110       (802) 251-0110 x1111
help@csrwire.com     editor@csrwire.com
                     sales@csrwire.com
             CONNECT WITH US ON
               Twitter @CSRwire

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Corporate Social Responsibility...How CSRwire can be your partner

  • 1. CORPORATE SOCIAL RESPONSIBILITY THE EVOLUTION OF BUSINESS HOW CAN BE YOUR PARTNER ON THIS JOURNEY
  • 2. What is Corporate Social Responsibility? “THE RESPONSIBILITY OF ENTERPRISES FOR THEIR IMPACT ON SOCIETY” -- EU COMMISSION 2
  • 3. CSR Integrates Four Key Areas … BUSINESS COMMON NON- PUBLIC POLICY GOVERNMENTAL GOOD ORGANIZATIONS EDUCATION
  • 4. Evolution of CSR ACTIVISM 1970’S GLOBALIZED RISK CITIZENSHIP 1990’S SUSTAINABILITY 1980’S 2000-PRESENT NEGATIVE SCREENED ENVIRONMENTAL CAUSE CSRwire SHARED VALUE INVESTMENTS MARKETING LAUNCHES 1999 SOCIAL STANDARDIZATION BUSINESS INVESTMENT STRATEGY
  • 5. CSR Categories BUSINESS ETHICS ACADEMIA SUSTAINABILITY ENVIRONMENT HUMAN RIGHTS BUSINESS ETHICS CORPORATE GOVERNANCE COMMUNITY ACTIVISM DEVELOPMENT
  • 6. CSR TODAY 6% 13% ROLE OF Just make money Play limited role in community BUSINESS IN SOCIETY 20% 31% Support larger issues with donations Change the way they operate to and time align with greater social and environmental needs 30% Support larger issues with donations, time, and advocate for Source: Cone/Echo Global CR Opportunity Report 2011. change
  • 7. CSRwire was created to advance the movement towards a more economically just and environmentally- sustainable society and away from single bottom line capitalism. Joe Sibilia, Founder and CEO of Meadowbrook Lane Capital and CEO of CSRwire.com 7
  • 8. CSRwire delivers a Global Network... • Widely read News Alerts • 125+ high profile bloggers • Press releases • Multimedia • Research and analysis • Customized content • 7,000+ members • Reaching 224 countries/territories • 25 CSR-related categories • 163,000 active users
  • 9. CSRwire’s total eyeballs - over 87 million monthly. With Distinguished Partners
  • 11. Where News Gets Its News The majority of top newswires use CSRwire to distribute CSR news and information. • TRUSTED: To achieve the most visibility. • SHARE KNOWLEDGE: Through access to extensive distribution, social media and syndication networks. • RESPONSIBLE BUSINESS: Raising awareness of socially responsible initiatives.
  • 12. What is YOUR COMPANY doing about its social and environmental footprint?
  • 13. Contact CSRwire about our Distribution and Syndication Opportunities SO WHAT ARE YOU WAITING FOR? LET’S TALK HAVE IMPORTANT NEWS TO SHARE? (802) 251-0110 (802) 251-0110 x1111 help@csrwire.com editor@csrwire.com sales@csrwire.com CONNECT WITH US ON Twitter @CSRwire

Notas del editor

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  5. Lower cased “w” of CSRwire\nAll category names should be in white, half showing up in blue on our end\n
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  8. Lower cased “c” of countries\n
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  12. Changed “CSR” to “social and environmental” \nImage and text will need refixing to align\n
  13. Add hyperlink to @CSRwire: http://twitter.com/csrwire\n